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  • Hi Karen, As you mentioned its hard to work Google out so you have to sometime use your best guess.  Logically I would agree a mix of anchor text, and keywords could hep that page. The other way you could look at it was the keyword volume for each term and then target those terms presumably better than the likes you asda etc. IT also comes back a little to what Google interprets the terms for, I would recommend looking into the search volume between the two. Good luck!

    Keyword Research | | GPainter
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  • No worries. What I mean by "naked URL" is a link with no anchor text, just the URL. As in: http://www.example.com/ as opposed to examples

    White Hat / Black Hat SEO | | LCNetwork
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  • Hi Radhakrishnan, You're receiving some good advice here. I'll add some points. 1. First, determine if the business model is truly local. In order to qualify, it must have a unique physical address (no virtual offices or P.O. boxes), a unique local area code phone number and make in-person contact with customers. 2. From your description, I'm assuming that this is an SAB (a service area business). In this case, you are permitted to create just one Google+ Local page per physical location. You can also build citations on other local business directories for this physical location. What you cannot do is build them for cities where the client has no physical office. 3. Instead, for these location-less cities where your client travels to serve his customers, you must rely on organic SEO in a effort to gain organic visibility for these other cities, because you are unlikely to gain true local rankings for any city in which the business isn't physically located. Your core effort will be the creation of city landing pages on the website for each service city. Each page must be totally unique and awesome (no cutting and pasting from one page to the next. I recommend you read: The Nitty Gritty of City Landing Pages for Local Businesses 4. Beyond simply creating the city landing pages on the website, you'll be employing other SEO techniques to promote them, such as earning links and social mentions. You may also want to encourage the client to continue blogging about his various service cities. Locally optimized videos can also be really powerful. 5. BrickTech has linked to my article illustrating the top 20 local search ranking factors. Beyond this, you can go straight to the source by reading the entire Local Search Ranking Factors annual report at: http://moz.com/local-search-ranking-factors There is a ton to do for any local business! These steps should get you started, and just remember with the development of city landing pages, the content must be unique and terrific to avoid stamping the website as low-quality/spammy. Hope this helps!

    Local Website Optimization | | MiriamEllis
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  • Hi Kevin Currently the SERP reports are generated live upon request and cannot be automatically generated from Research Tools or within a Campaign. If you would like to suggest a feature, definitely let our product team know at https://seomoz.zendesk.com/forums/293194-seomoz-pro-feature-requests Hope this helps!

    Other Research Tools | | DavidLee
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  • Kind of going back to where I believe Craig was heading... Even though the content will be very different will the products be the same or similar?  Will 'Site B' be selling masks? I think where Craig was going was - will there be pages on 'Site B' that would be relevant enough that you actually redirect 'Site A' pages over to 'Site B' pages rather than to the 'Site A' home page? If I have misrepresented your line of thinking, Craig, I apologize.

    Technical SEO Issues | | Vizergy
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  • Yeah hiding keywords in your page is definitely not cool with Google.  Many people do it by making the text the same color as the background.  No one can see it, unless they highlight the area.  Used to be effective, now it's just spammy and will get you banned.

    Web Design | | TotalMarketExposure
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  • If you haven't yet, please see my follow-up post: http://moz.com/blog/new-title-tag-guidelines-preview-tool This is a moving target, and it's actually a pixel width (512px), but I tried to take a data-driven approach, and as best I can measure, 55 characters is a safe limit about 95% of the time. I will add that Google definitely processes characters beyond that limit (some are even in the source code) and words beyond that limit could count toward ranking. They won't count much, I strongly suspect, but this new limit doesn't mean you automatically have to cut everything shorter. There's certainly no penalty for going over, as long as you're not keyword-stuffing to extremes. One down side is that the new method (using CSS for the cut-off) means that Google now cuts mid-word, instead of between words. This could be more detrimental to CTR, in my opinion. It's very situational, though. The best I can say is to look at your most important title tags in the context of real searches and make your own judgment call.

    Search Engine Trends | | Dr-Pete
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  • That's good solid advice. Thank you. Other ecommerce sites in the niche are nothing to write home about. Where they win is where this site has some major issues (larger than the one I'm asking about) that need fixing too. I'm just trying to come up with a cohesive plan for a site that will blow the competition out of the water on Google (achievable) and increase sales / visitor. This is part of that. Much as I don't like your suggestion due to the amount of work it is going to take to implement, I do think you are right and it's a better solution than the canonical tags. That said, I suspect the canonical tags will be tried first, and then we will end up going with the content writing.

    Technical SEO Issues | | Serpstone
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  • Hi Dave! There can be a delay to import traffic data from Google. The crawl diagnostics notification is only for the diagnostics and not traffic data but most campaigns fall on the same schedule if the profile was connected on the same day the campaign was created. Sometimes these issues are difficult to troubleshoot through the Q&A forum. If anything else comes up with your campaigns please email us at help@moz.com with your account details so we can investigate Glad it's currently working for you

    Technical Support | | DavidLee
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  • Hi Dennies and thanks, I'd done a lot of on-page SEO to try and ensure that was as good as I could get at the time but you may well be right as it has certainly been a big drop. The puzzling things about the drop is that the site has been in existence for a long time, it's a "genuine' site about Nile cruises with tons of relevant and useful content that ranked really well for so long...and then...bingo...massive drop. Yet competitors who I out-ranked and who's sites are still the same remain on page one. Very frustrating. Colin

    Technical SEO Issues | | GratefulFred
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  • Thanks for your help in this Yiannis. We are now sifting through a lot of the duplicate alias's, creating redirects, and then going into delete them.  Also altered the option going forward.  I have decided to go with 'Do nothing' as i don't want it to make any URL alterations - That should be OK shouldnt it? I guess this is case closed - Really appreciate your time and help in this mate! Sunny

    Technical SEO Issues | | Party_Experts
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  • Hi there! We'd be happy to send you a Roger keychain. Can you send us an email with your address to community@moz.com? Thanks!

    Online Marketing Tools | | MeganSingley
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  • Thanks for the suggestion. The issue appears to derive from the fact that our web pages are published with .tpl (template) extensions, which are rewritten via PHP to include pricing information, then presented to the browser with an .html extension.

    Technical SEO Issues | | Cyberace
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  • Most users express that they really don't like these automated replies. Do think about whether it might turn people away rather than welcome them.

    Online Marketing Tools | | KeriMorgret
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  • Hi Matthew, You write: "... my client operates as a financier. As a result, the company offers online finance applications, which are supported by an effective call centre." I want to verify: 1. Does this business actually make face-to-face contact with its customers? 2. Are the ranking changes you are noticing in the organic results or in the local pack of results?

    Local Listings | | MiriamEllis
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  • Hi Felicity, Both can have an impact. What matters is how well you can achieve goals. I could probably get better results from SEO than Social Media, but only because I don't specialise in SM. Get someone who does, and the outcome could be totally different. I guess the answer to this is where you feel you can have the most impact as both areas have the ability to achieve the desired results for you. -Andy

    Social Media | | Andy.Drinkwater
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  • Thanks everyone.  It's actually not a sales tactic, but my thought was that people using it unscrupulously may make it a term that violates guidelines (even if it is true).  I'll update if/when I post.  Thanks, again.

    Paid Search Marketing | | jbmac
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  • Hi Aholyman, I think it's very good that you're giving this such careful thought. So, if the keywords are identical, then yes, this might be seen as an unethical arrangement, though not a forbidden one (without a contract stating so). I'd take it case by case. Good job giving this such a thorough examination.

    Local Strategy | | MiriamEllis
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  • Not a problem mate, happy i helped. You are in a good shape and do not need to do anything, Google will noindex those pages sooner or later. Just carry on with your onpage/off page SEO

    Intermediate & Advanced SEO | | artdivision
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