Shame to a brand that left the .com domain free J but to be honest it’s a bad idea in my opinion and I will not at all recommend doing that... why?
1. Different country
Usually people around the world when typing URL uses .com as most of the times and this will allow you to capture their traffic but there are two major reasons why that will increase your bounce rate without giving you any significant conversions...
- Different country traffic
For instance your brand website is something that is not catchy to their country then they will more likely to switch as they were not looking for your website anyways...
For instance you have a great product that is catchy and may be you are able to attract some of their traffic in to leads... what if you do not offer delivery services to that country or delivery charges makes thing expensive enough... either way they will more likely to switch instead of giving you any real sales
2. Different Business Model
For Instance the brand in a different country offer dental surgery and i have a .com website that is an animal food store online.
I might be able to attract lot of traffic but will it offer me any real conversions... i don’t think so!
Try and work for conversions instead of traffic hacking or you will end up watching at how much bandwidth has been used but you might not able to see good conversions out of it.