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Thanks Everett, I agree that the best would be creating diferent content, but It is a little difficult, cause it is the explanation of the contents and programming of one course. Thank you for your answer, and I will recomend publishing the content first in NEWSCHOOL and sending to the index before sending that content to other pages or portals!

I should add - I have probably read more Whiteboard Fridays than I have actually watched, just because I find it easier to speed read through it and hone in on the stuff I care about. Something to consider since not all of your visitors want to watch a video - some people don't have speakers/headphones, don't want to use mobile data, etc.

Hi there Don't forget you have Schema testing capabilities: Structured Data Testing Tool Structured data validator Search Console will also monitor your structured data markup and notify you of issues they find. From my standpoint, this looks fine, but don't forget that you have opportunities around descriptions, offers, authors of the reviews, what they said, dates, etc. There's a lot you can do there. Inflow has a pretty interesting read around reviews and markup, with examples of other companies and how they do it, if you're ever interested. You can read there here. Hope this helps! Good luck!

Not a problem at all! Glad I could help

Question, how are you able to point backlinks to a new page without using a 301 redirect? Because if I use a 301 redirect I'm not going to be able to use a 404 customized page.

This was just put out https://www.seroundtable.com/google-sitemap-index-count-drop-is-a-bug-20608.html

How can we leverage articles and studies that have already been published online that is featuring our client and show them in full onto our own website? You can show them online and give rel=canonical to the original source.  That is SEO value for the original source.  That gives visitors to the site the opportunity to read them on your site.  That is the leverage you can get out of duplicate content. If you want SEO value for your own site then you gotta do the work of writing original content.   That is leveraging the fame and fortune of your doctor. The mistake that a lot of people make is to confuse dangerous short cuts with leveraging.

Hi Umar, thanks for the advice, I'll take a look at Rand's post, and see his point about it Best

Looks like the question is legitimate and has generated some good discussion, but I've gone ahead and removed those links.

Although you have more than enough answers I figured I would chime in since I have had some experience with this. Bottom line, whatever work you put in, you will get out. Google progressively becomes more and more intelligent and is more and more capable of determining who wrote what first. Simply put, there is no easy way to get content anymore. Search Engine Land wrote a great article about content. Now, we are in a time where EVERYBODY writes content. I'm not totally sure what you do but I'm guessing its wedding photography? I personally think that utilizing your creative gift of photography for links is a great idea. Maybe think of some other ways you can leverage that talent. Make an infographic of how wedding photography has changed over the years, or a youtube video on the 10 best wedding tips. As a wedding photographer (if that's what you do, I'm sure you have plenty of tips that are outside of box. Remember, if you pay with bananas you are gonna get monkeys. Same goes with SEO. If shortcuts were easy and effective, they would just be the way.

Hey, Okay.. This result that you're referring to is actually a wikipedia page of that company. If your brand is already has the wiki page then wait till google start showing these results in your region. But if you don't have the wiki page, you may want to look into Knowlegde Graph by implementing Schema markups. P.S: Knowledge graph is different from "brand drop down". Hope this answers your question! Umar

TEST! this, and share your results!

Hi, I think internal linking to 'relevant' content is a must-do, because it is great for both human visitors as well as helps with improving accessibility of content for search engines. My suggestion is to not focus too much on ratios as Dennis has suggested above. Identify and link to relevant content; don't over-do the number of links.  Similarly with anchor text, mix and match the terms/ phrases you choose to hyperlink. Best, Manoj

Very open question, campaign process is dependant upon the business model, target audience, budget, and expected outcomes. So it would be vastly different however I assume the questions is trying to ascertain and compare the base processes that would be undertaken and how those are prioritised. We conduct a lot of time initially gathering  and reviewing intel about the business, domain history, WMT, GA etc, I think this is a given for quality process to be established from evidence. How you interpret the priorities from this data depends upon the outcomes you wish to reach, the more competitive and broader the targets the more consideration comes in towards the quality content assets both onsite and creatable. Outreach and Content needs to be thoughtful, creative and above all sharable across Social platforms. So this activity along with other quality linking processes, competitive, keyword and link research are created to bring together both onsite and offsite work we do. Once you have placed a stake in the ground at the start, we generally see uptrends in traffic and more importantly new customer engagement within a short timeframe, again this is dependant upon what your initial intel work reveals.

If you're taking payments on site, you should setup ecommerce tracking instead and you can use the payment transaction as the goal.

Thank you all for the tips/answers to my questions, it was very helpful! I have spent a lot of time since my initial query reading up on/playing with Wordpress/SEO and am still confused on a few topics, any help would be greatly appreciated! 1.) For my purposes, it seemed a premium theme was the way to go. I purchased News Pro from StudioPress. When I look at my themes in my dashboard, I see both NewsPro and Genesis Framework. I think I accidentally purchased a bundle with both themes, thinking the "Genesis Framework" was the framework files to power NewsPro, but I think it's another theme name that they sell. Is that correct? Both themes are powered by this so called Genesis Framework? 2.) I've been reading conflicting information on SEO plugins: supposedly, while these Genesis themes are SEO friendly, plugins like SEO by Yoast are better/more flexible to help you boost your SEO. Is that a fair statement? I understand taht a large part of SEO is the content itself, but outside of the content, I am not a developer and don't know html/css, so was looking for something that will help optimize the areas I am not as familiar with. Can I combine a plugin like Yoast with a Genesis theme such as NewsPro or should one not have both running together? 3.) I haven't published any content yet, want to make sure I don't make any SEO mistakes that will get me dinged right away. What are some of the things I should make sure to do at my end before I launch the site? For my very first article, likely not to rank well - what are some of the things I could do to get a new site to rise up in Google rankings? Thank ou all in advance for your support and help!

Hello Shawn, Please see http://www.goinflow.com/mobile-optimization/ . It sounds like you need to do two things: 1. Use the VARY HTTP Header response. 2. Apply a rel canonical tag on the mobile version, which points to the desktop version.

Hey, We used Zoho at the start of this year but unfortunately it wasn't a very good experience. Some of their features at that time were full of bugs and we took a hard time to reach their support staff. Although, the interface was quite simple and sleek but the problems with core-features encourages us to discontinue. I would not suggest you to skip Unbounce for Zoho at least for now. UB is really powerful and quite helpful for PPC campaigns. Play around with Zoho for a month and then make your decision! Hope this helps! Thanks,