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Hello there! You've come to the right place. Local SEO hinges on the physical location of your business and its customers. If you have a physical store in NYC, you can work towards competing for visibility in Google's local packs for users and queries surrounding that city. If you have a physical location in LA, same story. What you can't do is hope your NYC store will show up for users in LA. Local search doesn't work that way. Rather, you'd need to pursue organic rankings and paid advertising in markets where your business lacks a physical location. _Moz just published the Essential Local SEO Strategy Guide, which will teach you all the basics of local SEO for free! Hope it helps: _https://moz.com/local-seo-guide

Can you explain your issue please? Peter

Hi there, Sam from Moz's Help Team! Domain Authority in Link Explorer and the Links section of your Moz Campaign correlates with Google rankings to give you an accurate representation of a sites's ranking power. To understand how to improve DA (Domain Authority) it can help to get some insight into how we gather our data, which I'll include below. Sorry in advance for the long message! To calculate DA, we index the web by following links using a crawler. Our crawler is built on a machine-learning based model that is optimized to select pages like those that appear in our collection of Google SERPs. We feed the machine learning model with features of the URL like the backlink counts for the URL and the PLD (pay-level domains), features about the URL like its length and how many subdirectories it has, and features on the quality of the domains linking to the URL and PLD. So, it's not based on any one particular metric, but we're training the crawler to start with high-value links. In terms of improving your Domain Authority, with the information above in mind, it's best to look at both you on-page SEO to make sure you've covered the basics. Then you also want to look at your off-site SEO and building more links more links to your site. There are lots of different areas of Link Building to explore, from patching up broken links, improving your internal link profile, and good ol' fashioned content creation. Here is a great video by our founder Rand which goes over some easy link building tactics to get you started. I hope that helps to start you off! Let me know if you have any other questions :]

And actual answer is "it depends". For example linking a "contact us" or "about us" is important. But on other side linking "Privacy Policy" or "Terms of Service" isn't somehow important. Except if you're in Germany, Austria, Switzerland where people are looking for Imprint pages. One of easiest ways to fix this is to make links to be non-crawlable: https://youtu.be/PFwUbgvpdaQ?t=600 because bot didn't click on web page. I hope that this will helps you! Peter

But, it will need a lot of time and effort. And even then there will be many links from where I will not get a response from the webmaster. What MOZ can do in this regard so that my SPAM score don't increase for the site?

Best practices is to remove and noindex such parameters. One of latest projects was Ecommerce shop with 5k products and over 220k indexed pages from categories. So you need to AVOID indexing such ?results=16 or ?order=asc or ?search=test and to have PURE and only pagination. Example: https://www.jamestowndistributors.com/product/epoxy-and-adhesives https://www.jamestowndistributors.com/product/epoxy-and-adhesives?page=2 https://www.jamestowndistributors.com/product/epoxy-and-adhesives?page=3 https://www.jamestowndistributors.com/product/epoxy-and-adhesives?page=4 are ONLY valid categories pages. If you have infinite scroll situation is described here: https://developers.google.com/search/blog/2014/02/infinite-scroll-search-friendly?hl=en I hope that this will help you! Peter

Hello, i have a gay dating apps website. If anyone interested please visit my website. Thanks.

yes!! it's helped me loads

There is no set number for ranking. You can have 100,000 backlinks, but if they're from sites like how to sell your house or for model airplanes, they won't help at all. You want links from relevant sites, and you'll want to get the other sites a reason to link to you, usually in the form of good content on your site.

Canonical and hreflangs are always full url and you can't use relative addresses: https://developers.google.com/search/docs/advanced/crawling/localized-versions?hl=en "Alternate URLs must be fully-qualified, including the transport method (http/https), so: https://example.com/foo, not //example.com/foo or /foo" https://developers.google.com/search/docs/advanced/crawling/consolidate-duplicate-urls So you need to remake your example with full URLs like: protocol://domain (with or withour WWW.)/path/to/some/folder/ Also avoid geotargeting for IP.  This can went you on deep issues since Googlebot is crawling mostly from US IP. Therefore Google NEVER can see your UK links. Source: https://developers.google.com/search/docs/advanced/crawling/locale-adaptive-pages?hl=en "If your site has locale-adaptive pages (that is, your site returns different content based on the perceived country or preferred language of the visitor), Google might not crawl, index, or rank all your content for different locales. This is because the default IP addresses of the Googlebot crawler appear to be based in the USA. In addition, the crawler sends HTTP requests without setting Accept-Language in the request header." Regards, Peter

This error can occur if you are blocking  the bot trying to index your site. What is interesting , it's only for that page. Did you check your robots.txt file or .htaccess file?

Hello, I am using Moz Pro and I am happy to have this tool for my SEO work. But I am having a little problem while working on my blog site font generator some times the Moz does not work and asks to allow third-party cookies, wherein the settings third-party cookies are always allowed. Please guide me in this matter. Thank you.

DA IS THE DOMAIN AUTHORITY AND PA IS PAGE AUTHORITY. THESE ARE LIKE PAGE SCORE. THIS IS FROM 100 SCROCE. IT TELLS THE DIFFICULY AND AUTHORITY WEBSITES

get your competitors and get there backlinks. then make backlinks on them which will increase the da and pa.

no problem, instead of lamenting it is better to focus start build new, higher quality backlinks

maybe the site owner blocking access from MOZ