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If this domain has no backlinks pointing to it, then most likely the only benefit that it would give you would be for direct type-in traffic. In other words, if this is a url where people would regularly be visiting that url directly it could bring some visitors to your site. But, if you're just buying it because it's an exact match domain and then forwarding it to a page on your site there is likely no SEO benefit at all.

We do it all the time (and it's i'd say recommended way to do it). If we have a page which has two keywords, but it's really targeting keyword A and we dont have another page for keyword B, and we want keyword B to rank good, we just create page for keyword B. It's just about assessment of how much benefit you'd get out of creating new page.

Ha, site: got me there eventually. http://4.1m.yt/dP0WCRhks.jpg

Great idea, thanks.

It's something I see a lot of. Only thing you have to worry about is annoying you're competitor to the point where they drive your adspend through the roof and try various ways to catch you're traffic too. We just had a competitor do something similar. Google wont mind much though

Hello, To answer your question in short, there isn't really a way to "speed up" this process, but that shouldn't be the goal in the first place. Keyword research is the foundation upon which you build your rankings, so you should really be prepared to put some serious thought into it. In terms of making the process more effective, however, there are a few tactics I have used which have helped me. Feel free to follow this checklist: Assess your product categories Presumably you are not dealing with 1000 different products from unique niches. Start by assigning each of these products to a category and using that category as a landing page. Then you can research each category for relevant keywords. Assign keywords for each category I would take no more than 10-20 keywords for each category unless the products you are selling are well-known (and therefore, well-searched). No e-commerce site can rank first for every item they carry. Determine the ranking difficulty of your chosen keywords I use a national keyword checking tool called Authority Metrics (www.authoritymetrics.com) for national keyword research. It shows you organic competition levels and PPC costs along with national monthly searches based on multiple countries. It is not particularly useful for local clients, but as an e-commerce website, I doubt this will impact you. In any case, it will give you more information than Google's Keyword Planner Tool. Create your sitemap/category pages This should be done after you have determined what keywords you can/will be ranking for. My strategy tends to involve a 2-pronged approach where I use 1 sales funnel for low-hanging fruit (long-tail keywords or unique products) and another for large-scale keywords which will take time to rank. This allows you small-scale income very quickly, while also allowing you to build your site organically. Create content for each category, and your top-sellers Obviously you need quality content to rank. I like to focus on a percentage of products that I feel have the best chance of success. There is no hard rule about this, but I typically go for about 5% of my overall product list. Generally speaking, 10% of your products will yield 75% of your overall sales. Find the balancing point between your keyword's monthly searches and the ROI you stand to gain from ranking each of these products. This has gone beyond keyword research and into sales and CRO, but I hope it helps to give you a helpful outline of my approach to the e-commerce landscape. This process will put you in good shape for establishing your site and getting purchases. Feel free to follow up with me if you have further questions. All the best, Rob

Hey Dmitrii, I definitely go with your recommandation. it's the most logical way to do in order to maximise visibility on both targeted keywords. thanks a lot for your return

Welcome to the Moz community, Charles! Posting the question about Hummingbird and cannibalization in a new thread is a smart move, as it will likely get more attention that way. Assuming your new question is answered, it will also help people who have a similar question be able to find an answer that helps them (when they search this forum). So thanks for doing that. Christy

It does, Tom. Thank you. Mark

Awesome. That's a fantastic way to check. Thank you.

Thanks will

I am wondering why Moz doesn't include a calculation for this IN the tool? Something like the old school KEI (keyword effectiveness index). Would be nice if the tool would save a step by calculating this number and giving a score based on difficulty as a factor of search volume.

That's because Moz taps into Bing for its keyword volume estimates and Google obviously is its own source. As Andy points out, different tools are going to give you different estimates. None of them are particularly accurate - search volumes change all the time. By using more than one, you can at least get an idea as to the relative difference in search volumes between keyword candidates, and understand if you might be missing some opportunities. Another good source of keyword ideas (and volume estimates) is Google search console but understand that it will only share a subset of the queries your content displayed in search results for. So it won't give you ideas for new content. Google Adwords is probably your best bet for getting accurate estimates of search volume and also to gain a sense of how well different phrases convert.

Thank you for your answers! Much appreciated.

Hey Mike, I do not think Google will consider this as "Keyword Stuffing" as the ability of understanding keywords and the context has been quite matured over time. If you think "Roho" has to be present in your content, keep it and see how thing goes.. I'd also like to see the effect this practice has made so far.. Hope this helps! Umar

Have you updated anything in terms of content and meta tags recently? I'd also check your traffic data in this period.

I've personally not heard of them myself, but their site looks like a legitimate business. They probably have been doing some metacrawling of search engines which send searches to the major search engines to determine a sites rankings which they are collating or maybe even creating there own index data like moz. As it is a free to paid service it is probably a way to get people on board, e.g. you have been digging into your analytics referrals a bit more and now might try their service. I have also done a quick search and there appears to be a few blog/reviews of the service. Maybe give it a try! Here is a review from back in Sept 2014.

Yeah good call, thanks. The link to the 'Keywords to concepts' content was really useful. Isaac.

Hey Torbett! Keywords in Moz Analytics are case-sensitive, this includes Rank Tracker as well. Hope this helps!

How long ago did you add the sites to get indexed? I would suggest you check in Bing webmaster tools that the site has actually been indexed first. From there you will need to allow some time before you can see real ranking results