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Perfect. I heard something back from ahrefs that was very similar. Thanks, again! Summary (as it relates to ahrefs, at least): If a website is crawled by a backlink research tool, any applicable backlink to facebook.com/Company123 should show up.

Miss Thumann, My rule of thumb is to deem all content not to be yours, read up on your subject from more than one site and then write your own informed content. I work for a large Industrial Products and Services Company and often carry out spot checks on content which doesn't rank highly on Google. I then send emails to anyone stealing our technical content and ask them politely to take the content down as we own the intellectual property rights to the articles. If nothing happens I send an email to our Intellectual property rights company who then proceed to get the domain withdrawn until the changes have been made. In the eyes of Google new content is good content and it's clever algorithms can soon tell a clone page. Google doesn't care if it's public or not it cares if it's duplicate. I hope this helps in some way.

Think of domain authority like you would the stock or bond market. They fluctuate over time. Sometimes an individual stock or bond's value will go up or down as a result of that specific stock's assessed risk / benefit. Sometimes the whole market will shift based on factors that have broader influence. Stock and bond valuations fluctuate real time. Website valuations (as measured / quantified by Moz) fluctuate roughly monthly. You've observed what equates to a "market shift" likely resulting from the size and characterization of the websites in Moz's sample. Stock and bond valuations fluctuate real time. Website valuations (as measured / quantified by Moz) are derived from a large and lengthy process that involves going out and collecting, analyzing, and interpreting data from millions of websites, billions of URLs, and trillions of links. The numbers that spit out at the end vary based on a whole bunch of factors, not least of which is the size and nature of the targets of evaluation. You've observed what roughly equates to a "market shift". It's likely not a coincidence and due to the sampling process.

You should check out the webinar about when we changed from SEOmoz.org to Moz.com. Our SEO-at-the-time Ruth went through her process and addressed a lot of things like DA drop due to losing some link authority, etc.

Oh yeah, right! That's funny, I wonder how that happened. I had a quick peak in Yoast and the various post types and pages were set to no-index. You're a star, thanks a million. Let's see what happens...

This is a great discussion and I appreciate the dialogue and awesome answers here. I'm performing a backlink profile and developing a 301 redirect strategy for a website that has a forthcoming relaunch. I've found success using multiple platforms, including the magnificent MOZ. And I agree with Erica, not every platform, including Google, crawls the entire web. I use multiple platforms. For example, in Google Search Console the website I'm working on shows 10,000+ backlinks. Most of them are the main domain (e.g. website.com). But, a backlink profile ran in ahrefs.com shows around 5,000+ backlinks. What I've discovered in ahrefs is that the website has thousands of backlinks linking to other pages on the website (website.com/page-one, website.com/page-two, etc). This is really helping with my 301 redirect strategy and will help retain link equity when the new website launches. So, yes! Use multiple platforms to discover your website's backlinking profile and choose your battles from there. I recommend: MOZ, of course ahrefs.com SEMrush.com Majestic.com Google Search Console Happy backlinking to you all and good luck Jared!

im not sure if you are still searching but I have spent the last 3 years experimenting with various options. I initially started with the usual suspects but then found RankWatch. This was great but there were some instances that were not 100% correct - bear in mind that I monitor 800 keywords daily. i then switched to ranktrackr which is really great. HOWEVER, there were some instances when the software was out of snyc and I woke up a few times to a screen showing hundreds of drops which, in fact had not happened. More recently I came across this which so far seems to work well http://serptoday.com/

Thanks for suggestion

Thanks. I will just go with 301 and see how it turns out.

It really depends on the website, the content, and the types of ads. Most large content sites I've worked with we're in the range of $0.10 to $0.25 cpm in AdSense.

By placing a single square ad on each page, either CPM, rented out, or click based, I would like to gain revenue for these terms. EGOL and others on this Q&A make money like this. I was trying to get some good advice from people like EGOL (I'm sure there are many of you) with experience with informational keywords as to if these would make money or not.

Amazing efforts by you guys..submitted your questionnaire as well

Actually they are a global company, but for their country specific domains they are currently just showing the same content as the .com My thinking was whether google.CH would prefer a .CH domain over a .com domain even if the content is the same? If so local domains that are country specific would work (let's assume all domains have 0 back links)

I have to agree with Russ. I think the old KW Difficulty model was making that keyword look stronger than it is, and the new one, while maybe a bit low, is more accurate. I'd also suggest, as Pete did, that using any keyword in isolation is unwise. Compare scores for similar terms you might target in the same sector, against the same sorts of competitors, and use that relative data -- KW Difficulty, and indeed PA, DA, and keyword volume, are all far more useful as comparative metrics than absolute ones.

That's good news on both fronts. Just remember with the disavow file, to add to the file that is there. It's too easy to overwrite a file and reverse work you have already done. -Andy

Thanks man!

Please see my comment below.

Hi Kevin! I just want to confirm that DA is a link metric—it's almost entirely based on your backlink profile. The best way to bring it up is to build high-quality links.

Hi team moz. Do you can put subtitles to videos in my case the Spanish?

Matt, You're a life saver. I get it now:) Thank you so very much.