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  • LOL Paul - I don't know you as well as I hope to in the future, however you have already through the multiple interactions we've had, proven you're trustworthy, friendly and a good person by nature (your actions have spoken). So yes, this is a great example of how to build a valid professional relationship.  Because even if you hadn't made that referral, the interactions themselves beyond that have been high quality and "trustworthy".  So I am already inclined to be of help should the situation arise.

    Link Building | | AlanBleiweiss
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  • I think you have your answer then on how you want to focus your URLs and your site!

    Technical SEO Issues | | CleverPhD
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  • Yes, you are doing the right thing.  You may also want to look at including Meta Tags in the as well. ()

    Web Design | | DRSearchEngOpt
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  • Jason - I took a look at the Aplos Software site, and I tend to agree with you. what I like about the site is it's simplicity, which is good for an organization promising to "Simplify Your Nonprofit's Finances" The color scheme is basic, there's a big strong call to action (Get Started for Free). That said, there's very few options for the end user to interact with the site.  And links at the footer are not going to make that happen. To answer your three questions: 1. What are your thoughts about including a drop down menu in the header for the different products? My answer: I think this would be really helpful.  If the end user is on a long, long page, a footer navigation is helpful to allow someone to quickly click to something else on the site.  But it's not how most main stream users navigate a site.  The top navigation is... 2. They have a good blog with content that gets regularly updated. Currently it's linked in the footer and gets a tiny amount of visits. What are your thoughts about including it as a link in the header instead? My answer: Yes!  You should add the blog to the top of the site.  The blog is a way that end users can see a little bit under the covers of an organization, as it's not the content that's been through so many rounds of revisions that it's 100% polished.  The blog is a great place to feature new clients, awards, and other information.  If it's updated frequently, it also demonstrates that the company is active, and conveys the idea that the software product the company is selling is not static / done, but is continuously supported.  That may or may not be true, but a blog that is updated all the time will tend to convey that the company is still actively working on the product. 3. What are best practices with using (or not using) no follow with site navigation and footer links? How about with links to social media pages like Facebook/Twitter? My answer: honestly, I wouldn't worry too much about using no-follow tags on your footer navigation.  At least on this site.  You don't have so many links that Google is going to ignore them.  Plus, it's at the end of the page anyway.  You certainly could, though, and it won't hurt in any way.  Just make sure that your site map, privacy policy, etc are followed links. Hope this helps! Jeff

    Technical SEO Issues | | customerparadigm.com
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  • Hello Felip3, Have you experimented with affiliate marketing at all? If you have a good brand, competitive pricing and decent conversion rates you can probably get other sites to promote your offer through an affiliate program. Coupon sites love this type of thing (Cyber Monday, Black Friday...) so you can start there. View this thread, which answers a similar question. Good luck!

    Online Marketing Tools | | Everett
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  • When you say "table text", do you mean a process where you consolidate many pages into fewer pages, and where the content is presented in a way that gives one page much more depth of content? If so, consolidating many pages into fewer pages is helpful in certain situations. If individual pages themselves do not have enough text as a stand-alone page, you can consolidate them into fewer pages as long as the primary focus (topic /main keyword) across each of those is very much similar.  If there is too diverse a focus across pages, consolidating them can cause topical confusion on the consolidated page. That's the primary consideration I go with when evaluating content for SEO. Also, what about user experience - is it better with many pages, or is it better with consolidated content? That too matters and in fact, helps reinforce the issue of topical focus quality or harms it by making things confused (a page trying to do too many things for too many reasons).

    On-Page / Site Optimization | | AlanBleiweiss
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  • I really like Dana's response - it covers the primary consideration - how much time would it REALLY take to write unique Meta descriptions? If the TRUE answer is "unrealistically too much time", then a template COULD work. The trick though is addressing the issues Dana talks about. If you only use a primary product name as the variable, you run risks. If you have a 2nd database field you have that includes some differentiation between otherwise identical products, that can help.  As long as you understand total length as a consideration.

    Technical SEO Issues | | AlanBleiweiss
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  • Meghan, The main focus should be around having as much original content in the sites as possible. If you create future content, don't duplicate that content too, be creative and unique when writing about the same topic. Put different ideas into it, make one 5 Tips and other 9 Tips so to speak or How To and Things to Know twists. Applying a lot of what Jeff mentioned above will be beneficial as well. Those were all great points! All the best in your launches! Patrick

    Vertical SEO: Video, Image, Local | | WhiteboardCreations
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  • Hi there! Thank you so much for reaching out! I don't know if you've been here yet, but the Help Hub is an awesome resource to learn how to use our tools. Here's the link: http://moz.com/help/guides/getting-started Once you have that better grasp of the tools, you'll have a better idea of what steps you can take to help your site rank better for certain keywords. If you have specific questions about your account, I encourage you to email our helpful Helpsters at help@moz.com! Cheers, Erin

    Getting Started | | Moz.HelpTeam
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  • It's a cool thought, and it very well be an improvement over today's situation. The major reservation that jumped out at me was that it would hurt fresh content. I'm guessing 100 was a number you just threw out there, but whatever the number, once a site hits that number of quality links, they wouldn't need to produce anything else. Well, at least in terms of link building, they wouldn't need to produce anything else. Also, different size sites would need different numbers. For example, 100 really high quality DA of 90 and above links would take my site a long time to get, but, Moz, for example, probably already has that. If you decide to make the number really high, 10,000 high quality DA of 90 then it might take Moz awhile to get that, but since neither myself, nor any of my competitors will ever reach number, it's not much of a deterrent for us to get fivver, comment links. Ruben

    Inbound Marketing Industry | | KempRugeLawGroup
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  • You just should no index the archive pages, tags, and others that may have duplicate content. Let's take a blog for example. You let spiders index and follow all links from your homepage and the that pagination, however, then each post is filed in a category, maybe including tags. Then you have to decide, and it's really up to you, what to let spiders index (always use follow, there's no reason to use nofollow). I, personally, will allow spiders index the homepage (including pagination), the categories (and their pagination), but I'll put a noindex in the tags and archives (specific pages that show posts within a specific date). Still, allowing all to be followed.

    Intermediate & Advanced SEO | | FedeEinhorn
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  • If you're still getting the error after following the info at health.moz.com, please send an email to help@moz.com and we'll get it figured out. Thanks!

    Other Questions | | KeriMorgret
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  • Hi Casey, It sounds like you're using dynamic serving, rather than pure responsive design. The difference is that, while both approaches keep a single URL for mobile and desktop users, a responsive approach also keeps the same HTML and simply uses CSS to rearrange content on the page to fit a smaller screen; dynamic serving allows you to actually serve different HTML based on user agent. The main thing to do for dynamic serving is to make sure you use a Vary HTTP User Agent header, to indicate to Google that you are not cloaking but rather are serving different content based on user agent to provide a mobile-friendly experience. You can find more info on this here: https://developers.google.com/webmasters/smartphone-sites/details

    Web Design | | bridget.randolph
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