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Google Analytics can do most of what springmetrics does and none of what the SEOmoz tools do. They're quite different pieces of kit... for SEO, I mean not just measuring but doing, there's no way I'd trade SEOmoz for anything, let alone something that can't do any of the stuff I need it to.

The Q&A alone on here is worth the spend, then you've got the crawl errors, OSE, a whole host of other tools... and that's not to mention the stuff they're working on at the moment to come out soon. You'd be mad to swap out, especially as the two options are miles from "like for like" in terms of what they do.

Spring Metrics = Analytics tools

SEOmoz = SEO tools

Sorry Mark, neither of us meant to offend. It's just that as Ryan said there really aren't any shortcuts with it, so when you ask for quick ways to build PR it's easy to assume you're looking for a shortcut. So Ryan was just trying to give you some good sound advice there, since a lot of people do ask similar stuff and don't understand about there not being shortcuts. Plus PR building really shouldn't be anywhere on the agenda for an SEO anyway since it's of such little consequence to any outcomes.

Hi Gary,

See Dejan's answer here, I think it will help  http://www.seomoz.org/q/any-recent-discoveries-or-observations-on-the-official-line-of-incoming-link-penalization

"is this phenomena due to the fact that there are new people entering the industry all the time, or is it just that not enough clear information exists that's readily available?"

I think you hit the nail on the head there! I used to think it was all about just those other things too, not realising how much deeper the rabbit hole went, and that was of course due to both having just joined the industry, and find that all the information out there was pretty much just about the on-page optimization and a little about links. It seems that very few resources when you're looking to learn cover more.

I do hope Ryan gets "Good Answer" and/or "Endorsed Answer" for this... hint, hint

That's a kind of "How long is a piece of string?" question I'm afraid. One that nobody can ever really answer. For one, you can't really say it will ever appear for any particular keyword. You can make an educated guess based on the competition, the factors around the site itself and the content, along with a whole bunch of other stuff... but even then it's difficult to put time scales on things like that.

Also, what SEO is being done, who is doing it and how much do they know about what to do.

Even if you get page one, that could mean position 9 or something, so you still wouldn't get that much traffic. Once you're there, how long will you stay there??

There's a lot of info needed to get anywhere near even making an educated guess.

Edit I just had a look at your site, you seem to be aiming at Heathrow, Gatwick, Manchester and more, but your headline on the homepage is:

MANCHESTER AIRPORT PARKING ON LINE DISCOUNTS

And your title tag is similar. This is not good!!

If I were looking for airport parking at Heathrow and saw your title tag in the serps, I wouldn't click as at first glance it looks to be Manchester only. If I did click, I'd instantly see that headline jump out at me and I'd click the back button.

Just thought I'd better let you know.

That's a good point actually. I have to admit that until using the SEOmoz dashboard, I didn't put nearly enough focus onto crawl errors as I should have done, but now with the crawling tool making the issues nice and clear for me I use it and get a lot more of that side of things covered for our clients.

I don't find the questions frustrating though, I don't mind answering the simple questions... I just think it highlights that there's still only a small portion of SEO that's understood or even been made aware of by the bulk of people, who don't realise there's so much more.

I think you're right though, the dashboards and tools out there will change that in time, with people seeing there's far more involved and it's much more exciting than they might first think

This is purely a guess, but I'd try the following:

Remove the ad at the top (it "could" be construed as misleading as it appears much like an internal navigation menu, with the links that are showing there seeming like links people should click on for categories on the site, when in fact it's an ad).

Then submit a re-inclusion again.

It's the only thing that really stands out to me.

5hzx3.jpg

I've never seen or heard of it actually happening, except one example I was given where it was attempted but ended up boosting the competitors rankings. It's highly unlikely to ever be an issue in my opinion.

MarketMotive is the best I've done in terms of not being so targeted at beginners. Plus if you do a Master course, you get to do there other courses at practitioner level (if you do them quickly enough)... meaning some great other learning i.e. Web Analytics by Avinash.

Thanks

They will be getting more from this yes.

But, you need to consider where the link will be, not just on what page of the site but where on that page.

Will it be on the footer, a side bar, in body content?

Also, how many other links are on that page, what text will be surrounding the link?

Mainly though, above the issues of the Moz Rank, etc... is the link of any vale through relevance? If it is of value to users then take it no matter what the MozRank is, if not, then you need to consider that they will be getting more out of it than you. Maybe suggest that your link is on their homepage, whilst the link you give to them is on a weaker page on your site.

There are two that I found best:

http://www.artofseobook.com/

and

http://www.amazon.co.uk/Search-Engine-Optimization-Secrets-Danny/dp/0470554185

I think you're right about too many on-page links, I'd address that first for sure... spreading that link juice way too thinly

And yeah it's a little shy on links & link diversity, etc... and of what it has got, there's no deeplinks.

Christoph put a really decent video out on how to identify spammy links, that should help

http://www.linkresearchtools.com/case-studies/link-networks/

Wow yes definitely

It can include anything or nothing, as long as it's got SEOmoz written on it I'll be showing it off

Does sound like it might be a bit big though if it has too much info on, would be good if it wasn't too big so that it can go in emails sigs, etc... as well. Membership level alone would probably do for me.

Not to put a downer on it, but I'd think cautiously about doing it. If lots of people from here start wearing the badge on stuff, you may find that it becomes a sig of excellency (which of course it should be). But then you may have fakes made, photoshopped to say "Guru", etc... by lots of undesirables who spam and scam, which could then make SEOmoz look bad if the victims don't know the difference, and don't know that their badge was fake. Scammers may try to get sales based on the badge.

Just saying

Google can do better than 100 links per page now, but it's not about the crawling that I'm referring to, it's the spread of equity.

Your homepage has x amount of equity, which it passes through to other pages via links. Due to the sheer number of pages linked to, that x amount is only able to pass y amount to page a, where-as if there were less links then page a would get z amount of equity.

Look at this:

Old Moz Image

Disregard the stuff on that page about NoFollow helping to retain linkjuice though, that turned out not to work that way and you still lose that link juice anyway even if it is nofollow.

I wouldn't just go ahead an do it without looking into it further, maybe waiting for more comments on here to weigh it up. It sounds counter-intuitive to me.

Haha, Sarah strikes again... http://www.seomoz.org/q/anyone-else-get-this-in-their-inbox

I would certainly think it will help what you've done already but looking at the site again, I'm swayed to suggest that some of the links come out of the body as well... I can't say for sure that I'm correct but intuitively I just have a sense that Google wouldn't be too keen. It's almost like there's more linked content in there than there is non-linked content. So to an extent, it's not even about the link juice in this case but Google's view on page quality. Hopefully somebody else will chime in here as I'm far from sure.

Aside from that, I'd still look at other possible factors too.

Have you used the crawl error report tool on here? If not, certainly check that out: Crawl Tool