Go through the webinars and MozCon videos. The webinars are included in your subscription. I recommend watching this webinar: http://moz.com/webinars/video-updates-help-local-businesses

The MozCon videos are $300 AND well worth it.

SCREAMING FROG!!!! (can you hear me scream?)

Costs about $200 i think.

I am not a programmer, but I'll give my best to answer.

1. Check your .htaccess. Your site shouldn't suddenly be giving 500 errors out of nowhere.

2) Maybe it's the settings on the server. Did you just move the site? If so, do a little more digging into what the problem could be. Your programmer can take care of this. If you are with Rackspace, contact them via Chat and they can help you out.

There should be a connection from MOZ to you GA account. From there you should be able to select the site you are tracking within GA. I have multiple clients within my GA account and I assign the correct client to the campaign.

Can you take a screenshot of what you are encountering?

I AGREE! Sick with the one you are using right now. It's been 1 minute since I read your post and I still remember the "brandable" domain. I can't remember anything about the other one.

There are many article on this. As part of your monthly subscription, you have access to pre-recorded webinars. Also you may want to become involved in social media by reaching out to the authors of where you want a link from. MAKE FRIENDS, don't just try getting a link. Share their content! Help them 1st and maybe they will help you. Here is an example I used today:

https://twitter.com/franciscocmeza/status/348164354094559232?refsrc=email

You should talk to Ryan Kent. That's all his company does. He is ranked #2 in all MOZ: http://moz.com/community/users

I have send him business before. He is very well known here on Moz.

I would do this. I personally don't think 250 404's is too much to knock out within a few hours. If you were in the thousands it would be a different concern.

Use excel to make this faster and 301

I think you are alright, but watch your traffic in GA. Make the anchor text your brand name. "IF" you run into problems, make the href no="follow".

There won't be a MozCon. It's always going to be in Seattle.

What can happen is if MozCation comes to you. You can nominate your city for Mozcation.

Shanaki, check your Google Analytics. Google released an update called Penguin 2.0 around May 22nd. If you got slammed around that day, it was an algorithm update. You need to check your GA to see what sources decreased otherwise we can't help answer your questions. GA > Traffic Sources > Sources > Overview. Maybe it's only one of the sources that is bringing your site down, but you have to investigate there.

Watch this video where Matt Cutts talks about

Why does a new page's ranking change over time?

http://www.youtube.com/watch?v=BzfK6isC7CA

Your 360 images are AWESOME.

Go to Campaigns and scroll to the bottom. You'll see a link on the left hand side.

@BJS, I would export a file from GWT  and filter the results. If your URLs are in GWT, then most likely it's indexed in Google.

Hey Zeph! Hope your company is doing great.

@Ben, screaming frog is good for this. You will need to get the paid version of it. There is a video on the site http://www.screamingfrog.co.uk/seo-spider/. Use filters to get to your real URLs.

I would probably just focus on having one site. If the posts are what you are trying to get ranking, then the keywords in that particular post help rank that post. If you are trying to get a category page to rank for particular keywords, maybe you should try building external links to that category page.

I have experience with IP Boards (invisionpower.com). Their software could be very powerful, but you will need to know some coding to be able to do certain things. I haven't used it in over 1 year, but everytime I wanted to do something basic, it seemed like I had to do coding. At the time I thought those features were something that should be standard with no coding required.

Xenforo was AWESOME. Look at their demo. You can request one and I think it's for 3 days. You can extend it too.

I work with vBulletin and they have too many security issues. I used to need to upgrade almost once per month.

If I was able to rank them in order, it would go like this:

1. Xenforo

2. vbulletin

3. IP Boards

I have never used VBSEO so I can't say anything about it.

Hope that helps.

Sometimes if your TITLE is over-optimized, then Google will put its own TITLE on it. Change you TITLE and give a week or so for for Google's index to update and see what happens.

Stephanie. Send me a private message through MOZ

Check to see if it's using an iFrame. If so, then it's not contributing to SEO. It's not hurting your SEO effort, but it's not giving a boost.

I use Facebook comments. Every time someone comments, the URL gets a share. How else would I get over 100+ Likes for my contact page? http://www.shipoverseas.com/us/contact-us.html

Whether you use Disqus or Facebook Comments, whether it gives you an SEO boost or not, just do it for more more interaction with your audience.

I agree with Andie, subdomains are basically new websites. They carry NO value because they are in a new folder, not a subfolder.

If you want to make your URLs prettier, check to see if there is a plugin for the software you use to simplify the process. If you have only a couple hundred products, I would go old school and stay away from plugins.