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Category: Keyword Research

Learn about keyword research best practices and how to improve your keyword strategy.


  • I like gathertruth.com I would go with that one. Hope that helps some. Good luck with the new website.

    | JordanLowry
    0

  • Thanks for you answers, I'll definitely be checking out Grepwords. I also want to look into the Adwords API in combination with excel, because these does seem to have an implementation, although I can hardly find any clear information on this. I just want to be able to paste a list of keywords and retrieve the search volumes for my country automatically.

    | CB0001
    1

  • You could, in fact, test whether or not removing the keyword from the page has an effect on it's rankings, but most likely that won't necessarily prove anything. In fact, you may even be more confused, as a page can rank well even if the page doesn't contain the keyword or keyword phrase. There may be a lot more factoring into these search engine rankings, such as links pointing to the page or the number of social media shares. It could also be related to how often you update certain pages on your site and if you update those pages or not. Another factor could be user engagement on the page, such as how long they spend on the page, bounce rate, or whether or not there are comments (if it's a blog post). If there's one page that you want to rank (because it happens to convert better for you), then I would focus on link building and social shares.

    | GlobeRunner
    0

  • Hi Rohan, Some more details would be nice indeed, but if I'm right you're looking for ways to achieve an increase in CTR for both your organic and paid results. What we sometimes do is analyse what our average CTR is for a certain position and then cross reference that data with other keywords that perform lower to find out what we can do there to get a better CTR for them. By changing either the title, to make it more click worthy or the META description. Hopefully this already gave you some ideas.

    | Martijn_Scheijbeler
    0

  • But if I can find out, how may times, it appears on our site, and compare that to a competitors that will help.

    | absoauto
    0

  • Hi, My suggestion is entirely different what above mentioned. Create an adgroup with BMM keywords with at least 2 and max 3 words and let it run for 2-3 weeks. If you will do this you will get new longtail keywords that you will not get in any keyword tool. **I have tried and tested this method several times in my campaign and I got several new long tail keywords with improvement in goal conversions. Thanks

    | Alick300
    0

  • Google is absolutely smart enough to understand the difference between uppercase and lowercase and ferret out user intent. I'd wager that a lot of people don't bother with capitalization when typing a query, so it would be incredibly important to get that right. I've never seen a difference. Hypothetically speaking, it could be a factor if/when capitalization changes the meaning. Off the top of my head: spring vs Spring fall vs Fall split vs Split But I would imagine that in cases like these, the way you're using it in the query is also providing important contextual clues.

    | BradsDeals
    0

  • Thanks Matt....the blog helped me a lot.

    | sandeep.clickdesk
    0

  • Here's another recommendation for Google's Keyword Tool. I'd also like to add the the Landing Pages tool in the Keyword Rankings section of Moz Pro is intended to help restore some search volume data when it comes to keyword traffic to your own site.

    | MattRoney
    0

  • Cian We work with a firm like yours here in the US so I won't be able to go into much detail, but your site loads quite slowly here even when cached. Also, you said you rebuilt your site recently so it begs the question did you handle the redirects correctly? On the content front, if you are dropping already make sure you create a sane strategy and that the content is new and not redone. Make sure you are answering queries, etc. BTW With new site did you change any meta descriptions? (For anyone who is going to tell me that is not a ranking factor, it is not about that.) Have you gone in and looked at traffic change (users flow) since the change? Hope that helps a bit.  Robert

    | RobertFisher
    1

  • I did a quick search and it appears this question was asked in the Q & A section a little while ago but here are a few resources I found. Google has a tool called shopping insights which will give you some more geographical keyword information. Also there is another tool called Follow that has a free plan which should allow you to get some demographic insights into keywords. Here is the original question asked on Moz back in 2014. Hope this helps you out some.

    | JordanLowry
    0

  • I know there are hundreds out there but I need a bulk look up

    | seoman10
    0

  • thank you for your insight. A whole lot I need to work on here.

    | Lilala_Kids
    0

  • Hi Jordan, I've used TrafficTravis, even paid the pro version. Let me add some items to your comment. When searching for more than 10 kw, is recommended to buy private proxies. TT makes all searches by your IP, and pretty son in the day google will block yoor IP. And you'll have to wait some time. It has the option to search for competition and competitors in the selected keywords, linking a adwords account. It's practical, when using it for a long time, that makes graphics for the SERPs evolution. Instead of using trafficTravis. I do recommend (when just tracking serps) using Moz, or some private trackers, like serpbook.com or proranktracker.com).

    | GastonRiera
    0

  • thanks for thoughts!!! and if anyone wants to share there opinon, most welcome..

    | Rahim119
    0

  • Google suggest. I forgot about it. Thanks for reminder. Will have a look at that too. Thanks, A

    | A_Fotografy
    1

  • Thanks for your input, Dan. I won't be using slashes but I was curious as to how they would work with Google. The category page I had in mind at the time, I had just merged the multiple subcategory pages into the one main category due to cannibalisation evident in rankings (and I was experimenting with how to optimise browser title for previous subcategory-related keywords). The single page is already outperforming the separate pages, but thanks for your suggestion

    | Ria_
    0

  • If you wish to see performance of KWs or pags you can see few tricks from today post in Moz: https://moz.com/blog/single-best-seo-tip-for-improved-web-traffic Yes - SearchConsole is heavy involved in process.

    | Mobilio
    0