Hmmm, it's a tough one to call. Your pages are working fine for you at the moment so I'd probably be hesitant to change anything, however...

Although you have re-written the content, they each contain a similar link structure (e.g. all pointing to the same application form) and contain the same Youtube video link for example, so I wouldn't put it past an algorithm update to pick up on this, notice the similarities and frown slightly on it.

I suppose the 'correct' way in google's eyes would be to create a single (or just a few), rich content page(s) that offer fresh relevant content on each and lists all the types of truck that you can provide finance for and focus your efforts onto this/these few pages. This would make the page(s) relevant and there would be no irrelevant or duplication issues - but this would be time consuming and more than likely negatively affect your keyword rankings in the short term at least.

If I were you I would be hesitant to change something that is currently proving effective in your particular keyword niches until you actually notice a ranking drop, but others may offer a different opinion. You may just want to enrich the content further on your existing pages and try and make them stand out as being necessary. Perhaps put a bit more information about dump trucks on the dump truck page and a recent piece of news about semi trucks on the semi truck financing page - this would then differentiate the pages from each other more.

Try taking a look at these links for some tips and help;

http://www.seomoz.org/blog/beat-google-panda

http://www.seomoz.org/blog/fat-pandas-and-thin-content

There are two quick methods I use to check if a site's ranking has been devalued or penalised;

1. Compare the Page rank of the site in question with MozRank. If MozRank is 1.5+ points different, then the site may have been penalised by google and lost some of it's PR.

2. Pick a sentence from the site of 5-6 words and search for this sentence in google enclosed in quotes. If you find the the site is ranking on the first page, then it probably hasn't been penalised or devalued heavily.

I also use gut instinct for a lot of links and usually that's good measure - If a site look spammy, then it probably will to google. As for nolo.com, it looks like a pretty decent site to me, so I would be surprised if it's links have been devalued.

Jason,

If you're currently ranking well after several panda updates, then it's probably not a problem and as long as each page is written well and offers quality content, then it should keep the panda happy.

However posting your pages isn't frowned upon, in fact it's probably encouraged so that the Mozzer's can answer your question better.

If you can give some example pages, it would probably help answer your question more appropriately

I'm not sure how your site is setup, but from a coding perspective you just change the text in the

text here

tags.

I would definitely use something more keyword specific for your H1 tags, you can then put other less important titles in H2 or H3 tags.

You can always have 2 H1 tags each targeting the different brand/keyword.

Will - if you've got any more questions regarding your site, I'd probably open up separate threads in the forum and mark this question as answered (if you're happy with my answer to the original question!). You'll probably get more people look at your individual questions then and get a better picture of your site.

It's always good to get different opinions on these matters to make sure you're getting the best information.

Page authority and domain authority are worked out using an algorithm based on other metrics including MozRank, MozTrust, number of links, etc.

I tend to use domain authority as a good measure for an entire site when finding links and as it's based on more factors than MozRank alone, I personally find it more useful.

Vjay - good question

I think it really depends on the quality of the directory. I think that relevant (industry specific) directories are generally ok as long as they are high quality and not rife with spam.

There are also some credible directories still such as yahoo directory, best of the web, etc. So if you can find a decent one with decent inbound links and a solid auditing process, then why not.

By the way, if you need some help with excel and vlookup, check this link outl

http://www.distilled.net/excel-for-seo/

These links may help you also;

http://www.seomoz.org/blog/an-inside-look-at-competitors-backlinks-with-open-site-explorer

http://www.seomoz.org/blog/link-profiling-with-open-site-explorer

http://www.seomoz.org/blog/weed-out-your-lowest-performing-pages

I would then just pull another query for your site. Export the results of both to excel and do a vlookup to remove the links that point to your site and your competitors

Quicker than a toilet stop in rattle snake country.

Go to Open Site Explorer > Type in your competitor's URL > from the 'show' drop down select 301. Job done!

Your meta description should be about 150-200 chars from a search engine perspective. Take a look at this seomoz article on meta descriptions

http://www.seomoz.org/learn-seo/meta-description

and this one on content;

http://www.seomoz.org/blog/great-content-for-seo-simpler-than-you-ever-imagined

Regarding the short description, I see no reason why you wouldn't want to mention the brand product and colour again, after all it's providing more information to the user.

For the terms of importance, they're all pretty important factors and you should concentrate on them as a whole rather than looking at each description individually. Page content is key here and you should try and make is as useful as possible from a user perspective whilst maintaining a good scattering of keywords.

Also I noticed that your H1 tags are used to promote a £200 voucher. I would use the H1 tag purely for your keywords.

Your meta tags look ok to me, as long as they contain they keywords your seeking with some descriptive content then you're generally ok.

On the flip side, content is a much bigger SEO factor than meta descriptions/keywords. So get your content right and interesting and you should be ok. Remember to make it natural and compelling, so it doesn't look like it's there simply to promote certain keywords.

Once you've chosen your domain of choice as Tommy as explained by using 301 re-directs. It's probably a good idea to throw the other domain in link building occasionally. For example if you settle with http://www.footballboots.co.uk then your link building should focus around using that URL, but you should also use http://footballboots.co.uk sometimes as it helps to make your link profile look more natural.

If you imagine that other people were creating natural links to your site, they're not always going to use the URL you prefer are they?

As long as the place you are linking from is relevant (i.e. fashion), you can create whatever content and links around your site that you want, because it's always going to be relevant.

If you're looking to promote with keywords for 'Money Hoodies' I would personally direct the customer to the place you think they would be most interested in, so in your example I'd probably direct them to the tops page as it seems most relevant to the keywords.

If you can I would also add some blurb relevant to the keywords on the landing page as well. Maybe you can add a bit more promotional text around 'money hoodies' at the top of the page, just so the keywords are included a few times.

Alternatively you could create a page focussed around 'money hoodies'. Describing what they are, how great they are and why you are the stockist of choice for them. Then you could have links to product pages. This would then create a page optimised for your keywords and relevant to the linking source.

Ultimately you get what you pay for...

Traffic Travis?!.... More like Traffic Travesty!

Joking aside, nothing in my opinion comes close to what SEOMoz offer; the tools, linkscape/open site explorer use and knowledge available from the team and forum is light years ahead of what you can get elsewhere (plus the community is nice).

SEOMoz are at the forefront of new tools and ways of doing SEO, and this coupled with the tool-set and knowledge base is what you're paying your $99 a month for. Traffic Travis only seems to offer a more limited tool set without any automation features.

SEOMoz all the way!

Jesse,

The link to http://www.libanonchat.org/ won't even load for me. That's never a good sign to start with!

Although it appears to have reasonably good moz rankings, it's hard to tell whether google would see the directory as good in their eyes. There's a good chance they may have penalised the directory or downgraded it, but without being able to see it, it's even harder to tell.

Generally, if it looks spammy and it's not relevant to the subject, then you should avoid it. This site looks foreign judging by the links coming in and so it's relevancy for this topic is probably called into question, after all the site is aimed the the UK market.

If you're looking for directories, then there are some credible ones about, but they are normally few and far in between and usually human edited to a good standard;

yahoo directory

best of the web

the above two are good examples.

Oh - you can probably think of a better competitor than asos.com - That's all I could think of at the time!

Will,

These are the terms I entered into the link acquisition assistant for your site;

Your Site: httpwww.designerboutique-online.comYour Brand Name: Designer BoutiqueCompetitor 1: www.asos.comCompetitor 2:Keyword 1: HoodiesKeyword 2: Designer HoodiesKeyword 3: Designer JeansKeyword 4: Designer TrainersTopic: ClothingIndustry: FashionCity: Liverpool

Your search terms of 'money hoodies', although they are the keywords you're targetting were maybe was too specific to find anything. There may not be many sites on the web that are focussed around your brand name of 'money' and 'hoodies' to return much relevance.

The search criteria above (or something similar such as 'mens designer trainers' may give you some better links to go for, whilst still being relevant to your area.

The idea of the link acquisition tool is to simply provide searches that you can use in google to get results that may yield good link opportunites.

If you click on any of the links it will open a google search for the keywords shown.

For example money hoodies + "suggest url" is searching google for sites with the keywords 'money hoodies' but also where there there is an exact match on the site for the text "submit url". This should therefore return sites which are relevant to your keywords but where you can also submit a link.

It's pretty handy tool for finding some quick wins that you may not have thought of, but there are many other search terms you can probably think of yourself that may yield results which are as good if not better.