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OH WAIT, $400 per month!? Ugh. not sure I can get the budget for that. Is there something else like it for a more reasonable price?

I have been playing with the wordtream trial version. VERY cool. Comprehensive and intuitive. I didnt even have to give a credit card to start it, I highly recommend doing the trial at the very least. Already implemented some of the suggestions. FOr example, it recommended a bunch of negetive keywords which I would not have even thought of by analyzing the data. very cool

Im going to try the free audit.

Thanks Dana, that is not the first time I have read that someone had that experience. Nothing compares to "hand-optimizing" each keyword one at a time

OK Mozers! Here's the situation (my parents went away on a weeks vacation...)

• I am managing an online furniture retail website Infurn .com

• Our budget is 500 euro per day and we need basically 20% cost per sale and im hovering at 30 - 35%

• I recently was given the opportunity to participate in The Conversion Optimiser which allows you to set a desired CPA and Google works its magic geting you that target by adjusting your bids accordingly using historical campaign data.

• Is this something I should use? Or should I continue to hone my ad groups, bids, products, landing pages, and ad copy until I reach my 15 - 20% CPA goal?

Thanks!

Thanks for the the advice! I will check all these out. As a side note, I have a friend named John Barth that is not you, ha! what are the odds?

I am currently running a campaign for a client that is in desperate need of assistance. We are spending 500 Euros per day and not getting the conversion we need to make it worth while. My question is, Does anyone know of, use , or have heard about some PPC management software that can help improve conversions?

Thanks, this is where I need to enter the feed name, I am trying to get it from the developer.

I have a new client that wished to add his product catalog to google product search. I did not design the site and have never worked with this before. Where do I locate the feed that Google requires? here is the site, it was all wordpress http:// plaquebart. com

I have never heard of Yext. I will see what that is.

When you are optimizing Google places campaigns what do you find to be a better way to appear for more searches?

No, all customers come to the business location

or

Yes, this business serves customers at their locations

(45 mile radius)

**? **

I don't understand how it works. from what I can tell it merely finds websites that MIGHT be good candidates for getting links? If that is the case I can't imagine it's worth even 50 cents, I can use Google now to find link prospects. what does the wordtracker tool actually DO?

I have been using Wordtracker for about 10 years for my keyword research. They have recently unveiled a new link builder tool. I was wondering if anyone had used it or could give me some feedback on it

I still see that stuff too in the more competitive markets. I get the feeling Google simply cannot keep up with all of it even with all of its resources.

So, ever since Google "went nuclear" a few weeks ago I have seen major fluctuations in search engine results pages. Basically what I am seeing is a settling down and RE-inclusion of some of my web properties. Basically I had a client affected by the hack job initially, but about a week later I not only saw my original ranking restored but a litany of other long tails appeared. I wasn't using any shady link techniques but did have considerable article distribution that MAY have connected me inadvertently to some of the "bad neighborhoods."

The website itself is a great site with original relevant content, so if it is possible, Google definitely recognized some error in their destructive ranking adjustment and is making good on it for those sites that did not deserve the penalty.

Alternatively, it could just be random Google reordering and I got lucky.

What are your experiences with the updates?

Always start with Keyword research. Since you have experience with PPC this should be no problem. Then move on to keyword targeting and selection. Once you have your targets mapped. Make a plan for how you implement them once you are set. Begin changing and updating yout title tags, h1, body copy and meta descriptions.

Then, start looking at website architecture, how the site looks to google etc.

You will also want to make sure you have measurement coding in place. Analytics (with goals) Webmaster tools and an xml sitemap.

If the company has very local targeting you will want to do a google places clam and verification

I don't fully understand the question, but I can tell you that if you had rankings for the blog at a certain domain or sub domain that is then removed and put somewhere else you will lose all rankings for the original blog and have to start from scratch on the other one

Clients fire you because no matter what you tell them when they sign up, they do not understand what is truly involved, get impatient and do not want a 6 month+ campaign with no guarantees. It is not because I fail to inform and educate them about the process but mostly it is like explaining Algebra to an ANT. In the rare cases I get clients that TRUST me and DO understand the process have the budget and patience for it, they ALL have success and are my long term clients who know I get results. This is why I get so much referral business.

They way I mitigate the problem is by reinforcing at the outset that if they want targeted qualified traffic NOW, we must invest in a PPC campaign.  Basically this has solved most of the issues with patience but there is always one or two.

Also "Most clients understand that SEO is long term; try sending them referral traffic while you are working at link building."

They SAY they understand this but when month 3 rolls around they are clenching their teeth even when I show 40% increase in traffic they want to be one space above their competitor or some dumb thing like that.

"a good seo company should be able to get to 25K in 3 months. 50K in 6 months 100K in 1 year. for my website"

That is highly unrealistic. It would be great if it worked that way though.

right, under promise/over-deliver