Welcome to the Q&A Forum

As for URL structure keeping it shorter is better. Please do read this blog as well. https://moz.com/blog/15-seo-best-practices-for-structuring-urls

For ranks and quality backlinks, it's not the number of different platforms you use, but the how effectively you are using each platform that will make all the difference.

Try engaging your target customers in real time discussion on chat on the website and also on blogs/forums. It will help you a  lot to get traffic and branding.

I focus on very few platforms for my clients and some results are attached om this quora answer Travel Website results

Hi There,

Moz is pretty fair in terms of such cases of cancellation wherein the customer has been billed at the end of the free cycle or billed by mistake.

I am sure the above message from staff would help you resolve the issue.

Regards,

Vijay

Hi Miles,

In addition to what Nigel has already explained, I checked your website redirects for your website www.gofortmyersbeach.com using the tool at http://www.redirect-checker.org . The homepage seems to be properly redirected to the new website and I hope you have redirected each URL to the mapping page on the new website.

You have to keep your old Domain properly redirected till google understands that the existing authority needs to be passed to the new domain. I hope this answers your question, please feel free to ask further queries.

Best Regards,

Vijay

I agree with Kevin in the answer above, the content may be crawled (depending on how you have hidden the paragraph using HTML) but Google may not give the right advantage of the content available after clicking the link.

We have a client with FAQ section with similar situation https://www.fairsplit.com/faqs/  , the website gets authority for the Question Titles of the FAQ section and not for the content as answer available after clicking the question.

I hope this helps, let me know if you have further questions.

Regards,

Vijay

Hi Jason,

Though Tawny has already suggested an article for you to check the other options.

From your profile, it looks that you haven't really participated in the Moz community yet.  I would suggest getting involved in the community for some great content marketing ideas and references to content marketing tools.

Feel free to respond if you have further questions.

Regards,

Vijay

Hi Gary,

I reviewed your complete website and I really appreciate the kind of SEO efforts ( including Blog) that you have put in. As for the H1 issue for the category page, you can fix it from the changes suggested on the link you have posted on your reply. I would like to add some suggestions, that might help you in the long run.  As don suggested to fix URL structure, you can start by taking reference from here https://moz.com/learn/seo/url .

• The blog title can be optimized from Blog - Nector Bridge to something relevant like Blog - Business Consulting (local area name) .
• Your website looks good, but it can be improved by adding/changing some aesthetic elements on the pages (like pacing between elements etc.), which will help it look better and also help on the UI front.
• The H1 and H2 tags are going to be your best friends, optimize all pages effectively for the tags and writing effective titles under these tags.
• Your google pagespeed is coming at 34/100 for Mobile, kindly get it fixed.
• I see that your website is mainly optimized for the keyword 'Business Consulting', it would be a good idea to add local area name along with the keyword for local SEO, this helps in more ways than just local listing benefits. Give it a try.

Keep up with the good work on the SEO and Blog. Let me know if you need any kind of help.

Regards,

Vijay

Hi There,

Its a normal problem with Google search, in my personal opinion it can mostly be attributed to personalization of search results. Also after experience with different tools, I have analyzed that none of the tools can show accurate results for SERPs now, they are also misguided by google search. Only results that are consistent most of the times are top 2 or 3 results, but that too again vary based on personalization based on geography, your personal searches etc.

I hope this helps.

Regards,

Vijay

Hi There,

In addition to Lisa's response, you can have detailed information about keyword metrics on this link

https://moz.com/help/guides/keyword-explorer/keyword-metrics#difficulty

Regards,

Vijay

Hi There,

I completely understand your dilemma, it's painful to see a divided opinion of experts on sub-domain vs sub-directories debate; more pain is both sides are trying to logically justify their conclusion. We have faced such situations in the past and tested both sub-domain and sub-directories versions of the website, here are some of our own findings.

• Website's own structure to showcase to search engines that you are multi-lingual or a specific language domain is VERY important part of building an ML website.
• The main website's authority has a very little contribution when it comes to sub-domains, and some contribution when it comes to sub-directories. Ultimately, it is the content and its presentation to search engines at the right places what matters(to make them understand what language search should point to what content).

I hope this help, let me know if you have further queries.

Regards,

Vijay

Hi James,

Really sorry to hear about your problem, this kind of situation can be a real pain in the neck. If I were you, I would look for a better CMS which gives me a freedom to do a better SEO. If you still wish to continue with this CMS, you should map 301 the URLs for trailing slashes to their working locations.

I hope this helps.

Regards,

Vijay

Hi There,

Yes, Google should read it fine as long as it's readable for bots. The value of your HTML overlay would be treated as a text which would be determined by the keyword optimization of that text on the page and the website altogether. That means, where have you positioned that text, what relevance that text has for the website and the content of the page; similar SEO factors would be applicable here.

I hope this helps.

Regards,

Vijay

Hi There,

I am sorry to hear about your situation, I have experienced this often as developers used to forget to add Robots.txt or they would use the wrong setting for no-follow no-index meta. We experienced that Google was able to detect the live version was current and updated one; as we would be working on it more often once the website was launched. We tried both methods but beta version 301 created more complications than providing solutions as we had to keep it updated along the lines of live website. After we realized that live version was being valued and given authority by Google, we never tried to pass authority from beta websites as that would complicate the things further.

I hope this helps.

Regards,

Vijay

Hi There,

JS rendered UI isn't negative, it is however not a good practice also.

You can find complete information to the concept of JS rendered pages and UI on this link, https://www.portent.com/blog/seo/javascript-bad-for-seo.htm .

I hope this helps.

Regards,

Vijay