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Category: Web Design

Talk through the latest in web design and development trends.

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  • It goes in the .htaccess file on the old site. Thanks David

    | mrdavidingram
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  • Yes that certainly explains it.  Thanks for pointing this out.

    | schof
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  • Thanks David! I will check that case study. I guess that, right now, it's a matter of checking Google's cache after the new page gets crawled... Still looking for different POVs everyone!

    | lhernandezBum
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  • Pleasure. Shout if I can help!

    | Marcus_Miller
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  • Are you using the Facebook  plugin for WP? You'll have to pay attention when you activate different sections in the settings.

    | clotairedamy
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  • Thanks a lot Keri, These days with the online competition being so strong we should pay more attention to the website architecture, usability, visual impact, speed and technical problems. SEO it's so complex that you'll find yourself overwhelmed by the number of critical issues that needs to be addressed and fixed. Don't focus just on the content try to enhance every aspect of your page from to . Optimizing pictures takes only a few moments and you can use automated functions in Photoshop.

    | clotairedamy
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  • many thanks for your answer. to be honest it is largely because we have so many products, we felt it would give more of them a better shot at being viewed. we have apc installed on the server, so the order doesnt shuffle with every page load, but it does change fairly frequently.

    | tom.dollar
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  • Hi Keri, And as far as I know there isn't a date when they update their SERP for all website at once. Each website is individually crawled and they update the SERP individually for each website as quickly as they can. And for this reason they've introduced 'Fetch as Google', speed and freshness. If it was a weekly or even a daily update of the SERP we will lose the daily news. Thank you for your reply Keri Cornel

    | Cornel_Ilea
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  • Thank you for the encouragement, Rob. I am really glad I posted this question, and I think I just have to chalk it up to "this is odd" I have checked my site out at Google webmaster tools, and also at Bing's webmaster tools - and with SEO quake -- I do read a lot. I can get traffic -- I see my own searches show up. But most days it is zero, other than that -- yesterday there were three other search visits, and I am pretty sure at least one was in response to this question. It seems as though it's just "bad luck" -- my content needs to be better -- it isn't that bad, I don't think  : ) I thought to as this question mostly to see if there weren't some glaring thing I missed about SEO -- but I think, in the end, that I do need to keep plugging away... Thank you!!

    | WendyKKelly
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  • You are showing up in the SERPs.  The number of visitors that you get will be determined by your position and how well your title tag elicits clicks. Your site would not be a good one to offer "free beer" in the title tags but if you can discover words and phrases that elicit clicks then your traffic will go up. Also, as your site becomes better know you will have likes and links pointing towards it and people will start asking for it by name.   As these things occur your rankings will rise. I write an article and a couple months later it appears on the second page... but a couple years later it can be #1 or #2.  If you can produce content that is "Best-On-The-Web" in your niche it generally rises to a nice position.

    | EGOL
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  • I have never seen this work very well. My guess is the impact would be neutral. Your better bet is to create content that is useful and then engage directly with your audience via social networks to promote it.

    | HiveDigitalInc
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  • You might also want to review the section of the beginner's guide to SEO that talks about links at http://www.seomoz.org/beginners-guide-to-seo/growing-popularity-and-links, and the link building section of our blog at http://www.seomoz.org/blog/category/4.

    | KeriMorgret
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  • Thanks for the answer, I do appreciate the time you took .

    | KellysTutorials
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  • My 10 pence ... I recently advised a client on a similar issue - they're going international and were trying to work out the benefits of ccTLDS vs subdomains vs subfolders (e.g. yoursite.fr vs fr.yoursite.com vs yoursite.com/fr). They were particularly concerned about which approach would lead to higher rankings (rather than which would cost more / take longer etc). After some fairly thorough research on the subject, I summarised the issue into two main points: 1. There is no right or wrong way. Amazon / Apple / Wikipedia (for example) all do it differently and it works out fine for them. Right / wrong case studies are very difficult to find, and there's a lot of fence sitting by almost everyone. 2. There is however a tradeoff between geo-targeted relevancy and amount of work needed to promote the sites: A well optimised, country specific ccTLD will out perform a subdomain / subfolder in a straight fight, but there's no cross-over in your campaigns. You need to work each campaign from scratch. More work, but greater reward if you can pull it off. On the other end of the scale, sub-folder campaigns will all help each other as all links are pointing to the same domain (so perhaps less work needed). However, their potential is not quite as great as the ccTLD approach. The sub-domain approach sits between them, but towards the subfolder end of the scale (some crossover, but slightly less potential). I'm sure the above is old news to you, but it helped my client to visualise that trade-off. Either way, I based my personal recommendation to them (and now to you) on budget / resource. If you have the budget / resources to run separate campaigns competitively, play the long game and go for separate domains. If you want a slightly more cautious approach, perhaps have a smaller budget than you'd like, go for the sub-folders. Finally, I must admit, I am an armchair commentator here, having never gone through one of these properly before. This really is my interpretation of the consensus of SEO opinion. Do let me know which way you decide to go. Rob

    | RobPell
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  • Thank You! This really helped me out!

    | kpeacy
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  • I would spend it on anything that will produce more profits.  I know is a silly response but the truth is that a lot of people do not do that. I would recommend to invest time and not money in learning SEO.  Whether you can do in house SEO for you site in the interim or have good fundamentals to monitor what you are paying for, it will help you in the long run. You can also use a mix of adwords to help you get sales now while your SEO site matures.  Also follow what Brent said.

    | rmontanez
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  • I myself would go at like this: Have a branded domain, which has all the apps in a list and some content about each with a link going to either a sub-folder or a sub-domain (I would choose sub-folder). I would add as much useful content as possible along with social sharing tools to each app page with the title tag like: Free Football Game, App name | Company Name or something like that. Keep it all under one roof, that is what I would do, others may do it differently.

    | activitysuper
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  • Oops. I only just noticed the date on this question! Sorry folks...

    | MattJanaway
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  • My developer can help but any experienced professional developer knowledgeable about flash and html. If you cannot locate another one feel free to contact me. Regarding the setup, the end result will be something like what is shown on this site: http://buzzoates.com/ If you visit the site normally, you will see the flash on the home page. If you disable flash then refresh the page, you will notice a very similar HTML version of what was contained in flash. That is a great solution. You can also note this site does not use the solution on all pages.

    | RyanKent
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