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Hi Jamie -- I noticed the mobile version of our website is appearing in the Bing search results (from a desktop) --- can you employ the same technique as Google and specify to the Bing/Yahoo! mobile bot to only crawl the mobile version of your site and restrict the normal bot from crawling mobile version?  Thanks for additional guidance.  I assume this would clear up this issue of our mobile site appearing in normal non-mobile search results. Matt

I agree that it's better to add it to your own site. What if people like your blog and link to it, but it's not on your site? You've lost some link juice there. You can submit it to blog directories too - more direct links to your site. For ecommerce sites there's a lot of content duplication with other sites when the same products are sold, so like you say in your last sentence, a blog adds regular unique content.

If you're doing on-page SEO, you can't focus on broad match, you can only optimize for the exact keyword phrases you use on your site in H1 tags, titles, and all the rest. You could try to find all the broad match synonyms and stuff them into your title and H1 etc etc but then you're diluting the SEO value for any given page by doing so. Best to focus on 1 or 2 keywords per page and optimize for that. My suggestion is to take the large volume you get from broad matching, and find the exact phrasing that takes the lion share of that volume and go with that. As Dan mentions you must be careful though... within a set of related keywords that broadly match a phrase, some keywords are at the beginning of the buyers funnel and others are at the end. Make sure your site is optimized to take people along that funnel. Don't only optimize for the biggest search phrases that only people not actually buying use.

As long as you have a natural looking link profile for the site this shouldn't cause any harm for your rankings. The only problem is the lost time and money spent on getting the spammy links. Just inform the client of why this type of link is useless (and Google and others are only getting better at detecting them over time) and maybe give them some helpful tips on what they -should- be doing instead.

Just to elaborate on Daylans (totally correct) answer: Any server-side include will be fine, whether its .net, asp or php.

Before I say that you are correct in your guess, let me preface by saying its probably a bad idea. You are correct in your guess From everything I've read Googlebot doesn't count iframe content as part of the page its looking at. However, if your site is bogged down by the amount of ads, chances are you're overloading your pages and getting docked by the post-panda google algorithm. Sites with lots of ads have seen decreasing rankings. Also, putting content in an iframe could be seen as suspicious by Google, further devaluing your site in its eyes. This isn't to say you can't make this happen and still rank in Google, but re-thinking your ad and revenue strategy could be the best long-term bet.

Yeah, we have Adobe Premiere CS3. Do you think that would be a better idea? Add a watermark and intro/outro with our website address on it, and then publish it on YouTube, Vimeo, etc in addition to on our blog? Our would there be more power/benefit to focusing strictly on link generation towards that page?

Hey Zachary! It's a good idea to use pure css menus when the design and functionality are the same as using a menu with javascript AND the actual menu items are in a clean html list (not delivered through the JS). But keep in mind that cross-browser functionality can be an issue with pure css menus. Internet Explorer is a real problem in this regard. As for SEO, I doubt inline javascript that adds functionality to a clean html list will make search engines burp. We used to worry a lot about that like 5 years ago because JS used to cause slow load times, but nowadays the Internet is a lot faster, servers are faster, caching is better, etc... All the same, it's good coding practice to remove inline JS from HTML. If you want something fast and cross-browser supported look for jquery menus. There are free samples all over the place and they are brilliantly fast and you can list your menu items in a plain html list (the important thing). Happy coding... - P

It's all a canonical issue. How about setting one as the primary web page in Google Webmaster Tools? And then removing the parameters (which would fix the index.php version). Making this: http://www.1step2heaven.co.uk/product.php?CAT=All%20Brands&SUBCAT=Wolbar Become: http:www.1step2heaven.co.uk/Wolbar or http:www.1step2heaven.co.uk/Brands/Wolbar