Welcome to the Q&A Forum

Browse the forum for helpful insights and fresh discussions about all things SEO.

Category: On-Page / Site Optimization

Explore on-page optimization and its role in a larger SEO strategy.


  • Hi Its magento. This version of our site is in development, so i can't give a live example.

    | LadyApollo
    0

  • I like this analysis and recommendation. The only other thing I would say (if it's a page) is drop the trailing slash on the recommended URL to this: domain.com/cooking/lasagna That makes it clear it's a page as opposed to a directory, and it also looks cleaner to the human eye. Here's some more complete discussion on the trailing slash topic: http://googlewebmastercentral.blogspot.com/2010/04/to-slash-or-not-to-slash.html 

    | ebenthurston
    0

  • All you need to do is check to see if any of the product pages are still listed in the Google or Bing index.  I'd expect they probably are.  If so, 301 redirects need to be implemented.  The best way to do this is if the old url structure was http://www.yourdomain.com/catalog/xyzproduct.aspx  then do a search on site:www.yourdomain.com/catalog/   that will show pages still indexed under that folder structure. 301 Redirects should never be pointed at an IP address, they should only be pointed at a resolved domain.

    | AlanBleiweiss
    0
  • This topic is deleted!

    0

  • Hello Jannkuzel, That is correct. Some 3rd party review sites get around this by placing the content on your site in an iFrame. What this would essentially mean is that they get credit for the content and you don't. So while that may be a good experience for your users, having the content on your page in an iFrame would not help your SEO directly. If the content is NOT in an iFrame and is crawlable on the page (just search for a snippet of the comments/reviews in your source code) then you would have a duplicate content problem with that same content showing up on the 3rd party's website. An ideal situation would be for you to be the only site that shows the reviews and comments since they are about your products, after all. Good luck! Everett

    | Everett
    0

  • Thanks for your advice, will have to monitor it closely.

    | specific
    0

  • Just today have read good related article http://www.seobythesea.com/2012/01/sets-semantic-closeness-segmentation-and-webtables/ . Personally i recommend start using HTML 5 semantic tags to help Google better understand structure of you content. Even if there are not ranking factors at this time, once HTML5 became a standard it will. Also agree with Egol - stuff at the top of the page (in html code) a lot more important know.

    | de4e
    0

  • To get advice instead of guesses you should post the URL or give a very detailed description.

    | EGOL
    0

  • No.. All the products are related and they wall under the same product category. I guess u are right. By starting separate websites, i can miss reference business as well. As in a customer needing one product, might just need another as well.

    | hith234
    0

  • just edit your post. from next time you should use URL shortener

    | Keszi
    0

  • Mainly it is site structure plus speed.  It does have quite a few  features, so when you use an SEO plugin, there may be some overlapping features to keep an eye out for.

    | JaredBroker
    0

  • First, I think here in the US the Testimonials page still works if you do it correctly. Second, with customers who you can ask for help, have them put reviews on sites and link to the sites from your testimonials page. You can also have them do a review on Places, use the same verbiage on your testimonials page & same user name of customer on Places. Then state (from our customer Suzi Q on  our Google reviews!) Best

    | RobertFisher
    0

  • You will not have a duplicate content problem if the sites all target different countries. For each site, set your country target in GWMT. With sites targeting different countries but using same language you need to insure correct language meta tags (EN-US for US, EN-GB for UK. etc)

    | RobertFisher
    0

  • First, your dev is wrong. The url your dev has first is a dynamic url and you do not want that. You can spot dynamic url's by virtue of the ?, &, .cgi-bin etc. The problem is more in conversions than in a lack of indexing, etc. You do want to redirect url to url and most believe you will get 90 to 99% of the juice. (My experience is that it is over 90%). The preference from what you provided would be the http://www.k9electronics.com/designer-dog-beds/ Lastly, since you are going down this road, I suggest you read this post by Dr. Pete. It gives good advice on eCommerce. I think based on your question you would find it very helpful. Best

    | RobertFisher
    0

  • Hi Katie, I think you're referring to the "More +" button on the bottom left of the site? I think that's an OK implementation, but it would be a lot better if it was more obvious. Aside from the fact that the site takes forever to load (which is a much bigger issue), having to figure out to click that little button to get that big section of content isn't ideal - from a user experience standpoint I'd much prefer to see that content displayed normally and just require guests to scroll down to see it. But, the client wants what the client wants I suppose. Companies have been penalized for hiding content on a page - though the examples are malicious and obviously link-driven, unlike the content on the site you linked. SInce none of the content that is hidden is especially spammy, and they're not trying to squeeze in a bunch of keyword-rich links, I don't think it'd be an SEO issue. The text of that section is about 700 lines deep in the source code, however, which isn't ideal. If you can find a way to move that higher in the code I would do so. Take a look at this company's portfolio: http://www.whitestonemarketing.com/design.html They do a good job of integrating large photography for hospitality sites without making the site visitor have to click 'more' buttons. I much prefer the user experience on a site like http://www.victorianfarmhouse.com/ than on the one you linked.

    | KaneJamison
    0
  • This topic is deleted!

    0

  • Hi Sharon, The On-page reports shouldn't distinguish between case - upper or lower. In both cases it should give you credit. Unfortunately, I am unable to replicate the error you described. If you are seeing results different from this, feel free to share the URL and keyword combo so we can test it, or if you feel the tool is in error, feel free to write the help team (help@seomoz.org) As for variations of keywords, Adam hit the nail on the head. Here's a couple of blog posts that might help: http://www.seomoz.org/blog/advanced-onpage-optimization-whiteboard-friday http://www.seomoz.org/blog/perfecting-keyword-targeting-on-page-optimization Hope this helps. Best of luck with your SEO!

    | Cyrus-Shepard
    0

  • A lot of SEO can be undone/is reversible; the kicker is it's easier to go down faster than it is to get it back up. Changing things doesn't automatically (even when done correctly) mean you won't see a drop before a pick up. Google claims to be moving away from "exact" matches in keywords and more toward understanding content (example: degrees and certifications often have to do with acquiring knowledge and learning). My advice? Page title is one of the most important things Google looks at; make your count. If you are trying to do multiple things with it (location/keywords/NLP), then you have to wait out to see if Google figures it out. I have seen cases where pages can still rank even without an exact title/content match, but since you've noticed a decline, reconsider consistency across your optimization and content. BTW, as a user, NLP doesn't tell me what NLP is - only the acronym is used and that's not necessarily a good thing. (Ex: GHS? Greenfield High School or globally harmonized system.) How does Google know if your content is relevant to a searcher if it's not clear what NLP stands for? Also, check the technical and make sure there's no weird coding or broken somethings that could also be in the way. Good luck!

    | josh-riley
    0
  • This topic is deleted!

    0

  • Right I see what you're getting at now. I wouldn't count on too much SEO benefit beyond what you'd normally expect from any other internal link. It sure makes keeping your site and internal link plan organized much easier though, right?

    | 3States
    0