Welcome to the Q&A Forum

Thank you, hope it is of use to you.

For 'regular' SEO citation usually offer very little to no value. Most citations include a nofollow link and citation-website are often not niche specific.

Sure users might go to a local listing service like yelp and search for a business that performs the service they need or sells the product they need. But these searches are often for local businesses. If the business we're talking about is indeed a local business than they would benefit from this through Local SEO and the users searching for them through these platforms.

For a non-local business the value of citations is debatable. It doesn't hurt, but there might be better links to pursue.

Hello Rob,

Rich snippets are still in an early fase so i understand your pain about not being able to show your logo in the SERP's. The publisher markup is an option as Matt Antonino mentioned but this only shows up for brand queries so it might not be what you're looking for.

I do see that you have a YouTube video placed prominently on the homepage. Perhaps you could use a video sitemap to get a video rich snippet?
The process for this is described here: Video sitemap for vimeo and youtube

Other than that it's not possible as far as i know to get a good rich snippet for a business if you do not have a specific product or recipe to show.

As Travis stated before me it really depends on your business and which goals you are trying to achieve with social media. The major platforms are Facebook, Twitter and Google+.

But if your business does something with a lot of images then Instagram, Pinterest and WeHeartIt might be much more interesting for your business.

The link mentioned in Travis's answer is a great resource for learning more about the subject and you should give it a read.

You could add a canonical tag to link to the default page. This way Google will know that it should only index that.
The code for this would be:

This should be placed in the section of your HTML code.

Some more resources on the subject:

• Complete guide to rel canonical
• Learn about canonicalization and rel canonical

Citations are very important from a local business point perspective. Citations help increase your ranking in the local search results which can result in more customers.

As Kevin stated they do not directly impact your ranking.
The user experience might be harmed if the 404 page is not optimized for the user.

Using a custom 404 page you can assist the user to further explore the website on which they have arrived. If this is not done they might immediately leave the website and visit another one.

Google uses usage metrics in it's rankings now and therefor a lot of 404 pages might indirectly impact rankings.

These link exchanges should be beneficial to the user and relevant to the pages.
If this is not the case, then they should be no-followed like this:

[Friend link](http://www.frienddomain.com)

This way you won't have any SEO issues but you'll keep the links in place and any traffic that may come through those links.

Moving a complete website or merging one is always a difficult topic.

Redirecting one of them to the other is a good idea but make sure that people will always end up on the right pages. This is critical for your user experience and pagerank distribution.

If i go to example.com/bicycles/bike1.html i certainly do not want to be redirected to example2.com/
The blog content can be moved without a problem but make sure to redirect all the old articles to the proper new articles.

Having advertisements on your website with the no-follow attribute in place is a possible way of earning money indeed.
Other ways could be to use affiliate links or getting leads and sell these to other companies. For example you could have a form on your website where people will fill in their information and request a certain kind of service. You could sell this lead to a company who provides given service.

The blog posts in this case would bring in the traffic and if done well will make you an authority on the subject.
If the article has the rel="author" is in place and their is a link back from the person's Google+ profile contributor to section than the article will be tied to that author.

Not sure if you want to try and make money of Google Authorship though. Google has very strict rules about earning money with links and such and i'm pretty sure they have some rules concerning authorship as well.

Hope i answered your questions If not, please let me know where i can explain further or if i can assist you with any other questions.

Ah i had this same issue before. Perhaps you made the same mistake as me.
If you go to your campaign and click on the top right button 'Campaign Settings'. Here you should have a look at the page crawl limit. There is a 50.000 limit on this in the trial version and on my first campaign i selected 50.000.

If this is the problem for you as well you can just edit it and create another campaign

Okay, i have found the indexing problem. The noindex meta tag should be placed within the head section of your HTML. It is now in your body content so it's not getting used.

Are you sure you want to no-index product pages though? These are very important pages on your site and there are other ways to fix duplicate content issues.

Most duplicate content issues on pages comes from the fact that most CMS systems have the same product at different URL's. On your site i see http://yochic.co.uk/dress-267864/bodycon/black-cut-out-side-bodycon-dress.html and http://yochic.co.uk/black-cut-out-side-bodycon-dress.html

Same product, different URL. This could be fixed by adding a rel="canonical" on product pages which links back to the preferred version. Easiest would be to link back to www.domain.com/product.html

This would solve most duplicate content issues without having to deindex them.

Hope i was helpful, if you have any questions left, feel free to ask me.

Perhaps you could give us a link to your website using the following notation: domainname (dot) TLD It's difficult to tell you what the problem is without being able to take a look at your site.

Perhaps it would be useful for you to use robots.txt then?
The meta tag is always preferred but if that is too much work since it need to be done manually this could be your answer.

To answer your question:
You keep talking about a no follow. This just means that no PageRank will be passed to those pages or from these pages. As i understood the problem i thought you wanted to get them out of the search results completely. This would require a no index. You could use a function in Magento to add a meta tag with NoFollow to everything within folder.

As i said before, the meta tag is always preferred since search engines don't have to listen to a robots.txt file. But it might just work for you.

The rel="canonical" attribute should be used when there is a set of pages with the same or highly similar content.
This could be for example a category page which lists the products in different orders on different pages with for example URL parameters. (http://www.example.com/products.html?order=popular VS http://www.example.com/products.html?order=newest)

It could also be product pages appearing several times at different URL's (http://www.example.com/product1.html AND http://www.example.com/category1/product1.html AND http://www.example.com/brand1/product1.html)

In both of these cases Google would index all versions of the page and duplicate content issues will arise. Duplicate content can really harm your rankings. In situations like this you could use the to indicate to Google that they should index the page listed in the canonical tag and not the one they are currently viewing.

More information on canonicalization and the rel="canonical" attribute

• <address>Moz: Canonicalization</address>

• Complete guide to Rel Canonical - How to and why (not)

Hardley 111, NAP stands for name, address, phone number

As Martijn said before me it's very important that the anchor text is natural. Nowadays Google also looks at surrounding text so the actual anchor text has lost it's value. I would recommend that your bloggers link better than they do now. A click here link is indeed not the best approach.

The company name should be find if it's to the homepage, but for a product page it would be better to use the product name or something relevant. (Nimbus 2000 VS Broom for example)

Don't over optimize though. Google doesn't like manipulators, just let your reviewers make up the anchor texts. Most you can do is to ask them to place the link in a more appropriate sentence than 'click here'.

My preference goes to a seperate stylesheet. Many people will indeed not update their browser because they don't want too or because they can't. Depending on the niche you're in people might be visiting from their work computer a lot. Could be that they are stuck in an old browser from their. Therefor a link to a browser upgrade will only annoy them instead of helping them.

Using a stylesheet to fix the errors in older browsers (such as IE8) will give them a usable site which looks good too. This increases the user experience much more than an annoying pop-up.

If you want pages not to be indexed by search engines you should 'noindex' them.

This can be done by placing the following code snippet in the head of your HTML code:

Is this what you're searching for?

Hello khi5,

If you have "no index" on your site you should change it too "noindex"
Furthermore two weeks is a rather short time to wait between crawls. Low authority websites don't get crawled too often.

Perhaps page 2 has content that better matches the search query you are trying? Try it again from an incognito browser and see if it still ranks above page 1.