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Hey OP, Please could you potentially reword your question to make it a bit simplier to answer? You = BetterRX.com (an app) Brand Competitor = BetterRxCard.com (Prescription card) Where does Good RX come into it, sorry? Cheers, Nick P.S Do BetterRX.com and BetterRXcard.com compete in the same industry? I think this is the case from Googling but just wanted to be sure!

Yes, as your question for 700 posts to write descriptions for all those I would say yes. For your website overall ranking you must write the description for all page uniquely.

Hi Sam, Even with that random bombshell announcement from Google about rel=next/prev, I still wouldn't worry about this too much. It will be interesting to see if anyone else has a different opinion though! I don't suppose you have explored server logs to validate the claim that Google is being inefficient in its crawling? I don't personally see how having a page 2 indexed equates to this, but understand in general where you are coming from with this! Kind regards, Nick

My typical advice to business owners near the borders of a larger city they serve is to be honest about their physical location, but build relationships with/content surrounding the larger city. Your case is different, in that you are half-in/half-out of both cities. The client's physical address is in Racine, as attested by the Google Business Profile, so this is how I would most strongly market and identify the business. Racine has more than 2x the population of Mount Pleasant, so it is definitely your bigger client pool. So, unless I'm missing something about your client's client base, I'm guessing the majority of your efforts on and off the website will be optimized for Racine. Without a deeper dive into the client's scenario, I'm not sure what you should do about Mount Pleasant. It has a pretty good population of its own and it would be good to reach that audience. But, I'm wondering whether it would be better to leave that geotargeting to PPC rather than the website, if you're trying to make the biggest push for Racine. You only have one office you're working with, so I'm not a fan of optimizing the site for both without a creative plan to make it reasonable to do so. So, I think the ball is in your agency's court to deeply review the scenario and decide on the best way forward for consolidating or dividing optimization. Good luck!

Hey Priya, Would you be able to contact us at help@moz.com and we would be able to help with this Thanks! Eli

Amazing, glad that worked out for you!

Hi MrDeeBee, I think you answered your own question. "Also out right deleting the content would go against our openness and transparency of past selections advised." So you could no index the older posts or if they bring in any traffic leave them as is. Also you could start 301 redirecting old posts to newer posts within the same categories or events. This could be useful if the content is about the same sports team or player. This way you still get the traffic but it is directed to newer more relevant content. Thanks, Don Silvernail

Thanks, Samantha!

You are best to set the link as no follow

I'll look into a/b testing. Thanks again!

Hi Ryan, Inherently all domain extensions are equal, and Google treats them as such. So keyword.com vs keyword.co should in theory be on a level playing field, however... There's quite a few different factors which go into getting a good domain for SEO including: Familarity - Does it look authorative or like a familiar domain? Location - Does it have a .country extension on the end? Industry - Are there conventions within the industry e.g .IO for tech or .agency for digital marketing? Length -  How much keyword stuffing is too much? D Brandability - Will the brand name be easy to remember, and will people want to Google it directly rather than find you in the SERPs? A combination of these means that due to established conventions and our cultural bias for lack of a better phrase, not all domains are created equal in terms of the ease in which people may feel comfortable clicking and linking to them. Personally I wouldn't overthink the whole EDM thing too much. Google released an algorithm in 2012 to help neuter the immediate ranking potential of them out the box: https://searchengineland.com/library/google/emd-update One example I have of this is my personal website which is an EDM of my name. It has been live about 2 weeks and ranks 50th or so for my name, and about 4th if I add "SEO" on the end. Over time I suspect it will rank well, but until you build backlinks and establish authority...an EMD really isn't a silver bullet to ranking! Basically don't overthink it and simply try to get a partial keyword match and brand all in one. This would be my advice, and besides you will need to get creative as all the "obvious" domains have probably already been snapped up Good luck! Nick

Hi, I'd like to answer this as simple as possible. I understand both tools have their own audit section that decides DA for Moz and DR for Ahrefs. The only common thing is backlinks from referring domains. The more high-quality link you get for your website the more chances are your DA and DR will increase. I used both tools and what I see is MOZ fetches the backlinks very late as compare to Ahrefs. A real example: My domain (marketinglad.in) has 15 referring domains as of now. From Ahrefs, I can see the same number in referring domains and from Moz, I see just 4 referring domains and that's not a piece of correct information. That's the reason My DR is 17 and My DA is just 5. I hope this helps.

Great, thank you !

Hi there, Are you using the popular WPML plugin by any chance? If so, I wouldn't overthink it too much; the necessary hreflang implementation will be automatically added to each variation of the page providing you "link them together". If you are a smallish operation and don't have a staging side to play around with, then you can prep all of these posts ahead of time and simply save them as drafts My only recommendation would be to make sure nothing is published prematurely; it's better to wait and translate rather than adding placeholder /lanuage/ versions with little or zero content. I'd also look to set up different language version folders within Google Search Console to ensure everything is indexed properly, geotargetting is enabled and that your foreign language ones ARE receiving traffic and clicks from Google. Here's some further reading: Google Search Console setup for href lang - https://support.google.com/webmasters/answer/182192?hl=en Official WPML guide with good visuals - https://wpml.org/documentation/getting-started-guide/ Moz Href lang/international guide - https://moz.com/learn/seo/hreflang-tag Good luck with the implementation, if you've made it this far with WordPress you should definitely be able to make the plugin work

It's hard to know everything which could be affecting this without a link to both pages. 1) It's possible that the Chinese version is just so much more popular (links) that it still gets returned instead of the EN page despite Hreflangs (which Google can overrule in extreme circumstances). **2) **It's possible that Google still thinks users will get the 'best deal' on the Chinese version of your site, even when ordering products or services from abroad (look at your currency-normalised price points). 3) It could be that the English version of the page has other technical issues which prevents it from being indexed, which forces Google to list one version only (a common one is if, you have regional redirects implemented for Google - but you forgot to 'exempt' Google from those redirects, and thus it crawls from a particular data centre and can only see one version of your site which it keeps being redirected back to). 4) It could be that the brand term originated in China and thus Google considers the brand term to be part of the Chinese language, not part of the English language (and thus you get keyword targeting problems all over the place). If the brand term looks and sounds Chinese and was originally created in (or for) the Chinese market, if most of the links around the web which mention the brand term are Chinese - you can see how Google could get confused. 5) It could just be a Google glitch which you could post about here (but there's no guarantee of a reply).

This is true, but interestingly you can still pull MozTrust and MozRank for URLs using the Mozscape API. To do that you need an active Moz subscription and a tool like URL Profiler. I'm not saying it's a good idea to utilise deprecated metrics, in fact the truth is quite the opposite and (as per Eli's response) I'd steer clear However, the question asked how to fetch these metrics and there are still ways to do so. It's just inadvisable

This all sounds good, just make sure before you proceed, you use GA to check what % of your SEO (segment: "Organic") traffic comes from these URLs. Don't act on a hunch, act on data!

I'm not hugely knowledgeable on GMB, but no I don't think that GMB checks an associated / verified website, and then uses data from within it to sort its own internal GMB listings. I could be wrong, so I'd wait to hear from a couple of others. As far as I know though, GMB rankings are affected by GMB data and wider-web rankings (on Google's main search engine) are affected by a rich mix of data, including open-web data. But GMB rankings, are not (I don't think) affected by open-web data