Welcome to the Q&A Forum

Hey, just noticed your note about you perhaps becoming a fellow Albertan! Let me know if there's anything I can do to help with info etc in your planning. I work in tourism so have access to lots of resources. Look forward to welcoming you to Canada! Paul

Thanks Dana!! They actually are a certified partner, I did call Google and they explained that they pull the seller reviews from the display url in our search ads. I was confused b/c the certified agency said we would lose our ratings? Thanks

What is the market you are in, I am in car finance so I may be able to point you in the right direction

Hi Peter, that owuld mean that it is already indexed? Then it would be too late. I want to avoid a problems before they are there. I will PM the exact url.

In that case just use adwords tracking - no need to pull in goals from Analytics Just make sure you are tagging your urls

Almost certainly. http://www.kurtzandblum.com/ did exactly this and saw a significant increase in conversions (and 14% increase in traffic).

This depends on your target requirements. If you want to target Sony followed by generic terms then you go with domain.com/sony/abc-product or if you want to target generic terms then you go with domain.com/abc-product/sony Keeping the targeted term close to the root domain will have slightly better chances to rank compared to being away from the root in some sub-directory. And again other factors like the link profile of that page also matters a lot. So you try to earn more quality links to which ever page you want to rank for. So you first decide upon your targeting strategy that may depend on search volumes of the search terms and the commercial intent behind these terms etc. Regards, Devanur Rafi

Hi, I've seen a few of your other posts..  welcome.. Q.  Do you think that Facebook could use some conversion rate optimization? A:  I would be shocked if there isn't a team (if not an army) doing this now. Q.  Do you think that Facebook could be doing more than they are to make more money? A:  Sure and I suspect they are working on it. Q.  Do you think that Facebook (being such a powerful site), could make a lot of money by implementing an SEO/Content strategy? A:  I'm not FB usability expert, but I would invest in improving their site search capabilities first.  Just an opinion. mas

I would rather suggest you to use that infographic to domainname.com/page . And then create an embedded code with the link of the page within the code. Once done, you can go ahead and submit that infographic in some infographic submission sites.

I would definitely include free shipping on all your items and promote this heavily on your homepage (along with the price). Here's two articles (old data I know) I found from one of my favourite ecommerce blogs: http://www.getelastic.com/free-shipping-vs-discount/ http://www.getelastic.com/promote-free-shipping/ Bottom line is this is something you should really test and do significant research on, but I think most people would agree that you should go down this path. Cheers

Hi, All the answers are just amazing!  I just want to share my 2 cents on this topic. If both sites have the same link juice, age, content quality, location and citations and only the load speed is different, I believe the site that loads faster will rank better. In one of Google Webmasters Blog article, they mentioned that they are obsessed with load speed and do use Site Load Speed as a signal in their search ranking algorithms.  It may not weight heavily compared to other signals but for 2 virtual identical sites, the one that loads faster wins. Furthermore, as Darin mentioned, if your site loads faster then Google will also be able to crawl more of your pages, if more pages are crawled, then more of your pages will have the chance of appearing on the search engine result page. Also quoting from Google Webmaster Blog: "We encourage you to start looking at your site's speed (the tools above provide a great starting point) — not only to improve your ranking in search engines, but also to improve everyone's experience on the Internet."

Arrows, Colors, Whitespace, Images A combination of those usually gives the best direction cue to visitors. People are attracted to images/colors so that is where the eyeball jumps first. If you have a loud page, people's attention is going to jump all over the place (which is when arrows come in most handy). If you have a clean page (lots of whitespace), any graphical/colorful element is going to pop and attract attention. Best advice I can give is to Always Be Testing. Set up experiment after experiment to optimize the visitor flow. Cheers & Good Luck! -Oleg

Unlike email campaigns and promotions where I can have a customized URL, my question deals with less trackable efforts. It's mainly about content creation and optimizing individual product pages. With these pages, people can do the following things: 1. Order the product directly on the product page 2. Look at the product page, call up sales for more questions, complete the transaction online. 3. Look at the product page, call up sales, and the sales department makes the order for them. 4. Call up sales, sales directs them to the page, customer looks at page and makes the order online. 5. Call up sales, sales directs them to the page, customer continues conversation with sales as customer looks at page, order done either online or directly by sales. 6. Order the product directly on the page, have some kind of complaint afterwards (not usually the case) and then customer service retains the sale. So the optimized page helped generate the sale in some form, but who gets the credit for the sale? Did the page generate enough information and was compelling enough for the customer to call up sales for further information? Would the customer have called up sales anyway if the page was not optimized? Did the customer call up sales because the page not optimized enough? If the optimized page made it an easy sale for the sales department, shouldn't online marketing get some of that credit - and by how much? Where can marketing measure its true monetary progress - at first touch, at last touch, or somewhere else?

What improvement are you referring to, moving the server? Is your new server as beefy as the old server? That could be the main cause Image sizes seem to be a bit high can you optimize them better? use yslow or google pagespeed to analyze what is slowing down the site also webpagetest.org http://www.webpagetest.org/result/121217_GQ_JWT/

Hi Carl, Are you using the same information in your feeds that are being sent to Google, Amazon, and Ebay? If not, that could be a reason your Amazon & Ebay listings are outranking your primary site’s listings. If you are sending the same information, the reason may be because you need to increase your product bids. Products in a very competitive category with low bids will have a very hard time gaining exposure because they’re ranked so low. Try increasing your product bids until you start seeing your primary site’s listings outrank the Amazon & Ebay listings or rank beside them in the SERPs. Regarding your second question, you actually don’t want to remove any listings from the Amazon and Ebay store fronts. Removing the listings will only decrease the amount of coverage you’ll receive on the SERPs and lower your traffic. If you keep the listings on Amazon & Ebay, you’ll have three times the coverage (the Amazon listing, Ebay listing, and your primary site’s listing). Yes, you’ll be paying Amazon and Ebay the costs associated with those clicks, but you’ll still have an ROI that’s better than no ROI at all. Also, your account could be under a random review. We’ve been seeing this happen to various accounts in the past few weeks.  You can read more about it here. Hope this clarifies some things!

Ask and you shall receive! Thank You So what's the recommendation? <a class="zippy zippy-collapse" style="font-size: 12px;">microdata</a> <a class="zippy zippy-collapse" style="font-size: 12px;">or microformats</a> <a class="zippy zippy-collapse"></a>

That's my 2 cents though, only work with clients you wouldn't be ashamed to tell others about. - excellent advice. I'm not ashamed of what he is doing and would happy to show off his results. Thanks!