301 redirects / clean urls (2)

[k9byron]

hello again!

1st i want to thank robert, istvan and everyone else for the great answers to my last question. i guess i should have been a bit more specific with the questionas i am still a bit unclear about a couple of things.

i forgot to mention that we actually moved the site several months back and redirected all the "category" pages, but, i wasnt aware that the "product" pages were never redirecte! so my next questions are:

1. at this point is it even worth redirecting those old product pages?

2. if so, should we use the IP address as shown below or the domain as shown below ...i am guessing at the IP address.

http://72.3.181.97/catalog/CanineCushionDogCouchBeds.aspx
http://www.k9electronics.com/catalog/CanineCushionDogCouchBeds.aspx

also, our old site was never deleted from the server. our ranking / sales dropped off by about 50% when the new site went live so im guessing this can be directly contributed to the products not being redirected / duplicate content from the 2 sites?

im also guessing i need to find a new developer ..can i get a vote on that?

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| http://72.3.181.97/catalog/CanineCushionDogCouchBeds.aspx |

[AlanBleiweiss]

All you need to do is check to see if any of the product pages are still listed in the Google or Bing index.  I'd expect they probably are.  If so, 301 redirects need to be implemented.  The best way to do this is if the old url structure was http://www.yourdomain.com/catalog/xyzproduct.aspx  then do a search on site:www.yourdomain.com/catalog/   that will show pages still indexed under that folder structure.

301 Redirects should never be pointed at an IP address, they should only be pointed at a resolved domain.