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What's your goal when it comes to blogging? Are you trying to gain backlinks? Or Are you trying to drive more leads? I think it largely depends on what your goals are for blogging. If you're hoping to build backlinks and rank well I'd self publish on my own website.  But then I'd leverage Medium and LinkedIn as a means of content distribution. However, since you mentioned rankings and backlinks I'd publish on my own site. I would target content themes/keywords that aren't super competitive and maintain a consistent publishing schedule. I would also spend a healthy amount of time promoting that content as well. Also, I'd recommend setting up a subfolder for your blog rather than a subdomain. But before making any decision I'd take a step back and just think through my goals first. Best of luck!

This depends on the size of your site. In some instances, you can just use excel to analyze your server logs. Or if you have the resources you can use a paid tool like the SEO Log File Analyser from Screaming Frog. Here are some resources from Moz that might be helpful for you: https://moz.com/blog/uncovering-seo-opportunities-via-log-files https://moz.com/blog/technical-seo-log-analysis However, if you have a large site you might run into some issues using excel or Screaming Frog's tool. With a larger site, you might be better served either looking at a small subset of the data or using an enterprise analytics tool like Altreyx or Knime to do your analysis.

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I don't manage email systems much but my boss is pretty au fait with such packages and products He says that Campaign Monitor is pretty good and offers what you want Their pricing page is here: https://www.campaignmonitor.com/pricing/ The link to the product that you want is a little tricky to find. You have to scroll down the page and click the link which is part of this text: "Only sending emails occasionally? You can also pay per campaign" Pretty sure this deeplink might work fork you https://www.campaignmonitor.com/pricing/#payg From my colleague: "Campaign Monitor have a pay per campaign plan - £4 + 1p per recipient" Might be worth having a look or contacting them

"I am publisher medical base website and last few days, i have notices that i could not find my rectally updated articles that don't show in the google scholar." If the content that you presented to Google was the same quality as what you presented here, it would not surprise me if Google ignored the articles.  Google is really picky about medical content.

You can't do this from a rankings POV but you may be able to do it from a CTR POV, as you specify in your question I reckon that if there is a way to do this, it's probably this: https://marketingplatform.google.com/intl/en_uk/about/optimize/ What this will do is serve traffic equally from Google, to two different versions of a web-page. The question is, when it does this magic - will it alter the SERP titles on Google's front end? I'm not certain, whether it's quite that advanced - but I'd at least give it a go If that fails just run some PPC ads as a testbed and use the page title text you have written, as the ad-title (I think there is such a thing). Then you can see which gets better CTR from ads. Since PPC ads and SERP snippets have a broadly similar format (at least the text ones do, for the most part) it could be a good testbed

The key to these type of projects of the quality of the traffic, your question involved several fields but as I see just one simple goal which is to make your site profitable. Keep in mind that the key on every PPC campaign is segmentation, not all the traffic is useful and not all the keywords are useful so the first thing to check is your PPC campaign and most important your funnels GTmetrix score is not relevant in other to make sales, Google Suggest to optimize the user experience and that is an SEO requirement in order to rank a website/page (in your case I should focus on your conversions rather than performance) I will strongly suggest you add  a **cart abandon Opt-in **please check the article it will give some interesting ideas Also, I will strongly suggest you integrate a Popup in your website to collect emails and of course create an email campaign check this example https://www.jomashop.com/ A retargeting campaign will be also useful I hope these advice help you Regards

Hi Oriole, Please clarify how shopify and feedburner/RSS interconnect? Thank you

Hi guys, I know this is an old post, but I was wondering if anyone knows of a free XML Sitemap generator for over 500 pages? Thanks, Jon

These are good answers, however if your site has a blog and other content which frequently changes (e.g: you are an eCommerce site and you have hundreds of products that go up and down every day) - there is no point re-submitting your product sitemap(s) every 15mins when one product changes. Let Google just digest that stuff naturally For your posts sitemap (which should be separate and linked in your sitemap index), if you only post once or twice a week - but the posts are high quality and in-depth, then yes - re-submit your post sitemap as needed

I've tried them all for my agency - what I've found is it's less about the tool and more about your process. The tool is simply an organizational / automation layer on top of your processes. We ended up finding a project management solution that ran in Google Sheets that we love. We were able to highly tailor it to our needs through customizations. It works for us!

Our agency uses Buzzstream and I highly, highly recommend it. Definitely worth checking out.

Both tools sound really great in theory. I will definitely have them as they will help with simple onsite mistakes that can happen frequently. Especially, if you're working with huge and unstable websites where onsite errors might not even be your fault. In the case of online stores, TOOL 1 could prove to be really valuable. As you have thousands of pages and a platform that can literally do anything at any given time. If it can really notify that error quick enough that would be priceless. The second tool sounds awesome too. But I will go with the first one as it seems like an error prevention tool that will definitely be useful.

1.) If you mean that you are looking at the page (front-end), and the editing (admin) bar isn't there on that page It's quite common for some sites to have the overlay disabled on the front-end, for some or for all pages. Sometimes even if the admin bar is enabled, for pages which use custom taxonomies or page-types, it won't show up. This means that you'd have to find the page in the back-end of your WordPress dashboard 2.) If you mean that in the back-end, on the admin menu - the page is missing fields to edit it It's common for custom page-types to lack basic editing features, if the developer(s) who created that 'type' of page did not do a thorough job. In this situation, unless there's a plugin which will force-enable the fields (unlikely) - you would need to pay out for more dev work. It means your original spec or brief was incomplete

Hi Roman, John Mueller recently confirmed (though not very definitively as you'll see in the video) that Organization Schema only needs to be on the homepage. From Google's Guidelines: "Enable your company's contact information to prominently display customer service phone numbers in Google Knowledge Graph cards in some searches with corporate contact markup. Include the contact markup on one page in your official site." Some disagree and suggest this is not the correct application of Schema (Oganization data should be included on all pages), but anecdotally (from what I've seen and heard) just the homepage seems to work fine for most sites. Best, Mike