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I would suggest optimizing your home page for your company name and your product category page for the equipment. When discussing your product keyword on your company page, offer anchor link text to your main product category so search engines are clear which page you wish to rank for the term. At least until you are ranked #1 for the most important term, you don't want to get caught in a battle between two of your own pages where both suffer.

Yes, rel=canonical seem perfect for this job. And I highly recommend doing it, as so many pages might be seen as low-qualoty content by Google post-panda, and thereby hurt your entire site.

As with any link building strategy / method, it all depends on the quality of your link wheels. A poorly built link wheel will provide no noticeable results and in the worst case, you'll end up with a penalty. A properly built link wheel, will take more time (and/or money) to build but the results will be up there, you'll get increased keyword rankings and also indirect traffic from the link wheel sites, and contrary to popular belief, if you build it right, google will not be able to spot it and you'll be penalty free. If you plan to build a link wheel, I would recommend you to read all the resources at linkwheel.pro before you start building one.

If you need to check a few phrases you can run them by my wife as she has worked as a translater in France with manuscripts and documents before. She lived there for 5+ years. Send me an email sales@oznappies.com and I will give you her email.

That's the biggest challenge with data.  It can change over time  either with or without additional work on our part, due to the market, as well as due to search engine factors. So the question is now - will it stay this way for a consistent period of time.

You're right, I probably should block bots from crawling that xml file (yes, it duplicates what is on my blog). On the other hand, it may be a bug in SEOmoz's crawler that it's reporting a warning about a missing meta description tag in a .xml file, too. (so FYI SEOmoz, if you're listening...).

Hey Ryan! While the toolbar should be showing you correct link counts, you're right - it doesn't show a list of those links. If you'd like to see that feature, definitely suggest it at our feature request forum: http://seomoz.zendesk.com/forums/293194-seomoz-pro-feature-requests. As for links going out from the site, if you think there's an issue with the tool can you email some examples to help@seomoz.org? It's more of a support question than an SEO question so definitely hit us up there with more information about the issue if you think it's inaccurate. Hope that helps!

If you believe you can provide this type of quality then repost in this thread and tell me and I will contact those of you who can for a sample order and select who I will use. Jared, You came into this thread asking a very different question.  Now you are soliciting us like we are content shops.  That's not a recipe for winning. Please reread  my replies to your question above. It directed you to find a person who is already an effective writer and proven expert in your field.  These are people who write about a topic because they are experts who love the topic.  Not a person who needs to do a pile of research to meet the minimums of what you perceive to be good content. Your post above tells me that you think that content in a specific field is a commodity that you can buy from almost any vendor for a few dollars per article and threaten the provider with bad feedback if the try to give you spin. If you are looking for filler content you can probably get that for a few bucks per article and it will often be spin.  it will not attract links or climb the rankings. My suggestion is to find the expert and be willing to pay several hundred dollars, maybe a couple thousand for one piece of best-on-the-web content.  Then promote that content like the treasure that it is. If you want content experts who can do the above you must go out and find them not advertise.  That's my experience.

Depending on the size of the site I would start look at the 'static pages' (Services, about us etc) and categories (as Alan mentions). These pages can allow you to rank for the broader match terms which usually have decent traffic amounts before going on the the daunting task of writing unique content for products (again as Alan mentions).

This used to be a good answer for this problem, this plugin as of Magento CE 1.7 is no longer compatible and is not being updated by Yoast anymore.  There are a lot of reports of this completely crashing site post version 1.6 so be forewarned.  I have no experience with Magento EE so I cannot speak to that product.

And that is why so many developers prefer to work in flash or silverlight. HTML will never be a standard as long as major browsers only support parts of it. Those development languages include the validation in the complier. It is only asking for misuse of a schema to release a 'standard' with little documentaion and no validation. Arrh, the good ond days of IE6 and every second line of HTML being a test for what the browser is.

Yeah! That was actually the first time I had even heard of Yandex. Of course the issue is that I haven't searched in the Russian version of our keyword using the .ru SE as I'm not sure about any linguistic differences that Google Translate wouldn't account for (it's a financial industry term). I'm sure we're not ranked highly in the Russian version of the SE though, as we don't have a Russian version of the site! haha

Thanks, dignan99. I'm currently hosting with Bluehost and their customer service is AMAZING. However, they haven't been able to help me with this issue since, as they say, wordpress is unique. That said, I didn't have all of this great information back then so I'll revisit it with them at your suggestion and see if they can help. Thanks again for the suggestion.

In addition to the resources already listed, I'd also recommend checking out the learning center at http://getlisted.org/resources/ Specific to the, "Any surefire ways to get more citations there?" question... Check out your competitors places listings, too. See if they're getting any citations from local sites, resources, or lists. If Google is indexing these citations for your competitors and adding them to place pages, it will probably tie them to your places page too, if you can get listed.

Hi Donnie. Thank you for the links! Lots of reading to do.

I am confused. So lets that I have an ecommerce site that has 20 types(books, toys…) / 20 categories each / 20 subcategories each and thousands of products under each subcategory. When we say go flat, is it ideal to go all the way like http://www.website.com/type (20 of these), and http://www.website.com/category (400 of these) and http://www.webiste.com/subcategory (8000 of these)and thousands of product pages. So there is no page more than  1 directory level down. Does this mean flat architecture?

I think that it depends upon the size of your organization and the position where you sit. If you are responsible for a lot of people then you better be planning a lot.... but if you are the widget guy then you don't need to plan as much, your job is to make widgets.