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I've added a new favicon to a website, which is displayed on browser tabs, on both mobile & desktop devices.

But, in SERPs on mobile devices, the old favicon is still showing - How do I flush this our so that the new one is displayed?

I agree with Andreas explanation of Google rules on using nofollow /

The only bad SEO Practice regarding JS that I've of is trying to hide the JS files from Search Engines, apparently, Google needs to render a whole page as it indexing it; so blocking any JS (& CSS for that matter) isn't a good thing.

Hi there,

I'm looking for a tool/ service whereby I can track backlinks & be alerted when:
a) They've moved
b) They've been removed & 404 is generated

Is anyone aware of any such service?

To be honest, if it's on Moz don't sweat about the error message about duplicate content, especially since can see it. However if it on GSC, take action.

What is the URL to the article?

Hi,

The following should suffice as it will black any URL with a "?" in it

User-agent: *
Disallow: /*?

Using next-gen formats will help, as will resizing them to their maximum size; before you upload them. Though I am surprised that you getting these issue with Squarespace as the use CDN for media storage.

IMHO use meta descriptions to sell what's on the webpage, learn from the good Google Ads copy, including CTA's isn't necessary I personally focus on keyword insertion instead.

What about creating a load of 301 redirects, from the none existent URLs to the still active ones , &/ or, updating your 404 pages to better inform users what happened to the "missing" pages. regardless Google will just stop indexing them after a short while.

Just wondering what the consensus WRT  "external noopener" passing on link equity?

My preference would be the UTM tagging as I find it easier later on down the line when it comes to reporting & tracking

Hi there,

I recommend that you put together some form of a style guide as to how a franchise should use their spot in the website - a what how & why they need to update their pages.

You could also apply a GMB account to each location, the sum of everyone's efforts will help in local SEO, if everyones doing things right.

I'm assuming that since you're keeping the URL, the content subject matter will be on the same? If not, I feel you would suffer a drop in PA. Regardless, as Gaston has pointed out, Google will at some point releases that page & may alter its rankings in the SERPs.

There are no cons that I can think of, a simple script in a sites htaccess file is the best was to implement the redirection.

I've always used CSS to scale images between devices. Though this can increase the page loading times, so for better performance there are plugins available for CMSs to improve page rendering speeds,

Hello, out of interest why not just use the word "half"? I have a feeling that most people would use the word, not the fraction especially on a mobile device; where you'd be required to swap between the alphabetical & numerical keyboards.

If it's an updated article, then update the page, ensure that the URL remains the same though, clearly, the subject matter is in demand.

Found it thanks, how I missed a big red button I'll ever know!