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Why dont you look to hire an in-house SEO? May not be as cheap as option 'A' but if they are good will be cheaper than option 'B' plus they can add value in a wider sense - a good SEO will help improve wider inbound marketing efforts.

https://www.buffaloautodetail.com/

any ideas on my issue above please?

We usually use the CFDB7 plugin to save the data. (https://es.wordpress.org/plugins/contact-form-cfdb7/). More information (https://github.com/mdsimpson/contact-form-7-to-database-extension). This is supposed to be valid for any form submission plugin. If we want to save all the shipments that are made so we can make debug. We use the Email Log plugin (https://es.wordpress.org/plugins/email-log/)

Thank you for taking the time to respond Ross.

Hello, There are many tools available to find out what keywords your competitors are paying for. My suggestion is to use SEMRUSH, as this will give you an idea of the most used keywords and the bids. Take into account that it is not 100% precise, so the best thing is to use this information to carry out your own tests and see which keywords perform better. The best strategy is to have a landing page and an experience that users like: does the keyword math the intention of your website? Try to think like a user and give the user what hes looking for to reach high quality scores. Looking at your website, it would make sense to use keywords such as 'outsource sales force' or 'increase sales' and keywords in that direction. Your service is extremely useful to any business. Regards,

Whilst you can't do much about it you can take solace that normally you'll be paying less than them and that clearly you have them worried which is also good: it means your strategies are working

So - we pushed back a bit because we seriously couldn't fathom why we'd need to remove all of the 304 functionality from the website due to a directive from the Google Ads team. Turns out, our gut instinct was right. The client's PPC agency ended up giving the Google Ads team a call, and then they learned that there was actually a 404 error happening (face palm) for one page. Not a 304. Leaving this post here for good measure in case this ever happens to anyone else. Watch out for typos!

Great, thanks!

Thank you for the response. We started to see in the Adwords console,  Ads previously approved and running were not being shown and we could not tell why.  By the latter half of the next day things were back normal. All we could think of,  was perhaps the DNS/IP changes  created the need for Google to pause the ads and re-validate the domain.

After doing some serious digging and researching re: the classification of 'duplicate' keywords (there's a ton of information about how to remove them but the definition of what's a dupe and what's a 'variant' is really, really hard to find), there's a basic question about using redundant words within keywords that doesn't appear to be clearly addressed anywhere. 1. If you use the same root word _within a set of keywords, _are each of these keywords that use the same root word considered duplicates? To use the example above: +red +cat +red +cat +boots +red +cat +bag I would assume not— because each of these keywords that use the same word technically become a new keyword  variant with the addition of each new word. Is this accurate? 2. That said, Google offers a de-dupe setting to catch the re-use of words within _keywords,_and this seems to be used vaguely to define a keyword as a potential duplicate, but is this true in practice? Thanks!

Actually Rajesh, This can’t be answered definitively without knowing what the audiences are - it may or may not be possible to do at all depending on this. Doesn't help, much apologies.

Thanks for the info! So what this means is that, although Analytics (where people typically analyse all their funnels, by porting their AdWords data into GA) would be able to track that users are visiting pages, and Analytics (if you have set it up right) will be able to know where users came from (e.g: AdWords / Ads) - Analytics will not be able to determine that open chats (leads) are occurring and it will not be able to determine the value of any successful conversion For that to happen, your chat plugin (and your AdWords account) would actually have to talk to Google Analytics. For example, if your chat plugin were coded to fire a confirmation message from the operator to the chat-user (which contained the amount they had paid and the fact they had converted) - that information could be wrapped into events fired to Google Analytics via JavaScript. From there you could easily filter down to users from paid-search (PPC / Ads) only and then just view the number of conversions, and the value which were ascribed to them What we have identified is that the weak point you have, is one of these 3: Your AdWords / Ads is not talking to GA properly (maybe you don't have Google Analytics? In which case... that would be your centre-point where all the data needs to go, you need to get it) Your chat plugin is not sending data to GA, which could then be married (within Google Analytics) to your AdWords / PPC data Both of the above at the same time So the steps I can see are: Step one would be (if you don't already have it) setting up Google Analytics Then having it properly integrated with your AdWords so both talk to each other Then making your chat plugin, also talk to Google Analytics Finally - deriving all your wonderful insights, in the Google Analytics back-end For example, ZenDesk properly integrates with Google Analytics (see this post). Luckily your chat plugin (Chatra) also has this functionality (see here). One concession with my answer here, I haven't told you how to get AdWords data into Chatra, or Chatra data into AdWords. Sorry about that, but trust me when I say - an Analytics (GA is free) integration will be better for you. Sorry I'm not 'exactly' answering the question here, still doing my best :') You must confirm with Chatra, as part of their Analytics integration - exactly what data will Chatra send to Google Analytics? For example, maybe the Chatra / GA integration, only sends number of chats and length of chats, but not chat-based conversions (as you specified earlier: users convert on the chat, so that conversion data MUST come from Chatra or similar). If that's the case, you'd then have a problem and have to seriously consider other alternatives like ZenDesk or something else For each plugin you think of trying, you'd have to email them with the same question. What data can the flow from their service, to your Google Analytics? If you don't like what you hear - it's the WRONG plugin for you Hope that helps

No, not Google Search Console. The Paid/Organic Report in Google Adwords