Welcome to the Q&A Forum

Great advice.  Thank you very much for helping me think this through.

Cheers Egol I will let you know... Best Alan

Hi Christophe! I am not able to find any issues with your account that would result in a page not found error. Are you able to access the site from a mobile browser/connection? http://analytics.moz.com/pro/home

Hi Darren! We do have walkthroughs that can help guide you through your setup at the link Keszi provided. We also have a live welcome webinar hosted by our Success Team each week. You can register here: http://moz.com/help/guides/getting-started/welcome-webinar As far as correct settings go, we can only verify your campaign URL is setup the way you want it to, the other settings will be up to you to confirm. For example if you want to track all pages within a domain, then setup a root domain URL as domain.com, this will track all pages and sub-folders for the entire site. If you only want to track the root domain, or only a sub-domain or sub-folder. Then you would check the box in the advanced settings to "exclude all sub-domains" and you would put www.domain.com or www.domain.com/folder/ This means we would only look for rankings for that specific URL. For competitors, we can only track the specific URL set. If they appear on Google as www.domain.com, then make sure to add them with the sub-domain. I highly recommend signing up for the webinar as it is the only way we can provide live walkthroughs of our tools. Hopefully the other resources can help as well!

Ouch! You would need to get some sort of code other than 200 to fire a 404 or 301 would be best as you can direct users, you can also try to block those URLs via robots i suppose, and the third option you can try depending on what you can do is a rel=canonical link pointing towards the correct page which would help all seems a bit manual though might be worth seeing if there is a longer term solution. in an ideal world a 301 would be perfect (or at a min rel=canonical tag).

Many thanks Dirk, looks like you've found the problem!  Much appreciated!

I've done this at times at pretty large volume (100s of outreach emails), and typically I've gotten about a 10% response rate. Keep in mind that didn't necessarily mean we got a link, but some type of relationship was formed, potential for the business to earn more work (better than links, btw), or something else productive. Even if it was just a citation we consider that a "win." But some advice, do not employ this tactic at large scale unless you are in a web-saavy, tech-based industry. Online marketing, design, and photography businesses, for example, are far more likely to earn links via broken link building than a manufacturing plant. In my experience, there are just some industries this tactic is a complete and utter waste of time. If you find success in this tactic early-on though, there are some great social tools that help you automate some of this email work. I've heard very good things about BuzzStream. Oh, and make sure it's not your only link earning/building tactic.

I know this is like beating a dead horse, but thought I would link to Search Metric's 2014 ranking factors study. What is missing in what they see as factors that increase rank is ALT tags on images. You can see the infographic below, you can also download the 80+ page report which I would highly recommend http://www.searchmetrics.com/wp-content/uploads/infographic-seo-ranking-factors-2014.jpg ~Cheers

Yes, that is exactly it. And yes, your curiosity should never be completely satisfied...

Google has indicated that they don't use Schema data for ranking purposes.  Adding the schema will not make it less likely for you to rank for "Autism Alternative Treatment Arizona" than you are now. Do you provide any services to clients in California, or is your website more of a resource site with information about autism? If it's the latter, you really don't need to worry about queries with a local intent. Focus instead on making your site a topical authority with high-quality content.

As an FYI for anyone else reading this as well as your future knowledge - the Broken Link Finder may take a day or two to catalog your whole site based on how many pages, how many links in your theme, etc.  So while it may have missed it today, I would bet that after 2-3 days it finds every broken link. I've never found one it missed, especially with the above issue (no http).

You may be better off just doing a pattern match if your CMS generates a lot of junk URLs. You could save yourself a lot of time and heartache with the following: User-agent: * Disallow: /*? That will block everything with with a ? in the string. So yeah, use with caution - as always. If you're quite certain you want to block access to the image sizes subdirectory you may use: User-agent: * Disallow: /sizes*/ More on all of that fun from Google and SEO Book. Robots.txt is almost as unforgiving as .htaccess, especially once you start pattern matching. Make sure to test everything thoroughly before you push to a live environment. For serious. You have been warned. Google WMT and Bing WMT also provide parameter handling tools. Once you tell Bing and/or Google that you want their bots to ignore urls with certain parameter(s) you select. So if you wanted to handle it that way, it looks like ignoring the app= parameter should do the trick for most of your expressed concerns. Good luck! explosions in the distance XD

Perfect. Thank you

No problem!

Thanks for the feedback. Very useful.

Thanks Paddy! We'll definitely try these solutions.

If im not mistaken google do group certain keywords into an ad group right? So i assume if you rank that one certain keyword on that group it also does for other keywords in the group? correct me if im wrong

Great! No problem

I believe Wedding Photography is a competitive keyword and ranking on local for this kind of keyword we need to think and act beyond basics. Miriam Ellis did a great post on Moz that illustrates guide on local SEO rankings: http://moz.com/blog/top-20-local-search-ranking-factors-an-illustrated-guide Please take a look and go from there accordingly. Hope this helps!

As I said you can setup a new view with an include Filter to only include your blog directory and view the demographic data through that. Another method you might try is under Admin > Content Grouping, This will allow you to group blog posts together and when setting up the report, you will be able to select the Content Group under Filters.