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Category: Intermediate & Advanced SEO

Looking to level up your SEO techniques? Chat through more advanced approaches.


  • With a very high probability, the website was developed in some JavaScript platform such as Angular JS. This is exactly what you would get as a result since the content is shown after the initial loading. Let me know if you have further questions.

    | iugac
    0

  • Why don't you try and do some kind of work with universities? This might be out of date now, please correct me if it is, but I think .edu and .ac.uk links tend to have a nice domain authority. Links from these sites could help your site's trust ranking increase. Maybe donate blog posts about how to build a career in fashion to universities/colleges providing fashion courses. If they publish it online you get link juice. Where I work, we recently ran a workshop with some college students (in a lab, we're a scientific manufacturer) and they wrote a blog post about it. Good PR and we now have a link leading to our website from a .ac.uk domain – I actually saw our domain authority rise by 1 point after that link went live. Anything you can do with education will always help. So internship competitions (have lots of different uni's/colleges publish a post advertising work experience with you) or any other collaboration. Cheers Mike

    | landport
    1

  • Hi, Thanks for your response. I was actually thinking I would 301 redirect every pience of content. When doing this the canonical of the old articles wouldn't matter. Or were you thinking about canonical link on the articles on the new domain, which I would give a canonical url from the new domain. /Magne

    | Magne_Vidnes
    0

  • Hi Martin, I mean a page that have a code that the search engine can't read, or a content that is in angular.js, js scripts that are located in the top of the page and not at the bottom of the page Thanks Roy

    | kadut
    0

  • Hi Roman, I didn't understand you answer, Do you know if there is a difference  between thousands of 301 redirects that has been done on CDN   VS  thousands of  redirects that has been done in theserver, ( on a website that doesn't use CDN ) Thanks Roy

    | kadut
    1

  • Yes, always keep or redirect URLs. So often during a website redesign, web designers become lazy and create brand new child page URLs. When the site goes live, those URLs are 404 codes stranded on Google for a few weeks. Terrible practice. As far as on page content, I am a fan of 300+ words as well. However, in a more competitive keyword, I would recommend 1,000+. The jury is still out as to how many pages to update per day. I would estimate 10 per week would be great...but build on the content...not necessarily replace.

    | WebMarkets
    1

  • I would never, ever remove pages unless they are harmful to your brand. With that said, i would suggest optimizating the page for keywords that carry higher traffic volume. With that, make sure this page is niche and discusses the content individually. You will need: -Keywords that have a decent to high amount of search volume (keyword research). and make sure these keywords can obtain a high ranking. -At least 1,000 words, designed in an easy to read format, with your target keywords places in the meta title, description, most of the H Headers and paragraph text. At least a 3% density. -Make sure your images have alt tags with your target keyword and the URL of the page is short, clean, and has your target keyword. Create internal links on your website (with the correct anchor text in the link), that point to the page. Drive it from popular pages like the home, about, or services page. -Find other websites that would be interested in linking to this specific page, preferably websites that have a higher domain authority than yours does. -Lastly, index in Google webmaster tools, crawl with googlebot, index and render the specific page .... and wait. At least 5 weeks and measure traction on Google. Oh yea..cross your fingers and think happy thoughts too.

    | WebMarkets
    1

  • any seo plugin can do that for you, at this point you have 2 options hide the premium content from search engines (BAD IDEA) or optimize all your content for Search engines and redirect the user to a registration area where he/she can sign-up to access de content a good example is thewallstreetjournal

    | Roman-Delcarmen
    1

  • No, is not necessary until you made your homework If you add the HTTPS version to your property and select which version show as a main, you dont have to worry about it, *( But is mandatory to add it in search console and then set the right version)

    | Roman-Delcarmen
    1

  • Thanks, Donna. My plan is to not have a knee-jerk reaction to this, and as you say, just see how things play out over the next week or so. Many thanks for your response - I really appreciate it.

    | Jack_Jahan
    0

  • Hey Alessia, So, there are quite a few moving parts here; let's go through them one by one... When you say that you've changed domain to siteground, what does that mean, exactly? There are a lot of nuances and a lot of potential complexity surrounding changing domains and sites; something I've written about recently on Moz. It'd be good to understand whether this was a just a domain migration (and if so, how it was managed), or something more complex or comprehensive. If you could answer that, it'd provide a lot of useful context for helping to diagnose your problem, and working towards some options/answers. In the meantime... With regards to the traffic you're still getting from Japan, I wouldn't be too concerned. It's doubtful that it's harming you, although, if it's coming through as a result of a hacked site, I'd wonder if some/all of it might actually be bot traffic - are you tracking it in Google Analytics / similar, and can you get a feel for whether it looks like normal browsing behaviour (or something a little more robotic)? With regards to the errors reported in Search Console, I wouldn't worry too much. If you're confident that you've resolved the issue, the error reports are just paperwork - they don't harm you in any way, and you can tick them off a little at a time. Unfortunately, there's no fast way to do this, and you can only remove 100 (I think?) per day, without using their API; but it really doesn't matter too much. Still, it's worthwhile clearing them out, because you'll want to be able to see any new or remaining issues in the future.

    | JonoAlderson
    0

  • Hi Wozniak You run a real risk of picking up an algorithmical Panda penalty by having so much duplicate content across these pages. For websites that truly operate in geographic areas it is perfectly OK to have location pages for each of those places. However you really need to break this down and present interesting pages packed with local information. This is going to require a bit of work but I would start from a blank template and just write original content or get a good copywriter to do it for you. Mention local landmarks, town history and places of significance. Make it really 'local'. Even include some photos of the town centre and make the URL of the photo eg /abbotsbury-carpet-cleaning.jpg and the alt tag eg "Abbotsbury Carpet Cleaning" You will not only present a far better user experience but you will not risk any penalty either now or in the future. Read more: https://inbound.org/blog/content-creation-strategy-for-businesses-with-multiple-location-pages Regards Nigel Carousel Projects

    | Nigel_Carr
    0

  • Thanks David! That definitely makes sense. We claimed photos.tagible.com in GSC, so hopefully that does it. And yes, they are, but in an unusual way: http://tagible.com/project/denver-colorado/

    | SEOdub
    0

  • Hi Becky It all comes down to intent. Whether you want to attract visitors to your page or your Youtube channel. There is no direct SEO benefit by having a Youtube video on your page, you are essentially adding an outbound link even if it's nofollow - however it does provide really valuable information for the user. If cost is an issue and you feel you have no alternative then I would use a Youtube video. The other benefit is that the video will be seen on that platform, the second biggest search network, and people searching for that product may click a link back to you. So if you are going to add videos to YouTube then make sure they are fully optimised. Fill in the description fully with the a link back to your product page in the first line (It won't help with SEO as they are nofollowed - but it may result in people following the link back to your site) Fully brand the video to heighten your own company's brand awareness - so maybe a 4 second sting at the beginning - then the video then a branded placeholder at the end. Also make sure all of the tags are filled in for search & location etc are filled in advanced options. MOZ use Wistia as a form of self hosting but do in fact put some videos on Youtube some months later. There is a new year video on Youtube - posted in May! (5 months later) - They title the two videos slightly differently so that they get two bites of the cherry for searchers. (Look up 'How To Create An SEO Strategy in 2017) Finally: Note that Zappos do not use Youtube - Kind of says it all really! http://www.zappos.com/p/rockport-essential-details-waterproof-apron-toe-dark-brown/product/8151504/color/325 I hope that helps! Regards Nigel  Carousel Projects

    | Nigel_Carr
    0

  • Hi there beritv, could you share some more information about this question? It would be good to get confirmation on a few points: What is the main purpose of the event page? I'm picturing a listings page which frequently changes because events are added and taken away, and includes either scroll loading or pagination for the latter results but someone I've chatted with about this thinks it could also be a static page which has changing details for a specific event. Which pages are we talking about archiving? Expired individual event pages? What is the nature of the archiving we're discussing? How would it work? I can see that Martin is asking whether it's a separate site (in which case I wouldn't recommend it particularly from an SEO perspective because if it's indexable it might start to compete with your live site). The person I've chatted with has asked whether this is a process of deindexing or taking offline the pages. If you could clarify that, it would help a lot. Are your IT dept. recommending this as an information store or are they citing SEO reasons? If the concern is having lots of out-of-date event pages there may be file management and UX considerations to take into account - if having lots of defunct event pages makes your CMS unmanageable then it seems reasonable to have a way of refiling them there but that doesn't necessarily have to be reflected in the live site. On the other hand, are you seeing users landing on event pages for which the event has passed? If so, that's not fantastic UX and is likely to lead to them leaving your site immediately and clicking on another result which would have an SEO impact because it's sending consistent messages to Google that you're not fulfilling the search intent.

    | R0bin_L0rd
    0

  • Hi Roman! Honestly, this depends a little on: What the product is How competitive it is Because in some cases, if it's a clear/straightforward product and there's not super high competition, you could possibly rank with one page. But if the product has a lot of search query variations, is complicated, and has high competition, you may need more content. As Martin pointed out, you can build the authority of these pages through other content - whether that's internal content linking users to the product, or external. You can actually also try running facebook or instagram ads for the product - perhaps for some direct traffic benefits - but also because this can sometimes boost the rank of the page you're advertising. A final detail - make sure your top targeted keyword in the title tag Not a huge boost, but will help a tiny bit!

    | evolvingSEO
    1

  • Of course every single area is not going to be listed so the best way would be to search for the closest nearby city - in this case Sydney and adjust by population, So if Sydney had 10,000 searches for carpet cleaning and 20x higher population than Manly then one would assume a search volume around 500. The assumption being that the search will not differ so greatly for towns and cities in close proximity. I hope that helps Regards Nigel

    | Nigel_Carr
    0

  • Hi Fahed, Here is answer @ https://moz.com/community/q/losing-backlinks-between-http-and-https Hope it helps. Thanks

    | Alick300
    0

  • Hi there, I'm not sure if you'll like my reply or not but this is something that we've done before when we faced a somewhat similar situation with a client. We implemented redirects using some regex code...basically filling out the spaces where you would have stuff like /us /us /es with regex jolly jokers so that any page which would fit the bill would be redirected with one smooth piece of code. have a good day

    | andy.bigbangthemes
    0