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Category: Intermediate & Advanced SEO

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  • You can control parameter handling in Google Search Console and direct Google explicitly how to treat parameters. If Google deems a parameter page worthy of being indexed it will index. But if you edit the parameter handling in GSC as mentioned above, they will usually/always follow that. If you get links to a parameter URL and it canonicalizes to the non-parameter, that link equity should flow just find to the non-param page. Triple check meta robots, robots.txt, canonicalization setting to be sure.

    | Joe.Robison
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  • A lot of SEO's recommend Distilled's training course as the default. It goes through a lot of topics and is just $40 a month, so a good way to get the basics covered, although they also go into more advanced topics.

    | Joe.Robison
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  • Hi Mike, Two things to say here: It´s possible that those sites do not have any problem. Decreasing PA/DA may be because the ones that has the maximum PA/DA got better. As they can´t go higher than 100, makes the lower one decrease. Its possible that Mozscape didn´t find any of those links that were pointing to you before therefore decreases that metrics. Also any or many of the links already got may have gone spammy or tagged as a bad link by Mozscape algorithm Keep in mind that DA/PA or any other metric outthere does not tell the quality of any site. its just an approximation of what that tool understands about google algorithms. More info here: Mozscape API updates Open Site Explorer Guide - Moz Help hub Hope it helps. Best luck. GR.

    | GastonRiera
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  • Hi, We are on Magento and moving to https for all URLS soon as well. We have just had them on customer pages, checkout and admin but time to move on. Interesting to read about those database redirects also. We have thousands in place over years as we've tidied up the catalogue and they get automatically created. A few years back I deleted them on a site upgrade and we seemed to take a knock in rankings... but it could have been the new site source code contributing to this also. Things have settled and we have good seo ... but ive concerns over changing to full https...eekkk. What htaccess codes did you use to redirect all existing http urls to the https versions? Was it just something like? RewriteEngine On RewriteCond %{HTTPS} off RewriteRule ^(.*)$ https://%{HTTP_HOST}%{REQUEST_URI} [L,R=301]

    | Ampweb
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  • Let me know how it turns out. If the problem persist, I'm glad to help good luck!

    | Keszi
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  • If you understand html and SEO, then this could be an "in-house" job, otherwise hire only a professional that can be held accountable. Make certain of your wishes/needs and document that both parties understand the need and expected results. $800 is not much money to have your site professionally repaired. KJr

    | KevnJr
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  • Your second sentence looks spammy to me. If you wish to use the museums, try using them as a reference point: "The Van Gogh museum is a popular destination for many bike tours." KJr

    | KevnJr
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  • Hi there! Yes, pages with poor user experience do affect SEO, even more if those pages receive traffic from google. So there are two scenaries here, regarding whether they receive traffic: 1. They do receive traffic, either move to other CMS (like wordpress and woocommerce) or improve those pages experience. 2. Do not receive traffic, leave them as is. Alls this is considering that you are not able to change Robots.txt and do not want to move to other CMS. Adding nofollow links will not make any difference, because Google does honor the robot.txt, so pages blocked there will not be crawled never. So as to remove them fron index is crucial beind allowed in robots(or what's the sabe, not being disallowed) Hope it helps. Best Luck. GR

    | GastonRiera
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  • Hi there! If there isnt any video shown in the results, its very likely that Google understands that people does not look for videos results by that query. There is a great opportunity as you say ranking videos, but not in that search query. If you dont mind, I'd like to recommend you to try SEMrush and its keyword tracker, they show the rich snippets for any selected keyword. It's very usefull to kickstart a research from there, it may help to find other paths for finding video rich results. Yeah, keyword research takes time. Finding the gap where to put all your effort is difficult, always be sure and try to confirm that you are targetting the correct set of search terms with other tools and/or other proffesionals. Hope it helps. Best luck. GR

    | GastonRiera
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  • In a lot of niches there is not enough traffic to pull in 20k relevant visitors. In niches that have enough traffic, top positions were earned by worthy websites twenty years ago.  In those niches you must earn your way to the top and that earning will take highly linkable content and an attack that could require a year or more of work. There is no quick and easy route to 20k per month. ================================= From your website.... did you try it yourself ? Top 30 handpicked ideas to generate huge targeted traffic

    | EGOL
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  • Interesting Answer Paul, I am currently in a similar boat, just a lot smaller situation, but we haven't indexed our https pages with Google Search Console yet, currently fixing errors with our site first.  Should I finishing fixing our http page and then do an https redirect and then remove the sitemaps from the http search console or will google be clever enough to realise? Regards Chris

    | ChrisHallUK
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  • Thank you for clarifying about the over optimisation.

    | seoanalytics
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  • Thank you it makes things much more clear now.

    | seoanalytics
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  • Try using this extension, it's quite handy for highlighting issues. https://chrome.google.com/webstore/detail/link-redirect-trace/nnpljppamoaalgkieeciijbcccohlpoh Also, are you getting any issues highlighted in Search Console?

    | ThomasHarvey
    1

  • So EGOL just gave the best possible response to this I can think of, and I think option #4 is what your default should be, however, you also want to maximize your meta title (which is using about 60-70 characters before trailing it off). So if your post has a short title, it doesn't usually hurt to throw your company name in there to take up more of the title tag real estate. If you are trying to optimize a service page for a local company, it can make sense to exclude the business name as it will give you more room to include your target keyword or further describe your service (I like to try to include an LSI of the main page KW if possible). Check out https://moz.com/blog/title-tag-hacks-whiteboard-friday for some solid title tag optimization hacks!

    | NickW816
    1

  • Google will sometimes make its own  description based off of the content of your website however in an ideal world will not be generate your description because it would be using the one you made that people like the only way for it to change your ranking would be  people like your description  and click on it often  will be getting clicks and a higher CTR could  equals higher ranking most of the time

    | BlueprintMarketing
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  • Hey Mike Have you considered using a canonical to the unlogged-in homepage? www.domain.com - canonical is to www.domain.com www.domain.com/loggedin - canonical is to www.domain.com As long as the page can be loaded and the canonical in the head seen by bots, that link equity should go to the homepage.

    | katemorris
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  • Hello yacpro, I would recommend providing a link directly to the top-level "Jackets" category for users. Maybe I don't know what type of jacket I want to buy? As for search engines, that's probably too competitive of a short-tail phrase to compete on, but at least the page will provide direct access for spiders (and users) to get to all jacket categories.

    | Everett
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