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You should always worry about ANY duplcate content, whether it is tags, tilte, description or actual on-page content.

PM/Post the URL along with exact URLs that are being reported and then me or somebody else here could look at the URL and tell you exactly what's going on and what you could possibly do. Edit: James, based on the URLs you sent me, the issue is duplicate content between yoursite.com, www.yoursite.com and www.yoursite.com/index.html and you can handle this by adding a .htaccess file to the root of your public_html/www folder. Options +FollowSymLinks RewriteCond %{HTTP_HOST} !^www. RewriteRule ^(.)$ http://www.%{HTTP_HOST}/$1 [R=301,L] RewriteCond %{THE_REQUEST} ^./index.html

Run a quick test in PPC and see if it makes any difference to the CTR

Rand has a good post at http://www.seomoz.org/blog/wrong-page-ranking-in-the-results-6-common-causes-5-solutions that should help you get a handle on this.

To add to what Bonnie has said, proper structure helps the search engines as well as those with any type of screen reader -- it's good for accessibility, too. If you can't convince them from the SEO standpoint, try accessibility.

Thanks for your time Brent. As far as I know I dont have any configuration that could block spiders. I have more sites in same sever without any issues, nothing special in .htaccess and some blocked directories in robots, thats it. Actually google is indexing the web site very well (about 50% of urls submited two days ago). I am sorry if next question sounds like blasphemy here in the comunity: do these tools really works? I dont want to expend time solving false errors. Also my free month is about to expire and would like to know it worth to pay next month.

Hi Corey, "My initial thought was to build out a single page for each of the locations he wants to rank for, and then build deep links to those pages. Obviously I would make the content as unique as possible, but there would certainly be some overlap." Yes, this is the way to go, but keep the overlap to a absolute minimum. Thinking about this from a keyword perspective, each city term = 1 keyword. Obviously, you can optimize any page for 15 keywords, so while it won't hurt to mention your service cities in a few places (homepage, about etc.) you shouldn't think of this as optimizing for them. Rather, think of this from a user perspective. The user will want to know if you serve in his city, so it is good to list all the places you serve in a few prominent places, but the actual optimization work really needs to hinge on individual content about those different cities. Hope that helps! Miriam

Hey Justin- Check out this article right here on SEOmoz: http://www.seomoz.org/learn-seo/redirection You are correct ... no juice passed -John

Carlos, thanks for taking the time, appreciated.

if you in the aiming for UK business go for .co.uk if the keywords not availbale then go for .org we do pretty well with a .org and have had no issues getting uk traffic.

I can only tell you about our experience...we had the same server (in house) for probably 5-6 years, then we moved in January to an off-site host.  I paid close attention to the rankings because I was actually wanting to see an increase because the new server provided faster load times.  With the exception of normal fluctuations, we saw no change in rankings from the switch.

Does it rank for anything worthwhile? Does it have any legitimate / valueable links pointing to it? If the answer is no to both of those questions, just delete the page and recreate it at a new URL and request a removal of the old URL from Google's index (and obviously don't 301 redirect it).

Any tools that are worth their weight in gold will be those that typically balance out the elements of optimising a page and reflect this in the grade it offers. Such as SEOmoz for example, their tools aren't going to advise to optimise everything as much as possible to the extent it is over-done, if this looks the case, then the grade is highly unlikely to be an A. I think the term over-optimisation is largely misperceived. Delivering a well structured, compliant and semantically coded, unique website which provides original content, caters for its intended audience and takes into consideration usability measured via onsite behavior is naturally going to perform well anyhow. There are hundreds of factors granted, but generally only need to be addressed once (such as templating, internal linkage structure, URL formatting and content hierarchy) (with the website elements that is) - after this, as long as content is researched, offers value and is what people want to see, then the grade of any given page will be pretty good whilst not 'over-optimised'. Any cheap and basic web based tool that basically just gives a grade based on title, metadata, keyword frequency, blog, social profiles is close to useless (take Hubspots free website grader for example) anyhow and wouldn't contain a formula to distinguish between whether (for example) a page has more than 500 words on a page or whether the same keyword appears 450 times within that same 500 words. If you can rely on any set of tools online that are in touch with the latest algorithm updates from Google then SEOmoz is the safest bet.

You can have A+ on all of your pages, and still rank low. On-site optimization is just a small percentage of your SEO work. Begin to build backlinks to your site in order to improve your rankings. Check out the SEOmoz Beginner's Guide for more information - http://www.seomoz.org/beginners-guide-to-seo