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if there is no difference, why try to do as if?  If the products are similar and the image is the same I usually take the same image. I don't know the shop and products, but if the products are the same, even the description, content and so on, you should think about using a canonical tag (from an SEO perspective): https://moz.com/blog/canonical-url-tag-the-most-important-advancement-in-seo-practices-since-sitemaps

looks perfect Chris, thanks !

Very odd, definitely not working for me at the moment.  Will try again later.  Thanks for your help

Ah, my mistake. I'll ask around on our content team and see if they haven anything.

Took me awhile to find out what you were talking about with the Wikipedia page. As always it looks like Schema provides the flexibility and fine details to allow marking up everything. While I'm sure Wikipedia simple style works, I do like to be thorough. The whole point of building a static website is to play with every little detail. Thanks a lot.

Thanks and indeed I will probably stick to this one url and put all work in that!

Sound as error with mod_security and it's configuration. You must check in hosting control panel (cPanel/WHM/webmin or other) http error log. There is information what's really happening in execution of this wp-login.php. Unfortunately we can't help you and you need to contact your hosting provider to resolve this.

Many thanks Moosa, that's pretty much what I thought. thanks Pete

Haha, I love how Matt explained this. I agree, steering Wheel is not the car in itself you still have to look in to other areas.

This was example with GA. I believe that they use dwell time and next or subsequent searches for this. Because they can't fight against shopping cart abandonment's and other issues. So they have some as benchmark against other sites. If your metrics are above average in your industry then it's great. If your metrics are weak - you're in trouble. You can see benchmarking in Google Analytics. So whatever you do just try to make better metrics than them. Example - i just have seen that some of mine sites have pages/session 1.40 vs 2.99 in benchmark. Also mine session duration is 1:32 vs. 2:19 in benchmark. Similar metrics are in PPC too - you need to be above the average for better positions, prices and conversions. I know that all this explanation can sound little bit messy... but this is question all SEO specialists think about these days. If you know the answers you can become millionaire and retire quick.

It's entirely possible that indexation issues are contributing to what you're seeing, Matt. I'd also suggest reading through this Q&A thread by Rand: https://moz.com/community/q/da-pa-fluctuations-how-to-interpret-apply-understand-these-ml-based-scores

Thanks! Whats going on with Dmoz? Last time I looked the site was still live but I remember submitting some clients around 4 years ago and still haven't got a response!

If you read above you will see that it has been removed. This is what many are using instead: http://isearchfrom.com/

Oops! Looks like there's a typo in your thread title. I'm positive you meant customers 'can't' leave reviews Please pop over to this thread, where you'll find some good links on this topic: https://moz.com/community/q/with-new-google-layout-are-the-google-direct-review-links-ending-in-hl-en-review-1-not-working

Thanks again to both of you for the pointers. I just need to get stuck into this now I think. Even delving into just a coupled of the points raised by you has thrown up severel potentially very important areas for me to look to improve. As a starting point I am going to stop obsessing over those heading SEO metrics that seem to have taken over my life. Lou