Category: Content & Blogging
Ask and answer questions around the topic of content development for SEO.
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Page hidden in SERPs
Thank you Kane. Yes we are hosting them. We've been doing that since 2005. We do that for business readers. What google is ging now, is showing the front page of our site in results, or index pages. But those are useless for searchers, because by the time they find them, they have probably gone off the index page and they are back a page or two from there. I have never understood why google would choose to display an index page - on any site - rather than show the page with the whole content. It didn't make any sense to me in 2005 and it still doesn't. Often, if you go to the end of the search and redo it, with the missing results shown, the story page shows up, above the index page that was displayed. I just watched a story come in. within 1 minute, it was in google, from 1 other site and the originator. Within 2 more minutes, our front page was there, but not the story page. Within 3 minutes, the story page was in the index, but hidden. Then many more came in from other sites. After 15 more minutes, our index page was ranked 10. The story that came out first on another site was ranked 11 - and now their page is hidden too.
| loopyal0 -
What's the best way to include a pdf in your post?
I'm trying to do this, and I can't get it to work. When I upload the file to google docs I don't get a .pdf file..I get a odd string of numbers and I can view it, but when I embed it it doesn't load. Like I said, the link doesn't look like the link on the google examples with the .pdf...I'm assuming you have to upload your file to google doc's first...then use the viewer to embed it right? I think I'm missing something.
| NoahsDad0 -
Should I hyphenate tags on my blog?
Hi Kandice, Personally, I don't use tags on blogs. Why? They are unnecessary and could confuse search engines. In my opinion a blog post needs: author pages category pages if you are able to post every day, or more, then your teasers appearing on the category pages will be OK. But with less regular updates, I would recommend using the Excerpts feature on WordPress so your category pages contain unique content that differs from the main blog teasers. With your author pages, which are needed to attempt to appear in Google News and/or get rich snippets in Google SERPs (unless you send a rel=author tag to the About page on a single author blog) that have the potential to display author images in the results; I would recommend only showing the titles of previous posts.The above tactics ensure you avoid potential duplicate content issues where you lose control of the page that will get links / be shared / appear in the results.Basically given these needs, why include tags that could risk losing control of the above?
| SEM-Freak0 -
Duplicate content because of tag
Tagging posts provides a good user experience, allowing them to scan through a number of related posts. It does create a number of duplicate content issues though. To solve this on my own wordpress websites, I've added a noindex tag to each of the "archive pages", which includes tags, categories, authors, and dates. This effectively cuts out the duplicate content areas and I haven't seen any unusual fluctuations in search traffic.
| brycebertola0 -
What is your opinion about: SEO SearchTerms Tagging 2 (WP plugin)
Hi Garenth, thanks for your answer, and I agree with you, but I wonder what people are saying already used this plugin, particularly I think it helps to discover new keyword, or at least to know that keywords are seeking and finding a specific blog. Greetings.
| cdrdz870 -
Please Explain "Rel Canonical"
Yes, i have answeed the same question many times, so it must be confusing plenty. By the way Bing does not like canonidals pointing to the same page. http://www.bing.com/community/site_blogs/b/webmaster/archive/2011/10/06/managing-redirects-301s-302s-and-canonicals.aspx
| AlanMosley0 -
Recos for SEO friendly blog for asp.net environment?
Orchard is a CMS that is open souce but funded by Microsoft. While not perfect for SEO, it produses a lot cleaner code then wordpress. It is ASP.NET MVC, I tried it out and was impressed, but i believe they still need a few more versions to iron out all the bugs, but then WordPress is full of bugs and its been around for a long time.
| AlanMosley0 -
Old blog with an old company name. Delete it, leave it or keep it?
RankSurge, I think this is a good way to go. That map would be used for 301 redirects.
| EGOL0 -
Should I publish several blog posts at once or stagger?
I agree. Most of the articles that I have written have taken at least 8 hours. Some have taken over a week with a photographer/artist helping me with images. I know that lots of people don't believe that we spend this much time and think that 20 minutes of yada yada text is going to be competitive.
| EGOL0 -
Duplicate content on forums?
You should have a policy of requesting that they quote material from other sources, and include a link back to the source. Aside from that, just be happy you have an engaged and active userbase. For stuff like press releases, have a no PR policy except in specific subforums. I wouldn't worry a ton about the duplicate content factor unless you expect this to be a huge amount of your content. Even then, if the community is producing lots of other original content, especially in the same thread as the duplicate content, then a certain amount of this type of content should be OK in my opinion.
| KaneJamison0 -
Wordpress Ping List, does pinging Google Help? Could it hurt?
For me the only goal at the end of the day is to be indexed by Google and Bing as soon as possible. That is happening for me on my WordPress sites without changing any thing with the ping feature built in. So in my opinion adding more pings to more places might get you indexed elsewhere and may help in other places, but if you over ping Google or Bing I could see them not appreciating that. So I don't risk it. Kind of the don't fix what ain't broke mentality for me.
| DanDeceuster0 -
SEO guide for journalists
You might reach out to brentdpayne on Twitter. He worked for the Tribune for a number of years and gave SEO training to reports and may have some resources and tips he could share with you.
| KeriMorgret0 -
How to use articles effectively in a blog.
Thanks for your comments, I will keep that in mind.
| AndreB0 -
Meta descriptions and conversion rates
I personally feel using the same text as the body would be lazy. It doesn't take long to come up with some unique content for descriptions and I feel it would be a nice move. I have noticed a lot of companies including Telephone numbers within descriptions but have not tested this yet so that might be a nice idea for you.
| onlinemediadirect0 -
Setting up a new site with 300 pages, is it wise to phase the content little by little or does it matter?
Matt gave a good technical answer... but he didn't say anything about all of the money you would be losing by sitting on all of that content.
| EGOL0 -
How to make use of blog networks?
Who's suggesting anything? I was merely asking for some information about blog networks, and how (if at all) they may be utilized for SEO...
| ZakGottlieb710