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If you are a smaller firm and you wear all the hats, here are instructions on how to give yourself a hug (yes--real instructions).

Wilco, If they crawled that page, the PA should be correct. Based on what I see external of Moz, it is. Robert

Hi Hernant, You should probably adjust the plugin to make sure you can add exceptions to it. Adding rel="follow" won't change anything to do this as follow is not a valid value for the attribute.

Hi Varun, You can put your complete NAP (name, address, phone) on every page, but most typically, local business websites put this in two major places: the sitewide website footer and the Contact Us page. It can also be a good idea to have it in the site masthead to help visitors instantly know that your business is local to them. I would only put it on the rest of the pages of the website if it made sense to do so. It certainly won't hurt you if you want to put it on every page, but I don't think it will be of more help than simply having it in the places I've specified, above.

Hello Miriam, Thank you for your feedback.  I was not aware of item number one and I'll look into it.  In the meantime I'm trying to get an understanding of the factors which can replicate the effect of "custom categories" for new clients who I don't have the old Google Places interface for and could really use the effect of custom categories. As to your point on number three; I have done some testing and from what I can tell there is little or no value from the description field (probably because it would be too easy to spam). I do see some competitors ranking with the new Google Plus Business accounts even against others that have categories so I think there has to be a way to do it... I just don't know how. Thanks

Passing page juice to sources is a good idea in most cases. Moreover, if you are linking to websites with good quality and unique content, you must pass the page juice for sure.

Hi Lee, My own guidelines for content development are pretty much ruled by a the question, "Does it make sense?". Typically, for service-oriented businesses, it's a good idea to have one page per service. It makes sense to do this, because, for example, someone looking for a contractor will search for 'fence building' if they want a fence built and 'deck building' if they want a deck built. So, having a unique page for each topic on the site makes sense as a way to welcome each customer to a really well-matched landing page that features information about the unique service they are looking for. Some grey area arises, though, with a service like 'car wrapping' vs. 'van wrapping'. I'm not familiar enough with your industry to know whether this really qualifies as two separate services or not. You would know better. If wrapping a car represents a separate user need than wrapping a van, I would create two separate pages, provided I had totally unique things to write about the two services. Some businesses might even be building pages for different models of cars, if they discovered that people were searching that way (Toyota Wrapping, BMW Wrapping, etc.), but they should really only do so if it make sense for the user. So, I guess the answer to your question lies in whether these different terms are just synonyms for an identical service or whether these really are different services people are searching for that require their own page to fully describe the offering. Hope this helps!

Personally I'd no-follow them, you don't want them to pass on any ranking factors so no-follow the links if they are driving traffic. If they don't drive traffic then get rid of them. Moosa is right though, you need to use other tools aside from WMT because that doesn't show a complete list of links to your website.

Behind what you describe is "google suggest" - it`s the same thing that auto completes your search queries (if you want). I am afraid to tell you that you cant control what other users will see under "people also search for"... well of course there is an indirect option by being the one who is (one of) the most visited studios (I mean by clicks not by real visits). Of course this doesnt work just by clicking on your links as much as possible... just be likeable for potential visitors and the numbers will grow. And as these numbers grow, you will have a very big chance to be mentioned there. If you use chrome you can (try to) turn of google suggest by unchecking the box for this feature under the settings menu (privacy).

This is no longer allowed.  Notice when you do this from interests, it says "People who have expressed an interest in or like pages related to SEOmoz.org".  This isn't necessarily mean you'll reach people who like the SEOmoz page, but people Facebook thinks are similar to people who like their page.  To reach fans of a specific page, you have to be an admin of that page. Twitter does the same thing for their targeting, you can't target people who follow a specific account, but you can target people like those that follow an account.

We had a similar problem we thought with duplicates after placing canonical tags on all our pages. Moz took about a week as did Woorank to update and decide the canonicals were in place and showing no duplicate content. We have a fairly small site with a little under 100 pages but this was a significant amount of work inserting the canonical tags and we were a little worried initially that they continued to show as duplicates for a short time. Gary

Thanks for the answers, guys! I got it now... I guess it is not that simple to answer my question. If it was easy to measure which keywords are "the best" it would be simpler, but (on the other hand) less interesting D.

Perfect!  That's precisely what I was looking for.  I wasn't aware that Disqus worked outside of the WP plugin. I'll give it a shot.  Thanks!

The answer would be - neither. It's not quite correct to describe something as being preferable to Google in this instance (because ultimately Google want everyone to put all their videos on YouTube then embed them everywhere so they can make loads of money in ad revenue), but in terms of SEO for an eCommerce site, and assuming your videos are to some extend product focused pieces - you should avoid YouTube altogether, because it can cannibalise your rankings, while giving you very little benefit in terms of seeding on YouTube.com (people don't go to YouTube to find products to buy...) I've written about this extensively here: http://moz.com/blog/building-a-video-seo-strategy and here http://moz.com/blog/the-marketing-value-of-youtube So, your best bet is using a third party paid hosting platform, e.g. Wistia, Vzaar etc... where you can retain full control of the videos and use them to drive traffic to your site and generate leads/sales. In terms of implementation, It probably won't matter a great deal, as long as your videos are visible to Googlebot on pageload and not delivered dynamically with JavaScript etc.. All you need to do then to get the rich snippet is submit a video sitemap.

i was thinking that same thing, so I took out the LED before supplies.  I could probably take out the LED before project and add "lighting" in there! LEDSupply - Best Deals on Cree LEDs, LED Drivers & Supplies For All Your Lighting Project Needs! It's live on the site.  I like it, thanks for the comments, that was helpful!

Hey Emilija! Unfortunately there isn't a way to get this data in Rank Tracker without setting the keyword up to be tracked and even then, you'll only be able to get historical rankings from the date your first clicked the Track History button. This could be a pretty interesting feature to add though. I'm going to forward this along to our Product team as feedback on your behalf. Sorry I can't be of more help here, but we definitely appreciate the feedback! Thanks! Best, Sam Moz Helpster

This often happens if there is a redirect inbetween the sites and so the referrer gets lost which would account for that difference. It could also happen if you have a 404 or slow page so no GA visit is recorded but that would lead to less of a difference. I would suggest adding active tagging to the link and as above reply, ask for a free extension. By active tracking you just need to add the following 3 query parameters with meaningful values such as: ?utm_source=DirectoryZ&utm_medium=PaidLinks&utm_campaign=FooterLinks The traffic would then be tracked accurately and you can see it in the campaigns report.