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Many thanks Andy and Patrick. Some very useful points and links here.  I will take a look and see what I can unravel as to the reasons. Many thanks Pete

Ah then, that's a bigger question. You're using an excellent tool, Yoast. Stick with it. It could be it isn't configured properly, you're in a highly competitive market, or there are other issues getting in the way of your advancement. After a quick look at your site, three things jump out: structure, speed and links. (1) Your site structure is extremely flat, meaning your link equity is getting disbursed across almost every page on the site. You should aim for a short, fat pyramid structure with top level pages being your most important. You're also inconsistenly using www and non-www links internally to the site. That's contributing to the next problem and diluting your link equity because of unnecessary redirects. (2) Your site is slow. It ranks very poorly using Google's speed test. Speed is an important ranking factor these days. (3) You seem to have a lot of questionable incoming links to the site. You might need to do a link cleanup. I'd recommend a complete SEO audit and suggest you reference this extremely helpful post from Moz in order to understand the types of things you should be looking for.

Micha, After looking at your site and running a few quick tests, I still don't think your site has been penalized. You have a few technical and on-page issues to deal with, but I don't think fixing these alone will catapult you to the top of the SERPs. I checked the SERPs for "climb kilimanjaro," and I think your competition is your biggest hurdle. In addition to being around a lot longer, your competitor's websites have far more targeted, editorial backlinks, and consequently much higher authority, than your site. Unfortunately, there's no quick and easy fix for this problem. You'll have to work toward earning good backlinks.  Check out the resources below. https://moz.com/beginners-guide-to-seo/growing-popularity-and-links https://moz.com/beginners-guide-to-link-building http://www.searchenginejournal.com/seo-guide/link-building-earning/ http://www.linkbuildingbook.com/

You could certainly give it a try! Just be careful not to keyword stuff - having your section titles as different variations of one target keyword can look repetitive to users and Google if there are too many of them.

Many thanks EGOL - some excellent points.

I think you are right here... and yes, I think a change of strategy is required in light of the way Google is heading with this latest update and how other similar sites are suffering. I am starting to formulate a plan, and your response kind of reinforced it.

As mentioned above, some CMS's will do this and if the site isn't configured correctly, like editing the .htaccess to take care of it. then it will just sit there. It is unlikely to be causing problems, unless there are multiple homepages being generated (/home, /index.html, etc). Ideally it should be redirected to root if for no other reason, than to bring it up to date. -Andy

Hey Matt Antonio! I just wanted to clarify that this error isn't specific to the robots.txt file and can also indicate that we are being blocked by X-Robots Tag, HTTP Header, or Meta Robots Tag. Usually this error does indicate an actual issue with the site we are crawling rather than with our crawler. The other Q&A post you mentioned is definitely an exception to that rule, but that issue was resolved in August 2014 and has not occurred again. I hope that clears things up a bit. We are always happy to look into the specific issue causing the crawl error with a site, so I do agree that contacting the help team for these types of issues is often a good idea. Thanks, Chiaryn

Thanks for your information. i am still questioning about that there is no SEO job, but only internal link can the keyword on 1st page? the site is nothing in terms of SEO factor, except internal link though.

Can it be that the traffic from Google are expats? Since it's hard to give people a face solely based on Google Analytics data. Either way you look at it, I think the best solution is the one that services your visitors and is SEO friendly. And if you’re facing the situation you can’t choose between the two, I would always stick with designing for people instead of search engines. Since search engines are getting pretty smart in detecting unnatural “optimalisation” and a good user experience results indirect in good rankings (dwell time for example) as well.

Hi there Yes, you should definitely create a sitemap and upload it to both Google and Bing Webmaster Tools. This will help crawlers understand your website structure, the importance of the pages, as well as how often those pages should be crawled. I would also recommend building out sitemap extensions for other content: Images Video Mobile News From there, you can collect all of your sitemaps so that crawlers know there are multiple sitemaps that need to be crawled for different content. Here are some more guidelines for you to go through and here is a resource from Google that lists sitemap generators that will not only generate, but maintain your sitemaps for you - I highly recommend this as it will lessen your workload but will make sure the work gets done and is up to date. There are a lot of benefits and when done properly it can definitely help your organic visibility. Hope this helps! Good luck!

I did not, it was only one page so I used fetch as Google.

Thanks Bob! Thats perfect Ill investigate whats going on further

Hi there First, take a look at Errors in Crawl Reports - there is a lot of great information in there and it's a great resource to help you when you encounter odd or unfamiliar errors. There are actually quite a few Q+A threads about these exact issues: How Do I Troubleshoot 804 HTTPS Crawl Error? (Moz) 804 HTTPS (SSL) error (Moz) How do fix an 803 Error? (Moz) I would take a look at the following resources because more often than not, this is a mixed protocol configuration: Configuring HTTPS servers Configuring HTTP and HTTPS Sometimes it's also because of mixed content. I would also take a look at these mixed content resources: Fixing “Mixed Content” Errors Using Protocol Relative Links To Fix Mixed Content Warnings This should give you a solid place to start! Hope this all helps - good luck!

R.E. Original question - Nothing funny here looks like a standard Meta description. Note: It used to be standard that Google pulled only ever the Meta description but now if they consider it more relevant they'll (Google) will pull any page content that's relevant to the search query, no matter if it appears at the top, middle or bottom of a a page - you really can't dictate this since you can't possibly predict all possible search queries which will result in visitors to your site. I'd stick to writing strong Meta & page titles & descriptions providing high quality content and letting Google handle what it pulls! You may want to look into the Schema.org markup to see what you can dictate. Sam

Just wait for it and clear your cache. It'll work