If they're on-topic - yes, it can be a good thing as per of your content strategy.
Posts made by jasongmcmahon
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RE: Seo for my medium.com site
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Ensuring that Google Display my Meta Descriptions
Hello,
I have a few pages that appear in SERPs with the page copy as opposed to the meta descriptions I wrote, is there any way to try & force the meta descriptions to be displayed?
Its a WordPress site using Yoast
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RE: Query for paginated URLs - Shopify
I'd say no, they're dynamic URLs & you plan to add a tag
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RE: How to deal with filter pages - Shopify
Hello, canonicalisation will suffice in this context.
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RE: Query for paginated URLs - Shopify
My preference is to treat these types of pages as dynamic URLs & block them in the robots.txt
Disallow: /?
Disallow: /=But, since you can't do this in Shopify, then you need to manually add the code in to the pagination pages (somehow).
I got the HTML code from
https://help.shopify.com/en/manual/promoting-marketing/seo/hide-a-page-from-search-engines -
RE: Which is the better keyword strategy? Specifying page or seeing what ranks?
As much as I love MOZ - ranking pages for keywords is very useful, though saying that you should add the keywords you want to rank for to certain pages anyway; & be somehow being aware of how they rank at any given time.
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RE: Our Domains DA has dropped from 52 to 17
Hello, the short answer is Moz has updated how DA is calculated - https://moz.com/domain-authority-2.0
I've had a quick look at your backlink profile & recommend that you thoroughly review it & disavow some of the High Spam & low DA Linking Domains of which there are roughly:
- 1263 Linking Domains with a high or non-descernable SPAM score - 75% & above SPAM score or marked as -%
- 1876 Linking Domain with a low DA - DA 10 & below
- 1196 with a combination of high or non-discernable SPAM score as well as a low DA
This is my personal starting point for weeding out bad Linking Domains, it has worked successfully on many occasions.
Also - have you made changes to the site over the period of time your domain dropped? Has your competitor for that mater?
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RE: How can I avoid duplicate brand name in the title serp?
Hi there,
I've looked at the site & can't see where the LATAM.COM string comes from, you have 3 title tags...
<title>LATAM Airlines en Chile | Sitio Oficial</title>
... none of them element contains LATAM.COM, it's not in the business schema either. I can't ascertain what CMS is used or what (if any) SEO extensions are used. If you can fil in the blanks here I can help you further.
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RE: SEO - New URL structure
It all depends what you're selling & where you're selling it, also if your hierarchy structure allows for the inclusion of keywords including geo locations, all the better.
Somewhat dated but useful article https://moz.com/learn/seo/url
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RE: Domain SEO
Having a keyword in a domain name is no longer relevant & hasn't been for a good while - but - in answer to your question, I personally would go for...
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RE: Local SEO Over Optimization
Hello,
Yes I do mean canonical tags as don_quixote correctly pointed out "Each page should have a clearly defined purpose and respond to a customer query." however if you must use the same page for different locations...
- www.url.com/plumbing-services
- www.url.com/essex/plumbing-services
- www.url.com/camberwell/plumbing-services
I would add the following code:
to the esses & camberwell pages
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RE: Is having my homepage on a subfolder harmful?
Personally, I don't see why the folder structure would negatively affect your SEO. I recommend that you use the tag to cleanly denote what is in English & whats in Dutch.
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RE: Local Keyword Search Volume
Hello Yes,
Google Ads Keyword Planner allows for quite granular search volumes to to be displayed
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RE: Local SEO Over Optimization
He there,
Your approach is fine WRT targeting - I recommend that you ensure that you create content for each location or use canonicalisation.
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RE: Target Search Terms Changed - does this affect traffic?
In my experience, I would expect it to recover assuming that the page is optimised for that the new keyword, that the said keywords are on a new page & that some link building activities are undertaken.
Do you have the URL for me to browse?
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RE: Duplicate content in sidebar
Hello,
I'd say not, in the same sense that having a NAP in the websites footer doesn't have any negative effects on a website SEO ranking, in this specific content its the opposite
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RE: Why My Domain Authority Dropped
Hello Rishi,
Have you made any changes to the site?
DA is a concept proprietary to Moz, it was recently recalibrated which may explain the drop - https://moz.com/domain-authority-2.0
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RE: Upper and lower case URLS coming up as duplicate content
- Why have the upper & lowercase case pages live
- Have you considered canonicalisation?
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RE: Target Search Terms Changed - does this affect traffic?
Sounds like normal behaviour to me, why did you change the focus & how much has Insurance Broker has gone up - has it made up for the drop?
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RE: Looking for a Tool to Find Referring Pages of Specific URLs
Hello Robert,
Good luck with that, I'm not aware of a tool that would do that specific type of reporting. I've only ever done that in the past using an HTML editor.