Welcome to the Q&A Forum

If Google was zapping people for matching title and h1 then my site would be toasted. If Google was zapping people for matching title and h1 then huge numbers of people would be busting into this forum crying that they got whacked. I think that the idea of Google punishing people for matching title and h1 is total rubbish.  Does anyone know and have a link to a serious person's website who is publishing this stuff?

Ah Sorry, I got the two muddled up!  At least hopeful you've got a few more resources to use..

Thanks for the Webinar-Link. I'll try to make it. I checked the guides and I liked them, explaining all the possibilities, what I was missing are recommondations how to use them

Many thanks Trung. Thats exactly what I was thinking but just wanted to get another opinion. Many thanks Peter

Dull and unnecessary While outreach is important, something that often gets overlooked is linkable assets - why is someone going to link to your site? I talk a little bit about linkable assets on my own site here, but it is essentially creating content or 'something' that is going to entice others to link to you. People are more precious of their sites than ever before and don't give links away easily, so it's important to give them that reason. Get those creative juices flowing and make some noise. -Andy

In addition to all that's been said, reviews for your store is a great way to get inbound links.

Thanks Andy, I appreciate the response.  I feel that my client is getting carried away and starting to write their content just for search engines. -Tom

Thanks so much! This is exactly what I wanted to know.

Hello Every one,  recently I have launched my ecomap store including products like rugs you may check out at ruggallery.net let come to main point of discussion, i just want to ask to i need to add description to all of my categories pages  or will it work without that too. here are the few sample pages of my store please can anyone look at them and let me know if they are doing fine or do i need to change anything on these page. here are few categories pages.  1. Beige Rugs 2. Black Rugs 3. Blue Rugs 4. Brown rugs Here are the other category pages without description 1. Turquoise rugs           2. [Navy Rugs p](https://ruggallery.net/color/navy/ "Navy Rugs")lease any one review these page and let me know if we need to update anything on the category pages

Thanks guys I'll wait until the month cycles through and see if anything has changed.

Thanks everyone. All great advice and exactly what I'm doing and have planned. So the advice I hear here is, be patient, and tell them they need to be too! I'm curious what you all think about this page: http://www.beverlys.com/fabric.html The word fabric is there 71 times. I know "density" isn't supposed to matter, but over optimization does. Could that be construed as such even though there is a valid reason for those to be there? Their top 3 competitors' fabric pages are different:  http://www.joann.com/fabric/ 48 times https://www.fabric.com/ 29 times http://www.hancockfabrics.com/ 30 times

I'd add a couple questions to what's already been said. Will I be able to see the campaign events through my own Google Analytics account? If so, will you be setting up campaign goals with GA for me or is that something I have to track myself? What types of recommendations will you be making to improve the campaign? One thing to add, I'd suggest that you set up the Google Tag Manager account and provide access to the agency. That way, you'll be able to have one Google code that addresses Google Analytics and GTM on your site. You'll also retain the historic information from the account if the relationship with the agency ends.

As far as my information goes, there is no tool that can tell you which links are coming from within the content, navigation, side bar or footers. ...But I would love to see if anyone new of a tool that does closer to what you are looking for!

I was actually thinking about some type of wildcard rule in htaccess.  This might actually do the trick!  Thanks for the response!

Shawn, Good question, although to me it seems like there are actually two questions in there.  Social signals and backlinks are not quite the same things.  Social signals arise when a link to your content is tweeted, pinned or shared on Facebook.  These links are all (or nearly all) rel=nofollow, so they don't pass any authority to your site.  Some folks think that social signals will affect your rankings,but earlier this year Matt Cutts made it quite clear that they don't.  The value of social is then as a new source of traffic -  and it can be especially valuable in terms of lead generation and list-building.  Now, a post that does well on social media might attract some traditional backlinks, but it isn't the social sharing itself that will improve rankings. If you can find the right vibe on Tumblr (and you do, or you will be ignored), the community there is very active.  Just like every other social site, the links are nofollow.  You can hack this by hard coding a link to your site into your Tumblr's template.  I'm not sure how well it works.  I did this as an experiment, and the links don't show up in Moz or Webmaster Tools. So... after all that.... If the you want to reach the people using Tumblr, go ahead and Tumbl away.  Don't do it for "SEO" though. Hope that helps. Michael