Welcome to the Q&A Forum

Cheers Chris - good to hear I am following best practise!

Hi,

My website is appearing on page 1 of Google for a specific keyword, however when clicking on the search result, the page is out of date.

As a short term solution, I have 301 redirected the url to a more up to date page on my website and beginning to optimise the on page content of this new page

Is there any recommendations on what to do with the old page that appears on page 1 Google - as the page title, meta description and url displayed is out of date?

Any help, best practise would be great...

Thanks Steve,

Interesting diagram, presumably time spent refers to the time spent on the site they click through to?

From analysing keyword volume through google adwords, is there a rule of thumb on % split that goes to Organic or Paid? So far, I have been running the google keyword tool and then splitting this down to 80/20 (Organic/PPC) to give me an idea of true volume of search I can target.

Hi,

I was hoping for some advice on my keyword analysis I have completed. So far I have identified a hitlist of high volume keyword associated to the industry I operate in. As well as this, I'm monitoring our keyword positions within the SERPS.

Question: Is there a CTR metric available depending on the position your keyword ranks within Google? i.e. If I am position 3 and looking to move to position 1 on a specific keyword, what amount of incremental search volume would be geneerated to my website?

PResumably the CTR would also depend on what market you operate in too

I am also going on a 65% / 35% Organic/PPC split based on keyword search volume so to give me a true reflection of the search volume available...

Any advice on this would be much appreciated...

Simon

Hi all,

I have a question on copied content and syndicated content - Obviously copying content directly form another website is a big no no, but wanted to know how Google views syndicated content and if it views this differently?

If you have syndicated content on your website, can you penalised from the lastest Panda update and is there a viable solutiion to address this?

Mnay thanks

Simon

I have been analysing some specific seasonal keywords in terms of search volume within the Google keyword tool. When I download the google keyword volume for each term, this is displayed as a monthly average.

I am wanting to get search volume over previous months which I am sure the Google keyword tool used to offer

Does anyone have a solution to this?

Thanks

Simon

Thanks for the responses guys...

The specific location based weather pages have been optimised within the page titles. As you suggest, I've been targeting high authority local websites that provide specific local content (sport, lifestyle, events, news etc).

This seems to be the only solution to the problem in trying to increase our ranking for these pages, any other suggestions would be much appreciated

Hi,

I work for a weather company. I have recently begun to define a keyword strategy to target specific keyphrase segments with the objective to maximise webpage visibility and increase CTR.

One growing keyphrase segment is "location weather" based searches (e.g. "London Weather", "Manchester Weather"). I am keen to understand how I can maximise our presence for location weather searches within the SERPs. This seems to be a common trends seeing as Google announced that over 20% of all searches contain a relevance to locality.

I have been trying to understand if there is a way to maximise our location based weather pages, perhaps using the Google Local search tactic and if there are any recommendations you could suggest?

ISSUE: In order to maximise your presence through local search you need a fixed address, something  our site does not offer, however it does offer bespoke landing pages for a specific weather forecast based on locality (city, town etc)

Essentially, are there any recommendations you can provide a website that offers specific location based pages (without a fixed address) to maximise our location weather based search rankings within the SERPs?

Many thanks

Simon