Latest Questions
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SEO Behind a paywall.
Oh that is pretty great! Do you know if there is any impact from using either? They don't directly answer that in the article. The site I am working with is offering video which would be behind a paywall. My thought is lock down the video, but make the text free, especially since google can't read videos anyway!
Intermediate & Advanced SEO | | HashtagHustler0 -
Set up affiliates
Thank you - I didn't know Moz had a network. I'll look into it, but I think we need a UK company purely because the products we sell are for the UK market only (mortgages) so need to get in front of a UK audience... However, I'm saying this without even checking it out! I will, thank you! Am most grateful for your comment! I must admit to being a little disappointed not to have had any more input from fellow mozzers, but I can't complain: I don't always answer questions myself so would be somewhat hypocritical to complain, don't you think? Please - if anyone has any nuggets of info they are happy to share about being an affiliate advertiser don't be shy!
Affiliate Marketing | | CommT0 -
Domain Forwarding? Beneficial?
Yes. Using OSE you can research the link profile of the URL and see if it has ALL followed links (which would appear unnatural) or if it has a good mix of both followed and no-follow links (appearing a bit more natural). You can always look further into the inbound links of course (using OSE) to see just how "natural" they are (or aren't). But you will have to use your judgement on that end. We use linkdetox.com to dive further into link value but I'm sure there are other great tools out there too.
Intermediate & Advanced SEO | | Bryan_Loconto0 -
How important is fresh content?
Hi Demi Is the blog on a sub-domain of the main site or a separate domain. If it is on a sub domain, then this counts as fresh content. if it is not you might want to think about moving the Blog to a sub domain. Can you let us know Bruce.
Search Engine Trends | | BruceA0 -
Https not sticking on competitor URL
Hello Tom, this is Abe from the Moz Help Team. I'd love to help! First, you will need to set up a new campaign and archive the current one if your primary campaign domain is incorrect. Right now we do not have the option to customize a campaign's main domain settings. Second, https:// is not available for competitor sites quite yet. We hope to add this capability and I apologize for any inconvenience. If you have any further issues, reach out to the Moz Help team at help@Moz.com. Ask for Abe.
Getting Started | | Abe_Schmidt1 -
Facebook CPC advertising
Hi Bruce im looking for recommended suppliers in the UK with a view to running one of my clients FB cpc campaigns, on a test budget to start cheers Dan
Paid Search Marketing | | Dan-Lawrence0 -
Titles - Should they be short or long and descriptiive with keywords?
A Title. But I was confused because he started off with alt tags, then moved to titles, but now I just noticed the reference to URL slugs. In terms of URLs, just go with the product name. In terms of the title, you can go with the product name, followed by your brand, but it's best to customize each one as much as possible for the user. As for alt tags, describe the image. This is where you could use "Blue Sea Glass Necklace" even if it isn't the product title since it accurately describes the image. You can also put blue sea glass necklace in the description and on-page content. But if the title of the product is "By The Sea" then that should be in the title tag and URL, or else every "blue sea glass necklace" is going to end up with the same title and similar URLs, assuming you have more than necklace made of blue sea glass.
On-Page / Site Optimization | | Everett0 -
IMG ALT tags - should they be the same or the product title?
I personally always make them the same as the product title. The title of the product should 99% of the time describe the image very well, and the way that most ecommerce platforms are set up it can be done relatively quick for the whole site too.
On-Page / Site Optimization | | LesleyPaone0 -
Do quotation marks in content effect SERPs?
Hi there, You’re fine to have your product description quoting the text around the side of the product, but if you were to change it to something like this without quotes: The words around the edge of the lazy susan read: Explore nature. Dream big. Take time to smell the flowers. Enjoy the changing seasons. Seize the day. Relish the night. Live life to the fullest. …that would have the exact same SEO value as the existing description. Quotes are only counted as exact match keywords when searching in Google (and most other search engines), but don’t actually affect the way the page is seen by Google. The same way that using bold and italics to emphasise your keywords would not directly influence rank (but make your content more easily digestible, earning it more links and indirectly affecting rank), your quotes are also used to enhance human readability – but either would be fine. Take a real world example: I pulled a page from my history which included a quote, “favor composition over inheritance” - (http://programmers.stackexchange.com/questions/65179/where-does-this-concept-of-favor-composition-over-inheritance-come-from) Take a look at the screenshot I took below (from an unclean browser, sorry) – or you can run a search yourself – and we still see Wikipedia at the top, with its DA 100 (and no quotes); we see stackoverflow rising above stackexchange, with a higher DA; one result has more links than the stackexchange page, one has fewer. But they still perform better. The stackexchange page with 5 counts of “favor composition over inheritance" (with quotes) is still outranked by the others. The 3<sup>rd</sup> result uses the keyword 6 times, twice in quotes. The 2<sup>nd</sup> result uses the keyword once without quotes. The 1<sup>st</sup> Wikipedia result uses the term once without quotes and still ranks #1 due to its other (better) metrics. There are a number of factors which could affect the position of these pages for this keyword, such as anchor text for links to those pages, partial match keywords in the text and other ranking factors which I did not look into – but hopefully it will give you a real example of quotation marks not directly affecting the value of a keyword in Google’s eyes. Write the descriptions the way you that sounds best to you – and optimise them for human readability, as quotes versus no quotes doesn’t make much of a difference. Hope that helps, Tom QfVCYKH.png
On-Page / Site Optimization | | TomVolpe0 -
What is the Impact of Canonical to a Canonical Page?
The main thing to remember about setting up canonical tags, is that they must make sense. For example, it is fine to have 10 pages, each with the same canonical tag referencing one page. However, when you start to get into canonicals referencing each other and jumping around, then Google will probably ignore them, or could cause problems. With regards back-links to no indexed pages, that is fine. The only time you need to be mindful of this, is if a link points to a page that then gets removed and not redirected. -Andy
On-Page / Site Optimization | | Andy.Drinkwater0 -
60 countries, 1 website. How to develop this?
Thanks guys really appreciate the advice. We've decided to buy the CCTLDs and hold them (to avoid anyone else from taking them) but we're going to move ahead and follow your suggestions of using HREFLANG.
Intermediate & Advanced SEO | | MassivePrime0 -
Do I have account access after my free trial ends?
Yes, asking and responding to questions is a paid feature. Unfortunately, this means you wouldn't be able to respond to old questions you have posted if you no longer have a paid subscription. You can, however, gain access to the Q&A forum without a paid account by getting over 500 MozPoints, which you can learn more about here. You can do that by adding valuable comments to the blog posts, completing your account profile, writing a blog post that gets accepted to the YouMoz blog, and a few other things noted in that link, as well.
Technical Support | | ChiarynMiranda0 -
What are some tips to increase your CTR in search results?
Agree with Chris and Moosa's points. The following worked for me Schema Create meta descriptions that will encourage click throughs. For a product page, our meta description summed up what the product did and the ranges we offered. It led to more clicks.
Conversion Rate Optimization | | Bio-RadAbs0 -
Problems with Squarespace Title Tags
I agree. Squarespace is a great tool and EASY to use for those that are starting out. However, if you are truly looking to be a competitor in Search, IMO, you will need to stay away from these types of platforms as they tend to be problematic and not offer the flexibility needed to properly optimize the site. As MoosaHemani said, use WordPress or similar. If your site will be eCommerce, just install Woo Commerce and call it a day. This will give you all the flexibility needed. Good Luck!
Intermediate & Advanced SEO | | Bryan_Loconto0 -
Problems with to many indexed pages
Great! Please let us know how it goes so we can all learn more about it. Thanks!
Technical SEO Issues | | Everett0 -
One page with multiple sections - unique URL for each section
Agreed with Oleg. On the Time and Quartz pages you are essentially looking at their blog index. Their CMS (content management system) does some fancy footwork to show the url of the post you happen to be looking at. It isn't one page with a different URL for each section. If you are using a CMS like WordPress, Drupal or Joomla, you can create content (posts) for the material, applications and types, and then list them on pages for the customer type. If not, you can simply make pages like Oleg suggested.
White Hat / Black Hat SEO | | lautman0 -
How do fix an 803 Error?
Kristina from Moz's Help Team here. Here is the working link to our Crawl Errors resource guide if you're still needing it! https://moz.com/help/guides/moz-pro-overview/crawl-diagnostics/errors-in-crawl-reports
Moz Tools | | KristinaKeyser1 -
Conversion tracking within Moz reports?
Hi John! Our product team has an active discussion with other members regarding this feature and I highly recommend participating to provide your feedback and suggestions: https://seomoz.zendesk.com/entries/50928664-I-want-Conversion-Goals-in-Moz Hope this helps!
Other Research Tools | | DavidLee2