Welcome to the Q&A Forum

First, the assumption is that you are saying you have a page that is ranking for the term Blue Applesauce but it is ranking below the Red Applesauce page when searching on Blue Applesauce.

There are a lot of factors that can go into this: recency of content of one over the other, links to red applesauce may be stronger or more prevalent, the poorly ranking page may need to adjust on page SEO, etc. Also, while the readable content on the page may be the same, does one have better markup than the other, get more traffic, etc.

There is no one answer and certainly no one cause. Look at the content understanding that when you know your pages very well, sometimes you "miss the forest for the trees." So, have someone else go over it to see if they see it differently. Also, be clear that not all keywords are the same... So ensure the query you are using is very specific to what you want to find in search results. Adding any modifier like cold, great, tasty, etc. can impact which page ranks for Blue Applesauce based on the content and on page seo.

Now, if you are speaking about you have a page and are being outranked by a less relevant page that is someone else' you have opened an entirely different discussion: beyond the issues above, this one pulls in the subjective idea of what is relevant issue.

I hope this assists you to some degree.

Robert

Actually, I was using Chrome. Interestingly I got the download through the extensions tab in Google and nothing.

Then I took it completely off again and instead did a search for Moz bar and used the download now feature from Chrome. All of a sudden there it was where I could create my own search profile with city, etc.

So if it was downloaded straight out of Extensions it did not have it. If it was downloaded without going through extensions it did. One other note is that you have to put something in the search bar to get it to show. If you just have Mozbar on and then open a new page to a google search it won't show until you search on something. 
Thanks for the big assist.

salvyy

My suggestion, given your location is to first look at those on SEOmoz who are available in Europe or Italy. As to cost, I am not sure what they charge there. I do know there are some brilliant SEO people in Europe and Italy. (Yes, I know Italy is in Europe and am making a distinction ) If you choose a company from the US, I would look for someone on SEOmoz as well.

I would suggest finding at least three no matter where they are from, PM them, and give them all the same list of what you need. Then, ask each to provide a proposal and quote. You choose based on what you come up with that best fits your needs.

Best

Bucky, 
I am guessing that many are having trouble answering this as there is just not enough information. Given that it is broad, I would say if they are all in the same vertical, I would be surprised that you only had **one out of 60 that was getting virtually no traffic.  **

If they are in different verticals, you have to look at competition, duplicate content, ranking, etc. Obviously, if this domain is consistently on page 5 and the others are on page 1 of SERPs, there are more questions to ask.

Best,

For something like this, I think your best place for help will be on the Google Webmaster Help Forum. If you post your question you will likely have someone respond who has experience with this or how to correct it. 
Another thing you might check is to see if there was a message in WMT about the complaint.

ALSO Go to this page about removing content from Google. You will see What product does this relate to and click on Web Search.

You will see a group of options and you want to check: "One or more items of my site have been removed due to a legal complaint and I would like them restored.

When you do that you will see a lot of legal writing and the option to either proceed or not. You want to proceed by checking  The DMCA complaint filed against my site was mistaken... (Note: Don't get frightened by all the lawyer writing.)

You will then see some instructions and a link to submit a counter notice: Otherwise, please complete this form to submit your counter notice.

This will at least get the process started for you. Frankly, if it were my site, I would do both the forum and file the notice.

I hope this is helpful,

Robert

With Chrome, I am getting two issues in trying to log into Moz account: Either I get a redirect loop notice, or after hitting Login it just comes back to the same page and no opportunity to login. When I am on Q&A, and try to login and it does not work, I checked to see if I was already logged in (see screenshot). It shows I am, but I cannot answer questions, etc.

Obviously, I can use FireFox, but was wondering what the issue might be.

Thanks to all,

Robert

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I am working on it as we speak. Funny, after I wrote that last night it became one of those thoughts that will not leeeaaavvveeee.

Best

Svetoslav

Excellent response.

Paul,

The content above the images is not very good at all and could be seen as spammy. I also noticed as I read it that these are actually antique or vintage door handles and knobs. I would want that to be clear on the site. So my paragraph would make that clear from the beginning: If you want REAL Antique or Vintage door handles and not replicas, you have come to the right place! Each of our door knobs or handles have been slightly reconditioned... Then for the types I would use bullets and not keep repeating the terms.

I looked at the site and this page has no external links to it which would be helpful. You would also be well served to implement product markup using schema.

I also noticed that when I did an image search on the 20's rose brass ball handles there was your image and then the same one for tons of ebay listings. One thing that can be helpful with products is to have your own images that you have taken. If these are your images I would put a copyright symbol on them, and I would make sure that weekly to monthly someone does an image search and files complaints on anyone using them without your permission. (You could also email the person using them and tell them if they use that image they MUST link back to you with a followed link to your page!)  You are fairly niche, so this should not be too difficult and it could be very helpful to you. 
I personally do not focus a ton on the competitor pages until I have things "near right" on the page.

This should at least give you something actionable to start with that should help with rankings over time.

Best

Ken,

I had come back to this to thank Steffany and saw your response. Just wanted you to know I am a gummy bear, jelly bean (typically fruit flavors), quality orange slice, etc. kind of a guy. I am so glad I could help you out. Hint. I hope it really provided an opportunity for you to relax and not worry, Hint, or to get back to the business of getting the candy out to those who truly need and deserve it. Hint.

Just kidding, couldn't pass it up though, all the best.

Robert

Matthew,

Josh, Brandon, and Kevin all make great points and, I would write down each of their suggestions as a list.

Handling attorneys (notice I did not say Law Sites) is a horse of an odd color. First, you need to set up your GA and GWMT for the firm so that you have impeccable tracking. Now you are a pro member and you need to immediately go into Campaigns and set up a campaign for this firm. Matthew - Don't read anymore, go set up the campaign and come back and finish reading when that is done

Then you are going to want to consider two things: First, a click to call system that allows a searcher coming to the site to put a number in and be speaking with a lawyer/etc. immediately or very quickly and a system where in you have chat available that pops up on the screen. Both of these will help and most track everything as the companies want to keep the business.

Next, for where you are you need to go into the keyword tool while logged into an account (not external tool) and do keyword research on the three different areas. If you are unsure, just put keyword research in the search bar on SEOmoz and you will have a hundred resources. Personally, I do not believe you need anything other than the Keyword Tool in AdWords for this project. Get a good list of keywords and see where your competition is missing the boat. Brandon mentioned using a city locator and he is spot on. Be sure you look at how keywords are ordered: city-bk-atty vs bk-atty-city. Trust me, most of your competitors are not looking at this.

Now, use what the others have given you with your best 5 to 8 pages per atty. BK - Chap7,11,13, how to (do this), etc, Criminal (here I am not listing anything I have ever done....) DWI, theft, robbery, etc., Divorce - child custody, how to, etc.

Do not spend a lot of time on ego pages... about attorney smith who walks on water in between being an astronaut and playing first base on the local slow pitch team....

Control them now. Tell them what YOU need from THEM. Tell them what reports they will get and when. Show them the first report out of the campaign wherein they rank for nothing. Give them a report monthly on keyword rankings, etc.

Lastly, as to blogs, they will all tell you how they are great writers, etc. Say, "that is super, we need about a dozen blogs to start with. Nothing tomorrow, but one a day for the next few weeks." Then give them a list of potential titles. If one of the three follows through you have an asset. If not, don't push it as you have just put the blog page to bed unless they want to pay you to write (hire a copywriter) a blog a week for each, etc.

Hope this helps, control them, best.

Jose,

My first question would be: Are you absolutely sure nothing exists of the old site. I have heard this many times and had top shelf server pros go in and recreate. Are you sure in any case there was no back up? etc.

If you have no other option, my inclination is that you should get a page up to speak to customers first. Let them know what has happened and provide a time line to resolution. When you say larger scale, that is the scary part for me. So, my next inclination is to do a 302 to the blog and then do the 301 when the new site is up and do it url to url.

Mozzers I am prepared to be wrong on this, so pitch in please.

Best

Justin, I have never heard anything about increased link juice based on company name. It sounds like they are describing anchor text in that the anchor text matching up with destination content. (Actual words displayed in the link matching the content of the page the link is to). The title tag is important, but with regards to your company name (your brand) it it is new or not well known it is not as important...now.

What I would suggest is that if the name is not too long (you have 70 characters to work with), put it in and follow this format;

Keyword phrase or keywords here | Company Name

My reasoning is that you may someday have more brand than today and this is a way to help get that. (If you just don't care for that, you can not use it though.) Also, do not just randomly put keywords in the title tag. Use what fits the menu, url structure, and the content on the page.

You may be new, but SEOmoz is a great resource for anyone. You landed in the right spot.

Joseph,

Try this https://moz.com/researchtools/crawl-test

This should get you a new crawl.

Best

Sorry Matthew, Just got this. 
Make sure each attorney has his/her own listing in Places, Bing Business Portal, Yahoo Local. You can also set them up individually in major/local directories or review sites.

From the way you are stating this, you are going to have a log with a different domain say yourblog.com.

You have a site that is mysite.com.

You want to in some way add the yourblog.com to the sitemap and have it be part of the mysite.com in the eyes of the google bot?

I do not see how that could work. But......there is still a way to accomplish this. Have the developer incorporate the WP blog in the architecture of the site. Such that there could be a menu tab: Blog (for example). Then you would have mysite.com/blog and as you added to the blog: mysite.com/blog/why-to-fire-a-developer, etc.

We just scraped a site like this and simply rebuilt it on a WP platform (it had an attached WP blog). Yes, it took some dev time, but to me was a better option for the client than the ongoing fees to the developer.

Hope this in some way helps. Personally, I would see what it would cost to move all to a WP or other CMS and do so. Best of luck.

Steve, Alan and Joshua have some good points here. If your desire is to franchise, you almost certainly have to go with a 301 redirect to the site you wish to brand with. You also don't want those typing in that brand to end up on a site where the URL is AustinFitnessGyms.com on a lot of levels.

But, you are going to have to be very careful with what you do or you will have a real problem on your hands. As it is now, you are redirecting the MMA site to the Austin Fitness site. When you have the 301's already set, if you go into MMA and set new ones you are going to create an endless loop and your pages may not show. This is a pain to deal with so take it one step at a time.

As a franchisor, if you had two locations, you could just keep the Austin Fitness and use the other location for inclusion in your Franchise Offering Circular. If you are selling franchises it will be hard to do so without a proven product so leaving it as Austin Fitness will be hard. You probably need to insure the signage, etc. is all MMA. You could start a new site, but that will likely not solve the problem and you will have to build links for it.

When you did the 301 from MMAsite to Fitness site did you do every url and did you use the .htaccess file? The reason I ask is that when you put in the www.impactMMAFitness.com and the non www of impactMMAfitness.com it returns two different results in OSE.

My suggestion is this: Choose to reverse the way you have the 301 and do it methodically. First, take the 301's off of any of the ImpactMMAFitness.com (check each url as Screaming Frog does not show each having a 301). After you do that, resubmit the site map to Google. Then, go into the .htaccess file of the AustinFitnessGyms.com site and use a 301 on each url to the respective url on ImpactMMAFitness.com) also go into Google and select a prefered site for ImpactMMAFitness.com - www. or non www. Make sure you have done the same on AustinFitnessGyms.com, so that either iteration redirects the juice to the Impact site.

Once you do that, resubmit the sitemap to the engines. I believe, this will fix the error of choosing a domain that was best at the time. For your local, you leave it the same as it will end up on the main site. You should also look at the rules around franchising and the Internet when it comes to marketing. Think of someone having a location in San Antonio or even San Marcus and their being a conflict of borders.

Hope this helps. Please remember when you redirect from the Austin to the MMA, if you have not taken the 301's off of Austin it will likely bite you in the butt.

Sorry, but it is getting a bit frustrating.

I have logged in multiple times and cannot get link metrics to show on mozbar. 
Help

Lakshmi

You almost answer your own question with ...1000's of posts and i cant get back links for each...

So, you need to make sure you are not spreading your "weight" around the site when you could simply be the Gorilla of a single page. By focusing keywords/phrases to single pages, you do not lose anything to the other pages on your site (slight over simplification). Now, if you have all these posts and they are older and have a bit of weight, you could redirect some of them to the keyword page you want to push. Outside of that, with 1000's the content is likely older and of less use anyway.

That said, it does not mean that in certain verticals you won't rank for the same SERP page with different urls. We have some sites that have a specific keyword phrase and we will have two urls on the same page 1. One is an attorney and the first url is thatSite.com/particular-service and the second is thatSite.com/how-to-guide-that-service/

I would not spend time attempting to make that happen, however. Lastly, Marcin makes a really good point in c): ("buy laptop" is highly competitive,... You will need a mix of links with optimized anchor text..... Follow his advice.

Hope this cleared up a few ponderables...

It appears you have the www and non www taken care of. But, there is no DA or PA for this site. I did not that with the exception of the landing page most of the tabs redirect to another url. That url, antiquebanknotes.com has a DA of 10 and the first page has a PA of 20. There is only one linking root domain showing in OSE. (Note that OSE will not show every link but about the top one fourth. So if you have a lot of low value links, they won't show)

I don't know how you did the redirect, but if you believe you have a lot more authority than that for the url you asked about, that would be a place to start. Also, if the site is new, you won't have accumulated any authority yet. You will need to add some links, etc.

You can look in GWMT and see what links they are showing.

Best