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Another free tool I regularly use is www.keywordtool.io - it provides access to all the Google Auto-Suggest queries and allows easy export into excel. I find it helpful both for long-tail keyword phrases and for crafting ad text.

Hi there Google provides quite a few resources to help with app analytics. I recommend checking out their Mobile Apps walkthrough so that you can get a deeper understanding of the opportunities and best practices there. I would also take a look at the Mobile App Analytics Fundamentals course provided by Google as there is a ton of great information there as well. AppsFlyer has a Knowledge Base section that is rather comprehensive. So does MAT. Hope this helps a bit! Good luck!

I think your best bet is to view the "Paid vs Organic Traffic Report" in Google Adwords. This report shows a comparison of when you're Organic and Paid traffic shows. I've attached a snapshot of how this report looks like in Google Adwords. And as Jasmine mentioned you'll need to connect Webmaster tools (or the search console as it's known now) to Adwords. Hope that helps GoF6DDr

Thank you so much for the advice ( and so quickly). I really appreciate you providing insight. Great Job. Bravo

Hi Mark, For some projects I have also set up more than one GWT profiles, but that was only to make sure that Google does take in consideration the preferred URL version I have set. What you are currently doing is that you give Google three different URL versions that you would prefer in search results. If you are showing the same content one these three version than I would say it is wrong to apply different versions. But we need to clear up some stuff: http vs https protocol. Does your website has a site-wide https protocol? if so: why do you need to register the http protocol website in GWT? If you are running on an apache server, you can force people/bots to visit only the https version. You can do this by creating a redirect rule from .htaccess: RewriteEngine On RewriteCond %{SERVER_PORT} 80 RewriteRule ^(.*)$ https://www.example.com/$1 [R,L] Does your website has only for a particular folder on which it uses https? Then you can simply create a rule that redirects that specific folder: somefolder in this example RewriteEngine On RewriteCond %{SERVER_PORT} 80 RewriteCond %{REQUEST_URI} somefolder RewriteRule ^(.*)$ https://www.domain.com/somefolder/$1 [R,L] If you are using a sitewide HTTPS protocol, then I would go with only one GWT profile for https://www.example.com (and I would make sure that all traffic is redirected to the https://www version) If you are not using sitewide HTTPS protocol, I would create more profiles: One for https version One for the http version www versus non-www version. Now we have two versions here: If you prefer www over non-www #Force www: RewriteEngine on RewriteCond %{HTTP_HOST} ^example.com [NC] RewriteRule ^(.*)$ http://www.example.com/$1 [L,R=301,NC] If you prefer non-www over www #Force non-www: RewriteEngine on RewriteCond %{HTTP_HOST} ^www.example.com [NC] RewriteRule ^(.*)$ http://example.com/$1 [L,R=301] This way we make sure that only one version is going to be crawled and indexed by the Big G I hope this cleared it up a little. Greetings, Keszi

Hi there There are some great resources on Moz to help you with this: Keyword Research Keywords to Concepts: The Lazy Web Marketer's Guide to Smart Keyword Research Simple Steps for Conducting Creative Content Research All of these should give you some great pointers and tips to be well on your way. I would also take a look at developing personas and content as part of the user experience. Researching both these areas will also help you structure your site in both a user and crawler friendly fashion. Researching your audience, where they are, how they digest content, and doing some well thought out competitor research will help inform your keyword and content research in a more deep and granular fashion. The research will essentially answer itself. I personally like to go after high volume, low competition, but then create long tail variations of those keywords/queries based on what my audience is talking about and how they get their information. There's really no right or wrong way to do keyword research, it's just a matter of knowing your audience's goals, where they are, your place in the industry, and how to develop content that moves your audience through the funnel. Create the best user experience from a content and structure standpoint, and you are golden. Also, don't forget that Moz has a keyword difficulty tool that is highly valuable. Hope this all helps! Good luck!

Bob, Just to add to what Umar said, it looks like Google is integrating adwords into youtube in an interesting way. I just saw this, this morning. http://www.trustedreviews.com/news/google-bringing-buy-option-into-youtube-ads

Thanks, I hadn't heard about that one, I'll check it out!

I'd take the Simon Sinek approach to this -- to ask you why is you/your client interested in this workaround for Hubspot? What do you gain by keeping it on the subdomain? What would you lose? Assuming most people here would agree the important factors (as SEO technologists) in order are: Is the site reachable? Is the site readable? (googlebot et al) To date, (from what Hubspot has communicated with us)  there is yet to be any way to set up Google Webmaster tools legitly, without creating two sites (seemingly competing for the same keywords) for both the 'blog.website.com' and the 'website.com' as one would do for a typical 'www.website.com' sub-domain (google has you choose the primary and it's also indicated in analytics). Assuming it's similar to my client work/experience, your client wants wants: Hubspot data CTA buttons landing pages Thus far, I don't see any reason any site should use the Hubspot platform w/ subdomain.  The true alternative is setting up wordpress as one normally would, then installing the Hubspot plugin.  So far (about six months) this has done the job. Before we made this change for our clients we were constantly running into issues which caused me to question the legitimacy of a tool, even a company, that encourages site set-up / blog settings, that contradict what GWC (Google Webmaster Central) has advice their community.  Furthermore, seemingly sees no issue/s with all the above, including the challenge of setting up a site with a secure cert added after a site has been set up on Hubspot.  Again, 'httpS' causes issues with their 'sub-domain' approach to the blogging aspect, even to the extent they have told my client that they would have to re-purchase the secure cert from them to make the 'marketing' subdomain also secure.  So far, their organic search traffic is up by 7,000+%. Interested in what others are doing as well.  It has been quite a journey but certainly a learning experience.  Cheers to learning!

Thank you, Lesley.   That is good to know.

Well, you you could definitely get a CSV of every URL and title from the 'Crawl Diagnostics' section of a campaign, but admittedly we don't have anything that will collect all of the bodies for you. Perhaps someone else would know of another tool that would be able to help you out with that portion of your needs :). Live long and Moz-per!

Thanks Martijn this makes sense now!

SEO in 2015 is all about refinement of focus and effort.  I came up with what I call the 5 super signals of SEO a while back and that's more valid now than ever. QUART - Quality Uniqueness Authority Relevance Trust Every single thing you want to do for SEO needs to be passed through the QUART test - and score as high as possible on as many of those five as possible.  Its not about perfection though. So for example, if an individual factor on an individual page, or the cumulative factors on an individual page, or section of a site, or entire site score strong enough in quality, uniqueness and relevance, the authority and trust scores will eventually grow but don't need to start out as high. Links are absolutely still important in 2015.  Its just that the threshold for acceptability is radically different nowadays. So again, quality and relevance are crucial for sustainable success.  And the more authority the page / section / site has that link comes from, the more trust that link will get. Its more challenging for small business to compete than ever before obviously, and its true that some sites STILL rank using tricks and system gaming tactics because no matter how much goes into search engine algorithms, some players will just continue to devote so much energy and effort to manipulation that some of those will break through.

Pesky spammers ruining things for the rest of us! Thanks for answering

Hi There I have not tried this myself, and don't have much experience with Ultimate SEO unfortunately... although I think it would be much better to get a developer to just custom code the /product/ removal feature. I'm going to assume the two SEO plugins could cause conflicts ... unless you're super diligent and know in great detail what you're doing. You'd want to review all possible settings ... titles/descriptions, indexation, canonicals, rel prev/next, social meta tags - there could be a lot going on under the hood which could cause issues in the future.

Thanks!!

Create one crazy, amazing, awesome interactive infographic that nobody but a developer could implement. Create an MVP version of it within your 20 hours and then ship it. If it gets great traction or response, build upon it. Distilled has done some awesome examples with their client SimplyBusiness. Here's their case study list https://www.distilled.net/services/. Here's an example of one that did well -  The Small Business Guide to Twitter but there are other great examples on that page.

We had the same issue with one of our client's reports so I did a little digging and came across this post from Jaymerica Industries. They have some good info as to why this may be occurring. http://www.jayratkowski.com/cart-top-google-analytics-landing-page/ 

We use Speechpad here at Moz. It's quite accurate; we really just go over the transcript after the fact for formatting.