Welcome to the Q&A Forum

Browse the forum for helpful insights and fresh discussions about all things SEO.

Category: Keyword Research

Learn about keyword research best practices and how to improve your keyword strategy.


  • Thanks James, Actually this was giving me results for Google Canada specifically. For three reports, the arrow went down, but the rank number remained the same. Just trying to manage damage control with the client. Thanks for your responses!

    | Treefrog_SEO
    0

  • Hi Sung, first of all I recommend you to avoid one term keywords, look more to keyphrases. Look at what people normally add to the entrepeneur keyword to make their searches, for that you may use the adwords keyword tool. Expand your list of keywords as much as you can and then refine it removing the not related ones. You need to spend a lot of time in it because that will be the base of your entire work in the future. After you got the keywords which more interests you look at the seomoz keyword difficulty tool. That may give you insight of which keyword will be the easier compared to the volume it has. Than if you still find those keywords are still too much competititve try to extend those ones with the third term. In that way you'll find which are the best kws to start with. Remember that when you start achieving value to some longer keywords you're still getting value for the shortest combination, and in the future you may achieve some authority and start seeing your site ranking for the most competitive keywords too. As a general rule, start getting market share in the bottom lines, huge brands normally leave unseen lower trafficked keywords, they achieve traffic because everyone looks a t the top keywords only. Then you'll start growing from the bottom.

    | mememax
    0

  • James, The way you do what you are asking is like this: Create a new page: Totnes Hotels or Hotels Totnes Your title tag convention will be like this: Totnes Hotels | Why the Sea Trout Inn Wins | The Sea Trout Inn If you believe having a highly crafted set of kw title tags is the answer to ranking all on page one, do the same with each other term. Now, note that the current title tag you have is way over-long and the last part is essentially of no value. You are trying to use title tags as a ranking tool  when you would, IMO, be better served to think about who your customer is (hint - it's not Google/Bing/Baidu). Make it recognizable and relevant for your customer and make sure it makes sense from a UI/UX point of view. Then worry about keywords in the Title Tag. Hope that helps, Robert

    | RobertFisher
    0

  • if you are using tagging (like in WordPress), I'd recommend blocking the tag pages from appearing in your sitemap and from being index by the search engines. It will just look like duplicate content. Then, in your template, remove the link (or add a nofollow) from that tag that goes to the tag category view so that the keyword doesn't cannibalize your targeting away from the page you are trying to rank for that keyword. This way, you can use tags as much as you want, and they will add text to your posts, but they won't mess with your indexing and won't create duplicate content issues. Scott

    | OrionGroup
    0

  • It did help but now my ranking report is completely different then the one i saw earlier, if these statistics are correct im getting very concerned,

    | briananglin
    0

  • Hi, You have listed this as a question, but haven't asked one... So I have a question for you, Has the website that you are talking about ever posted a job on any job seeker sites? Dan

    | djlaidler
    0

  • Hey Dan, great tips. What do mean by clean up all easy phrases?

    | SarahPlebu
    0

  • I am actually not sure of the answer to this question. Typically if the algorithm has detected a pattern like that, it's for a reason. The only thing I can recommend is to build a page to satisfy both intents. Have an air conditioning service page that speaks to people wanting air conditioning and those looking for repair. Then have a child page for repair that you can link to with more information on that aspect.

    | katemorris
    0

  • Still use the hreflang attribute. US site: http://example.com/" /> CA site: http://example.ca/" /> In addition, I would set country targeting via GWT.

    | OlegKorneitchouk
    0

  • We write fun articles that often get picked up by the big blogs and we get a lot of useful links out of them. Recently the New York Times stumbled across our blog and asked us to join their debate on air conditioning. Air conditioning is also a pretty boring topic but we have pushed the industry boundaries and have had some good success because of it. BUT.... you can have great content but you need to know how to promote it! Some Examples of posts that went viral: http://www.rollaramp.co.uk/news/infuriating-wheelchair-ramps/ (on our wheelchair ramp website) http://www.airconco.com/news/9-most-extreme-air-conditioning-repairmen-1243.html/ http://www.airconco.com/news/how-not-to-install-an-air-conditioning-unit-1190.html/ http://www.airconco.com/news/the-air-conditioned-outfit-83.html/ http://www.airconco.com/news/invasion-of-the-air-conditioners-189.html/ With anything you produce you should always be proud to show it to a friend (that's my motto)

    | trickshotric
    0

  • That's the one that slipped my mind. I've heard good things about SpyFu.

    | TomRayner
    0

  • Thanks for your input. Has anyone tried SE Cockpit? It is a bit expensive but seems to do a comprehensive job and uses data from SEOmoz.

    | Doug_Hay
    0

  • Hi, The issue with Google keyword tool is that: * I am selecting a region and a category(in my case food and groceries) * I am writing a specific keyword and get the results of how many searches * I see other relevant searches (around the keyword i entered) that Google show me But no where i find a way to do it like this: set the region select industry get the most common searches in this region for this industry Anyone? SeoWiseUs

    | iivgi
    0

  • Hi Doug, Give this post a read, http://www.seomoz.org/ugc/the-beginners-guide-to-keyword-research-using-free-tools It suggests a number of different tools to generate new keywords. Also have a look for my comment about running a search to get Google to indicate which page best suits the keyword in question (by limiting the search to your site) Hope this helps, Dan

    | djlaidler
    0

  • thank you very much

    | iivgi
    0

  • Here is what I have at the top of the "start-up" page on my work computer.... Creating New Content is the Only Way to Earn Money!

    | EGOL
    0

  • The Google AdWords keyword tool only provides an estimation of monthly search.  The figures are rounded up/down, so it's very unlikely that both would have an identical number of searches.  In addition, the number is based on PPC data (although you would still suspect that the user behaviour would be the same for organic).  Incidentally, Bing's keyword research tool provides exact figures. The general takeaway is that there are roughly the same number of people searching for both terms month on month.  That's all you can really take from the keyword tool, as competition relates to PPC as well and not for the domains currently ranking on page 1. There is usually correlation between an increase in monthly searches and the competitiveness of the term, but sometimes you might just unearth a diamond in the rough. Hope this helps to clarify some issues.

    | TomRayner
    0