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You are correct google will count it as 2 for 1

Hi Kevin, you've received some great responses. Did any of them answer your question?

When I got started with blogging, I would select the keywords that I would naturally search. Now, you can do the same with bit more data. When you type-in the keywords in Google Search, make a pick based on the suggested keywords. Then create article based on that. This will get you started. Then track your analytics data and refine your keyword list based on keywords that drive traffic.

Thanks!

Great responses guys. Tom - Thanks for the very complete answer.  What I am looking to do is drive exposure for my blog.  I am not really interested in commercial work as a photographer but want to continue to drive a lot of traffic to my blog.   Great article on your site by the way.

Hi there! Thanks for reaching out to us!  The metrics that you see on the dashboard is what your visits are weekly, which we update every week by pulling the data from your Google Analytics account.  For more information, you can check out our help hub topic here:  http://moz.com/help/pro/traffic-data I hope that helps! Best, Peter Moz Help Team.

Thanks to all. Built one page for all, and we are on the first page for all - and then some. We also got some lesser variations ranked as well. Spot on advice.

Hi Adam, Thank you for your answer, it tells me what i wanted to know. Now i have another voice in my head telling me to generate more news stories. Just what i needed lol. Kind regards, Si

Definitely don't cut yourself short.  If it takes 15k words to properly describe something then that is what it takes.  It sounds to me that you have a good handle on what you are doing.  Keep it natural and all will be well.  Good luck!

Hi Dan, Great answer down, all the best, Thomas

Hey There Determining What Keywords 1. Create List - Create a long list of as many keywords as you can come up with for each category or product. Throw in everything you can think of - and use www.ubersuggest.org and Google Keywords tool. Use two columns in a spreadsheet. One for the keyword, and the second to label the category or product. 2. Gather Metrics - Then we're going to add the most "bare bones" metrics. Grab exact match search volume for each keyword from AdWords keyword tool. Run rankings on the site for each keyword (although your site is not launched, so you probably don't have rankings ). You can also pull maybe CPC (to get an idea of how commercial a keyword is) or Moz Difficulty for an idea of competitiveness. Add your metrics to new columns as you go. 3. Analyze & Choose keywords - Using sorting and/or filters. Look at keywords for one product or category at a time. Basically, you want to choose keywords with a good amount of search volume that you think you could rank for, and they're relevant. You could create a column to tage keywords you're going to use. How Many To Target You should really target one, and it's variations. For example - if it's turmeric supplements you'd target "supplements made with turmeric" "turmeric health supplements" etc. Follow one of my favorite SEO flowcharts of all time (made by Rand) to decide if you should split words into separate pages. Product / Brand Name I assume you are selling 3rd party products? Abso-heck-lutely include the brand and product name. People are gonna be searching on those brand and product names. These are very transaction / intent-to-purchase searches - and if you can serve up a result that's compelling enough to get the click, there's a high chance you'll get the purchase. Hope that helps -Dan

Hi there, Thanks for reaching out to us!  I am sorry if you are seeing a delay in your rankings.  Generally the date displayed on your web app is when we start the process to collect your rankings for the week.  Normally that process happens during the date and rankings are updated in the assorted order they are assigned to (we do approximately a few thousand jobs a day). With that said, it does look like your campaign updated later than usual Just to make sure we covered all our bases, I check to see if we had some issue with our SERP collectors and it doesn't look like that's the case, so it is unlikely your next week's job will be delayed.  I went ahead and gave you something for the inconvenience you experienced... you'll just have to wait (it's a surprise). Hope that helps, sorry for the inconvenience!  If this happens again next week, please make sure to give us an email at help@moz.com so we can do some more digging for you. Best, Peter Moz Help Team.

I'd like to chime in and request a formula too. maybe it's a secret because moz doesn't want competitors using this number... but then, it wouldn't take much (i assume) for someone to reverse engineer the score based on data inputs from moz.... so maybe it's not secret? if not, i'd reallllllllyyyy like to know. interesting sidenote: i've noticed a range of about +/- 10 points on the difficulty score from a given domain authority with a domain's ability to rank for that keyword

Its like how a Square is a Square but also Rhombus and a Rectangle. Long tail keywords can be any and all of those definitions depending on the moment, your goals and your needs. In most cases I wouldn't consider a Low Traffic term a "Long Tail Keyword" simply because it has low traffic. But I would argue that Long Tail Keywords are likely to have lower traffic than their short tail counterparts. People are more likely to search using shorter terms and phrases but sometimes a 4+ word combination can be popular. But I would argue that a Long Tail Keyword/term/phrase is likely to be 3, 4, 5+ words long. Can those words be all extremely product specific? Sure. Do they need to be? No. Are they more specific than a one or two word short tail phrase? Yes. One word with low traffic is probably just a bad keyword to be using. A 4 word phrase with high traffic could just be a popular long tail search. In some cases it will depend on your industry. Some phrases can have multiple meanings. Just because a 4 word phrase has good traffic doesn't mean you need to use it if the first 3 pages in the SERPs are all sites devoted to a completely different concept that happens to have the same phrasing.

There is nothing wrong with having ore then one page ranking for the same keyword, in fact inking from one to the other can add relevance to the linked to page. the only problem is that because search engines like to share the results around,, you may only get one page returned in results, you may need to optimize in a way that the right page is returned.

Without poking around your blog, I can't really offer much more advice.

I'd be interested for more details on this, if you have any, as this is what I have been doing.  I can't tell if it has done harm but then I can't tell if I'd have done better if I hadn't done it.

I don't know of one, but internally I keep what I call a "word map" in excel - where I have columns for state, adjectives like "best, top", etc etc. And I tend to create them from scratch each time for each client, but will just cut and pastes from client to client when certain columns relate. -Dan

If your problem is that you're not ranking for a certain keyword or set of keywords then using these keywords in your title tags, description tags and content would make you rank for them. (Don't overstuff it though.) If you have a different problem then respond to this question giving us more information. It's rather difficult to answer a question without any information.

Long Tail Pro - It's invaluable for finding long tail keywords that have decent search volume with low competition. Simply plug in 4 or 5 keywords and it automatically and instantly retrieves thousands of related keywords from the Google AdWords Keyword Tool. Then you can sort and filter by various criteria, but what is most useful is sorting by competition which uses the SEOmoz Keyword Difficulty API. It's by far my favorite keyword research tool at the moment. http://longtailpro.com/ (the website kinda makes it look like a spammy "Internet Marketer/Get Rich Quick" product but I swear it's legit!)