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Category: Intermediate & Advanced SEO

Looking to level up your SEO techniques? Chat through more advanced approaches.


  • Understood, and thanks!  Really appreciate your time Rand!

    | isaac663
    1

  • Hi icourse, thanks for your question! You've received some thoughtful responses. Did any of them help you sort your issue out? If so, please mark one or more as a "Good Answer." Thanks! Christy

    | Christy-Correll
    0

  • Sorry for the late answer but it really depends. If your site is about bikes and host news about tour de France and the giro and so on then you may not need to add bike tour for Bordeaux because you're already talking about France bike tour. But you're a traveling company you may have a page about France and Bordeaux respectively, so it may be needed to include those keywords just because the breadcrumb has to be unique, otherwise it may be confusing. So in most cases I would say that one instance of your money keywords should be fine, usually at the higher levels. Ex: bike tours - France - bordeaux home - bike tours France - bordeaux I suppose that everything below a bike tours France will be bike tour related. but as I told you before there may be exceptions. I hope I haven't confused you!

    | mememax
    1

  • Hi, I'm not sure of the relationship between Google's cache and their crawls, but I hope this helps if you're wanting Google to know that you've updated a page? Do you submit new / updated pages for indexing on Google Search Console? We find that helps rather than leaving it for chance for Google to crawl. You can then request that Google crawls the updated page so changes should happen a bit quicker. Kelly

    | Kelly_Edwards
    0

  • Hi Tim, 1. No, there won't be any negative effect if re directs done correctly(301) 2.There is no hard and fast requirement but I would like to let you know that "Fewer folders is generally better". Thanks

    | Alick300
    0

  • Hi Joel, It certainly is not a simple fix as we have ticked all the standard boxes. The hreflang has been in a good 4-5 months now. We have offices and stores in the Uk so have business listings set up for them to cover the local citation and pack. hopefully will have physical offices in the USA soon so I can do the same. Its not a massive issue as the UK domain holds the top spot but the directors and I cant fathom why the US serp is still showing.

    | Alexcox6
    0

  • Hi yukung, Did anything change on the page when you moved URLs? Was it redesigned? Content changed? Anything? If any changes were made, it's possible that these are the reason for the decrease in traffic...but it's hard to give good advice without knowing the URL. Are you able to PM me the URL? Cheers, David

    | davebuts
    0

  • Well, I'll start with your recommendations. Thank you)

    | Bobic
    1

  • Hello! I think this is a good site structure. Here on this site for example is not a very good structure for CEO: https://www.azartlist.com

    | Bobic
    0

  • Thanks for your comment Paul

    | Roman-Delcarmen
    1

  • Like that in robots.txt Disallow: /my-private-terms.hmtl

    | Agenciaseomadrid
    0

  • what's the IP they're hosted? Maybe google is serving the same site as their IP is identical? I see that the .de version is returning a security certificate issue so I wonder if Google may be demoting the site. Moreover, where are you guys googling from ? Maybe google is forcing the UK version as you are searching from UK.

    | mememax
    0

  • Ok good to hear. By the way between a menu anchor text and an anchor text in content further down the page both linking to the same page the which one is google going to use ? I know it uses the 1 st one it see but is the menu not really "considered" by google...https://www.seroundtable.com/google-footer-sitewide-links-weight-21540.html  isn't it best to have one link in addition to the menu if the menu is not given much value...

    | seoanalytics
    0

  • No problem, I would not emulate or try to duplicate it. You can report it if you would like to, but if they are all the exact same content and it is just the title and URL that are different I wouldn't expect them to rank high for very much longer. If they have just similar pages that are only slightly spammy, but all unique in content (although they have the same type of information), they could stay ranking high.

    | LureCreative
    1

  • We agree with David above, if you are improving the title tags and keep them all unique and original from the other pages on your website doing a "Title Tag Cleanup" or going through and optimizing them should be a benefit. Some tips on Title Tags: Have The Keyword You Want To Rank For Be As Close To The Beginning As Possible Try to Make it short enough to were Google doesn't cut it off with "..." We use (https://www.portent.com/serp-preview-tool) Don't Duplicate Title Tags Across Pages, Try To Make Each One Unique Instead of Repeating A Keyword In a Title Try Using An "LSI Keyword" (For Example if you are attempting to rank for "marketing", use "marketing" once and then if desired, use a keyword like "advertising" or "media" etc.) Hope this helps Luke and best of success!

    | LureCreative
    1

  • So having both would be best ? wouldn't it ? From what I understand if I only have in content links the search engine won't understand the structure of the the website or will it understand it ?

    | seoanalytics
    0

  • Hi A site wide menu at the top is essential. If you don't have links to, say, sub categories in that menu, then have a side menu with the lesser (lower) pages in there. Make sure they are linked through the anchor text you deem to be the most searchable term. Yes, Google 'counts' - (follows and uses it to help index for search terms) the menu links. The menu is either a structural set of links at the top on the website on every page. Or a list of links in the left or right-hand side of the page on certain pages. I fear there may be a slight misunderstanding of terminology & semantics here as I have tried to be very clear, Regards Nigel

    | Nigel_Carr
    0

  • Hi bridhard8, In your example, "SHOP NIKE SHOES" is the anchor text because it's the text between the <a>tags.</a> <a>Change that button text and you change the anchor text. Cheers, David</a>

    | davebuts
    0

  • Hi Mike, Here's a Whiteboard Friday that talks about absolute vs relative URLs. It should answer your questions. I'll provide a quick example. A relative URL is any URL that DOES NOT explicitly specify the protocol (e.g., "http:// " or "https:// ") and/or domain ( promierproducts.com ) and subdomain (www), which forces the visitor's web browser (or the search engine bots) to assume it refers to the same domain or site on which the URL appears. An example would be the way your logo file is referenced on your home page - /assets/images/Promier-Logo-250-Egnyte.jpg. An absolute URL is the opposite, a URL that DOES explicitly specify the protocol, domain, and subdomain. Using the same logo file as an example, your absolute logo file would appear as www.promierproducts.com/assets/images/Promier-Logo-250-Egnyte.jpg in the code. The Whiteboard Friday explains why, from an SEO perspective, it is good to use absolute vs relative URLs.

    | DonnaDuncan
    1