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Definitely offsite SEO.

What's the reason for using 302s over 301s?

It's Penguin 2.0, which was put out on May 22, 2013.

Your client can go the easy way with what some would call black hat tactics, rank very well very quickly, get a lot of sales, but then there's always the chance it'll disappear overnight. If you're in to churn and burn and don't care about starting over every few months then go for it.

Or your client can go with what some would call white hat tactics - focus on content, earning links, etc. Results will take a long time to come, but you're better protected from future Google updates. Depending on their resources this may or may not be viable.

I agree with Moosa - his suggestions on checking things besides links are spot on. If rankings are dropping continuously over a 9 month period, that doesn't sound like just a links issue. Algorithmic penalties (speaking from experience) cause a drop at a certain point, but they don't make rankings continue to drop.

If other things look fine and you think links may be the problem, run Link Detox. You'll still need to manually review each link in there (you'll occasionally find false positives), but it'll give you a very good idea of how healthy your backlink profile is.

No manual actions on our sites, just Penguin related.

I put in a disavow for one site in October and Webmaster Tools kept a message up for some time saying the disavow links file for that site had been updated. I put in a disavow for another site of ours last week and I've had no such message. I checked and the file is there. Was this an intentional change on Google's part? Just want to make sure something's not messed up here.

I'm gonna answer these in the most simple way possible, others can elaborate:

1. If the unrelated site actually featured you for something - ex. you sponsored a program for this travel company, they mention it on their site and link back to you - then that's fine. If it's totally random and not related, it's not fine. If links to you have anchor text that's not related to your site, that's spam.

2. Almost always disavow at the domain level. Exceptions would be if someone set up a spammy blogspot.com or tumblr.com page - those are big, authoritative domains and you don't want to block them completely. In that case I'd go with the URL level instead of domain level.

3. I'd still disavow the links, even if you delete the pages they point to. It's better to cover all bases in a situation like this.

I'm a bit confused here.

Penguin is an algorithmic penalty, not a manual action. Reconsideration requests are only used when manual actions are applied, not algorithmic penalties and you clearly said you submitted a reconsideration request and had the penalty revoked.

So were you caught in both a manual action penalty and Penguin algorithmic penalty at the same time? Please clarify. I've submitted disavows for both our sites in the last few months and I'm always interested in hearing others experiences with this.

An objective based resumé should be for someone just graduating or early in their career. Change that top part to be skills based.

'Bob is a fast learner' - don't talk about yourself in the third person.

Don't say it's been a long time since you used PHP and MySQL. I'm sure you could brush up on it pretty quickly if you needed to.

Don't include 'references available upon request'. If they want them, they'll ask for them.

Monthly should be fine.

50% is a shockingly high success rate, way above the norm. I had a 16% success rate on one of our sites and around 35% on one of our much larger sites. I had one of the top names ever in SEO tell us that 5% would be a good success rate, though I think that's lowballing a bit.

Just curious what you guys are doing in the way of displaying product reviews on ecommerce sites. I couldn't find much on best practices here so I'm turning to the Moz community.

We're moving our main site to Magento and plan to launch it in a few months. Some of our products have 1,000+ reviews and we're wondering what the best way to show them is.

I'm thinking just put them all on there (provided it doesn't slow down the page) to increase unique content per page, more keywords, etc. We've also thought of showing just the 50-100 most recent reviews or filtering the reviews and showing a sampling we choose.

Thoughts?

I've seen this with our sites too. Title tags, meta descriptions, canonicals, robots.txt, etc. should all be considered just suggestions. Google will look at them and in most cases obey them, but they don't always.

I'd assume Moz Analytics still has some bugs to be worked out. Analytics and PRO report different numbers on virtually everything for our sites, from traffic to keyword rankings.

Link Detox. Not 100% accurate - you'll need to manually look at any you think are borderline - but it will definitely make the job easier.

It would also be smart to add the subdomains in Webmaster Tools in case one does get indexed and you need to remove it.

Same here, got a 503 when trying to go to Community once I logged in. Had to go to Moz Analytics then directly to Q&A to get to the Q&A.

The Moz ranking reports aren't always accurate. They're a good guide, but if you see something suspicious like that (and there hasn't been an algorithm update or manual penalty to you), then it's probably wrong. I've seen it say a keyword has dropped out of the top 50 when it's still on the first page. A manual check is the best way to see where a keyword is.

Remember to think towards the future when reviewing your links. A link might pass for Google right now, but is it something they'll consider spammy 6 months, 1 year, or 3 years down the line? If yes, get rid of it now and save yourself the extra work.

Yes, but with that you risk not having all the products indexed. Not good if you want to rank for something long tail like '[insert design here] dog id tag'.