What I think is good or what you think is good doesn't really count. It's what people in the industry think is good. These days creating an article takes time and sometimes a team of people.
Step one research: What are relavent topics? Who has a real following (people who interact)? What are they currently talking about?
_Find related industry's topics that are trending. Find the social leaders for these industries. _
Step two add value: Do you agree with what they are talking about? Can you add something of value?
Read what the industry is currently all about. Add content to your blog that will educate or entertain these people.
Step three connect: Can you network with the industry leaders? Do these industry leaders have a google +/twitter/facebook. Where do these industry leaders hang out?
_Do whatever it takes to network. Buy the flowers, movie tickets, concert tickets. Find out who they really are and what they like. Build a relationship based on other things rather then business business business... _
**Please could someone point out what are the basic guidelines for writing good content for google & users ? **
_ "Give the people what they want and Google will give you to the people."_