Questions
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What is this Interactive SERP Feature Called?
Hello There, What you are seeing is Google's hotel booking feature. Here's an article to help you better understand this feature: https://www.searchenginejournal.com/google-redesigns-the-hotel-search-experience-on-desktop/276085/
Intermediate & Advanced SEO | | MiriamEllis0 -
Fluctuations because of BERT?
Not here, but many of our clients are well established and highly authoritative. I would anticipate that for smaller sites trying to build up (and survive online) the impact would be higher
Search Engine Trends | | effectdigital0 -
Page with metatag noindex is STILL being indexed?!
Google might not be seeing the "noindex" tag because it has not crawled it recently. Make sure you check the latest cache date and check if you can see the noindex tag in the cached version. It is very important to make sure you are not blocking the URLs in robots.txt as if you do Google will not see the noindex tag if it cannot get past the block in robots.txt.
Intermediate & Advanced SEO | | Kelly-Anne0 -
Images on their own page?
You need to clarify whether you mean images on their own page, or images on their own URL (two different things) This is an image on its own page: https://www.bloodstock.uk.com/events/boa-2019/gallery Depending upon the nature of the page, you may or may not want to de-index URLs like this. In the example of Bloodstock festival, it would be crazy to de-index their gallery images which many people are explicitly looking for. In other circumstances, you get 'weird' pages which end users are never meant to see. Fragments which have minimal styling and just the image, those can usually be de-indexed. Sometimes an image on a single page is very useful for users (imagine if Pinterest banned all actual pins from the SERPs) but other times they're just back-end fragments which have escaped. Know the difference This is an image on its own URL: https://assets-bloodstock.s3.amazonaws.com/uploads/captioned_photo/image/8557/display_desktop_Ross_the_Boss_Bloodstock2109_KatjaOgrin-94.jpg When you load this up, there's no container. No HTML, no site at all - JUST the image on its own. Don't de-index these, or Google can't see your images - even when they're embedded on a web-page! Hope that helps
Intermediate & Advanced SEO | | effectdigital1 -
Are In-Page Tabs still detrimental to SEO?
They haven't performed well for us and based on customer feedback we have gone away from using them if possible.
Intermediate & Advanced SEO | | NickNieto0 -
How to Begin a Web Page
I believe that the title tag is the most powerful optimization element of a webpage, and second to that is on-page anchor text links at the top of the page. We are using on-page table-of-contents more and more. We want it very high on the page, but we believe that it is very important to display our feature image with caption immediately. And, an introductory paragraph should be above the TOC. So, on desktop and mobile, the site presents as below... ON DESKTOP Title of Article -- introductory paragraph -- -- feature image --- -- table of contents --- ON MOBILE Title of Article -- feature image-- -- introductory paragraph-- -- table of contents --
Keyword Research | | EGOL0 -
XML Sitemap Question!
Yes, you can noindex practically anything using the robots.txt file
Intermediate & Advanced SEO | | jasongmcmahon0 -
SEO Value of Google+?
In my opinion, it has negative value because it subtracts from the amount of time that you can spend on your own site.
Intermediate & Advanced SEO | | EGOL1 -
Fetch as Google showing Tablet View, not Desktop View
Hi, I agree with Joseph that what you're seeing is probably due to the style breakpoints you have on that page. **However - **while fetch and render gives us some insight into how Google might interpret a page, it is not what Google is "seeing". Google is viewing the page code and, while there is some evidence it will deprioritise content which is hidden with methods like display:none I really don't think your site will suffer because your break point is different from the one in fetch and render. Changing the break point could conceivably involve quite a lot of front end dev or working with your site templates to avoid causing issues. I understand your concern but I honestly wouldn't put this to the top of your priority list. Hope that helps!
Intermediate & Advanced SEO | | R0bin_L0rd0 -
SEO for Videos and Infographics
That will help if your video is about other videos, or you made an infographic about other infographics, or if you're specifically optimizing for a term like "housekeeping video" or "housekeeping infographic". Optimizing for either of these two things can be pretty tricky and have separate guides. I'd recommend breaking them into two topics. For example, video optimization is extremely nuanced. Are you trying to rank higher in the organic listings because you noticed that videos are ranking highly, or are you trying to move up in a carousel? Or are you trying to use the video to curate backlinks and social shares? Are you trying to promote an already created video or did you create the video with a specific goal and strategy in mind? Answering these questions really affects a ton of of your Video SEO strategy, right down to where you host it and how you promote it. I wrote an in depth article on this earlier this year that I think will help you and answers a few questions you may have: https://www.linkedin.com/pulse/video-seo-2018-beyond-brett-elliott/ For infographics, I don't have a great resource handy, so I'll have to defer to someone else who has a bit more experience. Mostly I've seen or been involved with using infographics as link-bait and that's about the extent of it for me.
Vertical SEO: Video, Image, Local | | brettmandoes0 -
Ranking #1 but Bounce Rate is 90%?!
I find the bounce rate can vary greatly on what type of page it is. If it's a landing page for a nice bit of hero content, 90% is a lot and it's possible there's something blocking users from achieving what they were hoping to do on your page. But if you're looking specifically at blog/article content you do tend to see pages that are ranking well with bounce rates between 70-90%. A lot of the time this means there's nothing wrong with the page, the user has just gone "Hey great, this page has answered my question" and left. You might be able to gauge whether this is the case by looking at time spent on page - if people are reading your content this should show it and it's a ranking factor in itself, so as long as your page is answering people's queries and they're taking the time to read it, you might find it stays in its current position. Here's a simple, but often forgotten tip for lowering down bounce rates: make sure you're actually giving the user somewhere to go after visiting your page. If there's another relevant piece of content on your site that might help broaden their understanding of the topic or what seems like the next logical step in the 'user journey', make sure it gets a link on the page somewhere that it's likely to be seen, whether it's at the end of the page or in its own CTA that stands out. Hope that helps!
Intermediate & Advanced SEO | | JamieCMF0