Category: Keyword Research
Learn about keyword research best practices and how to improve your keyword strategy.
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How to search best Products for amazon?
There was an excellent app a few years ago arbitrage.io which looked for arbitrage opportunities between Amazon, Ebay and some Chinese sites. It's gone now but you could easily do something similar Get someone to write a spider/scraper for your target sites Take the product keywords from here and get search volumes and page difficulty Cross reference that with the arbitrage opportunities to maximise revenue per development hour Build your site
| Zippy-Bungle0 -
Topic pages - Word count & other insights
Hi Sophie, There are no definitive guidelines on this, but many follow a rule that there should be at least 200 words of quality copy (as a minimum) per page, but I certainly wouldn't be looking to go lower than this. As for strategies, what is it you are trying to achieve? Higher positions in Google? Improving the readability? To gain conversions? -Andy
| Andy.Drinkwater0 -
Why do my keyword ranking differ from the results on Google ?
Agree with all Tim said. Make sure you are using your browser "incognito" or private and even so Google will see your ip location so you can click on the "search tools" tab and change your location to something like "united states". This will remove the personalized skewing of Google and results can be very different.
| Chris6610 -
How can improve my keywords ranking?
Hi Surabhi, it sounds like you are looking at one the Moz Analytics reports. If so, which one are you looking at specifically? (A screenshot would be extra helpful, but knowing what tool/report you are using will help me best answer your question.) I'm also not sure what you mean by the following question: "But I want know that my some keywords are targeted with other urls but got ranked in top 50 with different urls, how it is?" When you say "got ranked in top 50 with different URLs", are you referring to your own URLs (for pages that aren't optimized for the keywords that are ranking, or competitors URLs?
| Christy-Correll0 -
Replacing Metas and Keywords
Tanveer, what I meant was using the Social Media meta data tags in your page. Before we used the meta data tags Google didn't use our given Title and Description. After we entered it in the Meta Data tags for Facebook and Twitter (We used the same title for SM and our page, as did we do with the description) and all of the suddon Google used our Title and description. Hope you understand what I meant now. Regards Jarno
| JarnoNijzing0 -
View keyword volume
Hi there! Thanks for reaching out! My name is Erin, and I'm on the Moz Help Team. Thanks for jumping in Devanur! WebMarkets, I'm definitely going to need more information to help you troubleshoot this! Can you email us at help@moz.com and let us know which campaign you're referring to, and what you mean by "keyword volume." We should be able to help you further from there! Cheers, Erin
| ErinMcCaul0 -
Domain Age
I would disagree to an extent. Whist it may be a factor if you go buy an old domain and build new content on it Google pretty much treats it as a new domain and along with that if all the links going to that domain are for example about cats and your domain is about dogs you're making your life harder. Matt Cutts mentioned here that its not something you should worry about, now while he neither confirms it, nor denies it what it does indicate are there are other areas to focus on. So in short if the domain is the same niche and the links already built are a benefit the the user (who may get to your site from those links) then it should be fine but at the same time is it worth the risk of moving a whole site? There are many good ways of indexing a site which is a lot easier than a redirect. Work on the content of your site, get it shared (even socially) and you will find it ranks quicker (also try 'Fetch as Google') than just redirecting a domain to it (or visa versa) Hope that helps.
| GPainter0 -
Multiple Locations
I would absolutely create individual landing pages for each location. This should be part of your foundation, and will best allow you to promote the brick and mortar locations, both on the site and via directories. As for the 2nd part of your question, I think you are asking if you should then use the homepage title tag to go after general keywords that could lead to ecommerce sales? If so, my gut says that you should leave the homepage as is, and create new subpages for non-local long tail words. That said, all pages of the site should include info about all 3 cities, so you are not looking at an either/or situation.
| irapasternack0 -
How to identify negative keywords in a campaign?
Hi there, thanks for your question! Are you referring to keywords for AdWords Campaigns? Please clarify so we are able to answer your question, thanks! Christy
| Christy-Correll0 -
Reverse rankings check
To add to Who Wudda Thunk's response above, SEMRush's position tool can show top 20, but if you have the budget for an enterprise level tool, BrightEdge's Data Cube tool offers this reverse rank checking feature and displays keywords ranking in positions 1-100--80 more positions than what SEMRush covers.
| trung.ngo0 -
My page was removed from Google search result, any idea why?
i do see the page being indexed by Google. Query string below: https://www.google.ca/search?num=100&site=&source=hp&q=http%3A%2F%2Fid.gamesinasia.com%2Freview-smartphone-xiaomi-mi3%2F&oq=http%3A%2F%2Fid.gamesinasia.com%2Freview-smartphone-xiaomi-mi3%2F&gs_l=hp.3...3304.3304.0.4212.3.3.0.0.0.0.674.930.1j1j5-1.3.0....0...1c..51.hp..3.0.0.0.gRuEaPCdFOg Cheers, SEO5..
| SEO5Team0 -
How to determine if you have same site pages competing for rankings?
You're a rock star. Thanks!!
| dogstarweb0 -
Long tail keyword research
I can't believe it has been almost a year and there has been no response to this. I am currently looking for the same thing and found http://www.keywordtooldominator.com/k/google-auto-suggest/ is ok. You can also read this article http://www.quicksprout.com/2014/03/12/how-to-use-google-suggest-to-grow-your-long-tail-traffic/ to get a better idea of how to get long tail keywords on your own.
| Michael4g0 -
General Advice or Strategies on optimizing Non-Plural and Plural
Thank you both for the feedback, Yes, I am not looking to have two pages correct, The theme and topic of the page is currently targeting the plural variant, and i feel this is the best way for it with how our site is laid out, However i am saying it would be possible for me to change how the content is written to accommodate the singular variant of the word (Where more search traffic is) however i don't think this would be the right thing to do, If i stick to my guns and the content and page is targeted towards plural, Google would still look after me for ranking for both variants, I content and translation support from a colleague in Germany, and have as long as it takes Thanks James
| Antony_Towle0 -
Title Tags
This really depends on the context and how well the title flows. Would a title like "Real Estate in Santa Monica, LA, Santa Barbara and San Diego" accurately target the phrase [real estate san diego]? Not particularly well but a high quality website with great links could still rank for that query with such a title tag (although it would be far better for said imaginary website to structure its website differently to target each location, but this is just an example). "Example Location" is probably the better choice, but again - it depends on the readability and relevancy to the page's content.
| JaneCopland0 -
How to estimate search volume for multiple long tail queries?
I'm taking our web pages and trying to figure out if they're targeted poorly or written using terms that the average searcher would not think to ask. This is good. Nice work.
| EGOL0 -
How does Google Tell which are the keywords you're targetting?
don't just think broad vs exact match, also think synonyms and tenses. and don't write for seo write for the user, if it reads weird then don't do it, or make it fit as well as you can like "We operate the best delivery service singapore has to offer." research your keywords very well to make sure your main targeted and secondary ones are truly the ones people are searching for most. best delivery service singapore seems like too long tail just based on intuition, you may be able to rank well for it, but if no one is searching for it you'll get no traffic
| irvingw0 -
Help writing a particular URL slug
David, thanks for your insight (you too Rand!). Any chance I could email / call you directly to discuss the idea? There are some implementation issues we'd need to address on our site to be able to incorporate a system like this.
| TheaterMania0 -
Page not ranking despite indicators showing should easily be mid-1st page?
"...slowly going downwards over the year" This sounds like possibly user metric related, which are important ranking factors no tool is able to give us. It's possible, users have showed preference to other pages ranking for that query over time. Metrics could be; click through rate from SERPs bouncing back to SERPs ("pogo-sticking") time on page repeat visits to the page direct visits the page completed actions on that page ...etc Essentially, users might be telling Google they don't like the page based upon their behavior. Some suggestions; Watch Rand's video about how to improve Pogo Sticking Check out these articles on improving CTR in the SERPs (most the top ranked resources there are good) Set up goal tracking to get a conversion rate Try Justin Cutroni's scroll tracking to see how users are interacting with the content Try a heatmap program like http://www.crazyegg.com/ Without being able to see your page, it's tough to give custom recommendations, but I would also recommend making sure you have the best design of any site in your niche for your audience.
| evolvingSEO0 -
Evaluating Competition of a Keyword
I know that this is an old thread, but I must say that it's EXACTLY what I was looking for!!! I too have been puzzled by the Competitiveness scores produced by different tools (Wordtracker, MOZ etc). Many of the keywords I've researched in my particular field (refurbished laptops and computers) show Low Competition in these tools, but when I perform a regular search on Google, the first two pages are often populated by big name brands (Amazon, Bestbuy, NewEgg,Walmart, Sears, Overstock etc.)... which I assume would be difficult to rank above. The interesting thing here is that these big brand pages don't often score high on backlinks, In-Anchor-and-Title or other Competitiveness indicators, but yet, they rank high on the SERPs. I'm definitely a newbie at this, but this article puts the missing pieces together for me. THANKS!
| Wasabii0