Latest Questions
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Is it possible to predict the future DA of a site?
Hi there Donna nails it here. You can't predict DA in the future. The best you can do is make sure your onsite and offsite SEO is on point and that you are following best practices put forth by Google. There is a great resource from Moz on Domain Authority and what you can be doing to make sure that you are taking proper steps to ensure higher DA in the future. Best practices + time = higher DA. That's the best prediction you get, but at least the future is bright! Hope this helps in addition to Donna's answer - good luck! Patrick
Intermediate & Advanced SEO | | PatrickDelehanty0 -
Spam links - what would you do?
Honestly, Google is pretty smart about these spam links. They see hacked sites all the time, and chances are good that those spam links are not related to the content you're actually building the site around. That means the real risk is likely very low. That's especially true if the spam pages on your site created by the hacking are now 404ing. It's clear you're not trying to manipulate rankings. You can feel free to add spam links to the disavow pre-emptively. https://searchenginewatch.com/sew/news/2309486/matt-cutts-use-the-link-disavow-tool-even-if-your-site-hasnt-been-penalized Just make sure you only blacklist a site if the entire site is pure spam. Otherwise use the page disavow feature. I'd say you may as well do this, but it wouldn't be my top priority. The exception to this is if you were hacked and the spam links are relevant. Example: If the hacker created doorway pages about viagra, and your site is about sports memorabilia, I'd not be too concerned. Just make sure all the pages about viagra are dead. You can still submit a disavow. I probably would just to be on the safe side, but only once I got around to it. If the hacker created doorway pages about sports jerseys, and your site is about sports memorabilia, I'd be concerned. This could look like an attempt to manipulate Google's rankings, so I'd step on the disavow. And again, make sure any pages created by the spammers are 404ing or 410ing (even better).
Link Building | | Carson-Ward0 -
Page Rank Metrics Disapearing
Google Page Rank was deprecated and not updated since the end of 2014, and the public facing Page Rank metric was generally too broad to be able to use as a useful tool... The only change now is that Google has killed it off completely for any third party tools to pull data, so it's completely dead... In terms of your own site, you're better off looking at whether a page is attracting traffic via organic & paid search and social channels as a measure of success. In terms of external sites, the various tools (Including Moz) which allow you to check metrics are generally more useful - Page Rank never supplied an equivalent to Domain Authority (As a 'site' page rank was the page rank of the individual home page), and although the crawl amount often isn't quite as wide as the resources of Google, the individual PA scores are more granular, so you can more accurately look at closer competitors if that's your thing...
Search Engine Trends | | badgergravling0 -
JugglingCats.com - How did they do it?
Domain Authority is used to track the the “strength” of your website compared to other websites. According to Moz, this is metric is calculated "by combining all of our other link metrics—linking root domains, number of total links, MozRank, MozTrust, etc.—into a single score." Juggle Cats has 13 Root Domains and 41,022 Total Links. Most of which seem to be coming from sites owned by the same parent company called Proquantum, a _"Special-Interest Directory Website Publishers since 2002" _ In addition to Juggling Cats, they also own Engineers Guide USA, Health Guide USA, AssessorLinks, and Doomsday Guide. Each of these websites includes a footer that links to all of the other sites (and this footer can be seen on every page). That being said, a domain authority of 30 for a site that's been around since 2002 is nothing to write home about. I've worked with companies who have newer sites that look terrible & aren't even optimized for search, and they'll often still have a domain authority between 30-40. This is because domain authority is more about #links than anything else, and more specifically it's about the # of linking root domains. In this case, it seems like the huge # of total links might be pulling up the overall domain authority slightly...but this isn't really significant in my opinion.
Link Building | | JCon7110 -
Google Flux in Rankings Or Something More Serious
The page wasn't a time sensitive query at all, it's a product page which we traditionally rank well for. I've checked out links to the page as well and i haven't seen anything out of the ordinary. I'm hoping it's testing related with the new Penguin release like you've stated. Thanks!
Intermediate & Advanced SEO | | znotes0 -
Create original content or Copy from several sources?
hey, sorry just catching up on these after a busy week! I figured i would start with having someone write unique content for me for the top 100. and for the rest find someone really inexpensive to go out and copy information This plan is perfectly fine until the words "copy information" If you're copy/pasting content from other sites then you're really going to hurt your potential to rank. Rather than doing this, my suggestion would be to either put that budget you were going to spend on copy/pasting into having that person write more pages, OR have the second person use the first writer's first 100 as a reference point for how the other pages should read then write them for you. Since duplicate content will essentially be ignored, you're better off with no content than a site full of duplicates - at least the no content option is free! maybe use an online tool that modify's some of the words This is what we refer to as "content spinning" and is an old tactic that no longer works. Even if the content is spun enough to be seen as unique, it will be so unreadable that you'll suffer for low quality content instead. if they grab the descriptions from a 3-5 sites, then maybe google wont consider it duplicate content. This won't actually help you either. Search engines aren't looking for completely duplicated websites, they're looking for duplicate content. Even if your content came from a mix of 1000 different websites, it would still be seen as duplication. Overtime if i have success with the top 100, i will add another 100 or so every month. Nothing wrong with that at all. When it comes to SEO you basically have 2 choices. Either cheat the system and likely see great gains for a short period of time (black hat) or you can focus on offering excellent, unique value and an experience that users want to return for (white hat). Content spinning & copy/pasting from multiple websites definitely falls under the "cheat the system" category.
Alternative Search Sources | | ChrisAshton0 -
PortfolioID urls appearing in my wordpress site- what to do?
Generally I'd not worry too much about duplicate warnings like this, especially if the duplicate pages are being created by parameters. Though Moz won't be able to see it, check Google's search console (AKA webmaster tools) under parameters to see how many portfolio IDs are being crawled. You can even set the parameter manually, though I find "Let Googlebot decide" usually works just fine. The canonical tag is a good idea. Definitely use a canonical tag that to point back to the original version of the page. Without seeing the site I can't give you more specific info than that. I'd probably not use robots.txt, just because I'd worry your content would be harder to crawl once a session is tagged with profile ID. It all depends on where users/bots pick up the profile ID variable from.
Technical SEO Issues | | Carson-Ward0 -
Seeing URL Slugs as search result titles
Not a problem with link structure. Doesn't appear to be a problem with code, either, from a glance just now. The good news? Your title tags work fine for me in Google search results and I see you at #1 ranking after the image pack for "press release examples". http://i.imgur.com/z2LTwcc.png IMO this is probably a personalized search result problem that you're seeing, and I would guess it's limited to you unless you've confirmed it with other people outside of your company computers. Never hurts to resubmit the URL in Search Console, either.
Technical SEO Issues | | KaneJamison0 -
[Advice] Dealing with an immense URl structure full of canonicals with Budget & Time constraint
Hey Chris! Thanks a lot for your time. I did send you a PM the day after your original post, I will send you another :). Thanks a lot for your additionnal advice. You're right about managing client's expectations and its crucial. You're pointing out some valid points and I will have to ponder about how I approach this whole situation. Charles,
Intermediate & Advanced SEO | | Charles-O1 -
Republishing Breaking News
Yes, in your example it WOULD affect the ranking, as the first URL no longer exists. Ideally the 1st URL should 301 redirect to the 2nd URL, the updated one. In most cases, timing is everything--and getting a URL crawled and indexed quickly means a lot when it comes to rankings. Keep in mind, though, that you're getting a good ranking, but you then essentially ignore it and get rid of that ranking when you change URLs.
On-Page / Site Optimization | | GlobeRunner0 -
Global SEO
Hi Angelos, Each one of your ccTLDs require their own unique SEO process, as they target different audiences that will search differently (language, seasonality, product/service preferences) and different competitors in each market, that will need a specific keyword research, optimization & link building actions, based on the characteristics and goals that you identify in each one of them. So, my suggestions to start doing international SEO are: 1. Do a specific keyword & competition research for each one of them. Support yourself with a native speaker (even if it's in English and you also speak English, if it's a research for the UK, then have a British doing the research, as they might search with specific, different terms). Based on this research you will be able to identify your keywords target. 2. Do a technical, content & link audit of each ccTLD. Beyond the typical optimization related elements you will validate, it's important that you compare each of your ccTLDs link profile vs. the ones of your competitors for each country market: What's the gap? What are the link characteristics and volume? What type of links do you need to close the popularity gap? Where do these links to your competitors for each country come from? Based on these data you will be able to establish the necessity and strategy for a link building campaign. 3. Verify how you're ranking with each ccTLD in Google SERPs for each country and the organic search traffic from each country. You mention that you are redirecting the traffic although don't specify how. In general, I wouldn't recommend redirects only in very specific circumstances. To avoid country visibility and traffic misalignment issues what I would recommend is to use hreflang annotations instead. 4. Start tracking and monitoring your results independently in each country market. Most rank trackers support this. You should monitor each independently in Google Search Console, as well as they should have their own Google Analytics to monitor their traffic & conversion behavior per property and country. So as you can see: Each property focused on a specific country market will require a specific SEO process, analysis and effort. Check out this checklist: https://moz.com/blog/the-international-seo-checklist as well as post here: https://blog.kissmetrics.com/how-to-international-seo/ to start. I hope this helps
Intermediate & Advanced SEO | | Aleyda0 -
Will Huge bounce rate from social media visits affect SEO or website Ranking according to Google algorithm factors?
Typically, website visitors from social media does tend to have a higher bounce rate. But the fact that it's coming from social and those are actually considered links (tweets are links) trumps the fact that they bounce or have a higher bounce rate. When it comes to bounce rate from a particular source, Google does have info about clicks and bounces from Google's organic search, but I don't believe they have the bounce rate from someone coming from Twitter, clicking on your site, then going back to Twitter. They do have the overall bounce rate data, but apparently they don't use Google Analytics data. Overall, I don't believe a high bounce rate from social media will have an effect on rankings--it's bounce rate from Google organic search that may have an effect.
Social Media | | GlobeRunner0 -
SEO Menu Question
As far as the dropdown menus are crawl-able and Google can see what content is available in those menus I don’t think there is an issue. The only reason why I will go for first option is because, it will work great on mobile and other devices. With old style menu, there will be UX issue on mobile specially. Just a thought!
Intermediate & Advanced SEO | | MoosaHemani0