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Don't forget Google merchant center (the old google base)! It can easily increase sales by 30%.

Yes. It isn't a lot of help, but yes, it is a factor and you should definitely do it. You can also consider altering the name just slightly. For example, if your keyword is "toy" then you can name the image "toys". Also, be sure your ALT tag is used as well.

The general idea of the rel attribute is to link authors to content. Check out How to use rel=author tags for SEO... the article goes on to explain that this is part of a new "AuthorRank" system for determining content legitimacy.

Hi John.  I've seen some websites that use a simple box that is "lightboxed" on top of the content.  When you click Yes, the lightbox appears and the content is shown as normal.  To a search engine, this would look like a perfectly normal website. However, if your "click yes or click no" refers the end-user to another page ONLY AFTER they click yes, then this would be a huge issue with search engines. I'd recommend using the "User Agent Switcher" in Firefox to view your site as a Googlebot.  This should tell you whether or not it's seeing the entire site or just a portion of your site: https://addons.mozilla.org/en-US/firefox/addon/user-agent-switcher/

Hello, In fact there are several types of URL Standard URLs:     domain.php?p=12 Basic Friendly URLs:     domain.php?product-12 Advanced Friendly URLs:     domain.php/product-12 Mod Rewrite Friendly URLs:     domain/product-12 The difference is in how they are written or rewritten in .htaccess file, if RewriteEngine on and rewrite rules are defined for your server. Enabling friendly URLs can increase your site's ranking in search engines and can be useful and friendly for users to understand the URL's that they follow. Radu

Just an opinion..... Don't worry about PR.  Give them a followed link. If you nofollow the link you are sending these potential signals.... - this site paid me to link to them - I don't trust this site - this site could be spam So, if you nofollow the link why should any clean power flow back to you? I am not saying that the above is fact.  Just how I think about it.

I agree, harder to get seo value.  Better to keep things as clean as possible, seo is hard enough as it is...

Rodrigo - Thanks, and thanks for the follow-up. To be honest with you though...I have not seen or experienced anything about this. I tend to follow the suggested rules with code So my answer is "I don't know". Anyone else know? I also agree with you on the meta tags. Robots.txt is best used for disallowing folders and such, not pages. For instance, I might do a "Disallow: /admin" in the robots.txt file, but would never block a category page or something to that effect. If I wanted to remove it from the index, I'd also use the meta "noindex,follow" attribute. Good point!

Thanks man, I think this might be the video you are referring to: http://www.seomoz.org/blog/whiteboard-interview-googles-matt-cutts-on-redirects-trust-more

Google crawls based on a priority-system that is tied, at least in part, to the value of each page. A high-value page will be updated more often than a low-value page, theoretically. Of course, the regularity with which pages are updated on the site will have an impact on the crawl rate as well. Both DMOZ and BBB are updated fairly regularly, so my vote would be to spend your time building links to your own site rather than these other linking pages. If they haven't been spidered yet by Google, I would try tweeting them out to a few friends who, in turn, retweet them, to see if you can convince Google that it is worth taking a look at. Beyond that, don't waste your time helping someone else's page rank, build the links directly to your own.

thanks steve!

I would say that it is generally better to hire a separate person for SEO and SEM. There are so many different tasks that an SEO can be doing to move the organization forward on the SEO front that I think it is often a mistake for SEOs to be given additional tasks like PPC, or managing the company's social media, that will take their focus off doing SEO really well. Also, SEO is changing so fast that it can be a lot to ask to have your SEO stay current on the latest in SEO and also stay up to date on the PPC world as well.

If you are just interested in internal links to an email then the free Xenu link sleuth should do the job. Cheers Marcus

I endorsed Russ's answer because of his technical nuances. Let me put it another way. To put it simply, the value of the link is can be diminished by the number of links on the source page. Unfortunately, there's no easy formula to calculate this. The truth is, different links have different editorial value based upon where they appear on the page. Matt Cutts has famously said to put your most important links towards the top of your content, meaning within the body of text and not in sidebars or footers. Other factors that play into determining the value of a link include the topic of the URL/Root Domain that the link is found on, mozTrust of the site, context of the link, and probably 100's of other factors. We don't know the exact formula, but if we look at the links like humans and ask ourselves "how valuable is this link?" we can usually get a pretty good estimation.

A couple years ago I had about a hundred pages that described closely related substances.  Their title tags consisted of the name of the substance and a few other words.  I launched those pages and saw where they ranked and decided to change the words in hopes of better rankings.  It worked good but not great as I was hoping.  So I changed them again, and then again... BAM... my rankings droped big time.  Like from bottom of first page to third page.  They stayed there for a few months then moved up.  Now almost all of those pages rank near the top of the first page. Based upon this I think that Google is tolerant of a little bit of experimentation.  But when you really go at it you might get demoted for a while.  Now I don't monkey with title tags.  I research first and then launch.