I was actually also looking for an answer to this and found threads way back 2013 with the same advice that keyword density doesn't matter. What I found using MozPro is that target keywords should be mentioned in the meta title, description, H1, URL (if possible), and at least once in the copy without breaking the keywords apart. I also found that mentioning a target keyword in a 500-word copy more than 15 times is flagged by Moz as stuffing. I just use these as a rough guide. When I'm feeling particularly worried that some keywords have been mentioned too much, I use a free keyword density analyser to see how many times they appeared and reduce if necessary (especially if the copy doesn't read too well because of too much repetitiveness). Hope this helps!
Best posts made by nhhernandez
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RE: Is Keyword Density Still Relevant?
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RE: Google My Business Question
Hi, I contacted Google about not receiving the pin after multiple attempts and they gave me an option to send photos of the place showing the sign and entry. Once you have verified this old address, you have to change the address to your current address and verify one more time.
If you absolutely can't verify the old address, there's also the option of creating a new Google My Business for your current location. Once that's verified, contact Google about merging the two businesses.
Here's also a post from Moz about dealing with duplicate locations - https://moz.com/blog/delete-gmb-listing
and from Google My Business help - https://support.google.com/business/answer/7005371?hl=en
Hope this helps.
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RE: Will 301 Redirects Slow Page Speed?
Hi, like what Bryan said, it's better if you could avoid having redirects. Because of the extra step, redirects can affect your PageSpeed. We've always used redirects however - it's difficult to avoid - and it's very rarely flagged as a major issue when running the site in Google PageSpeed Insights and GTmetrix. The one thing we found that really has an impact on PageSpeed is a redirect chain, which should be avoided. This happens when a redirect goes to another redirect. Example: non-www redirected to a www version of the site, and then later on redirected again to an https www version. PageSpeed sites flag this as an issue, and so does Moz.
Hope this helps!
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RE: Should I do multiple 301 redirects?
If you redirect a redirect, that's going to cause a redirect chain. Having too many redirect chains will result to slow page speed. For every step in a redirect chain, about 10% of authority is also lost. The best thing to do is a 1 - 1 redirect if possible. Have a read of this blog post about redirects - https://moz.com/blog/heres-how-to-keep-301-redirects-from-ruining-your-seo
Hope this helps!
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RE: Which is Important? Backlinks or Internal Links? For SEO purpose.
Both help in SEO. Internal links for ensuring that bots crawl and connect your pages together. Backlinks for improving your site's authority. The latter has more weight in terms of outranking competitors.
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RE: Respond to Google Review as Business or Individual?
I think it's best to respond as a company rather than as an individual. Company responses seem more legitimate and help to build trust especially when responding to a negative review. Personally, when I see these responses, I don't really think it's the actual owner but are representatives of the company.
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RE: "WWW" versus non "WWW" on domain
Hello there, according to this guide there is no SEO benefit with choosing one over the other - it all depends on preference. Whatever you choose, let Google know your preference through Google Search Console. With regards to technical differences, adding www acts as a hostname that helps with DNS flexibility, restricting cookies etc. non-www doesn't have the same technical advantage according to the guide.
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High clicks and low rankings - Correlation?
Hi everyone, we noticed while doing last month's reports that even the best performing campaigns have a few keywords that slipped - some up to 10 positions down. We know keywords fluctuate every month, but May was just a weird month for rankings. While looking at possible issues that caused this, we noticed that these campaigns' clicks have gone up. So while keywords have gone down, their visitors seemed to be on the rise.
Is there a correlation? Maybe Google saw an increase in visitors and decided something's up and lowered the rankings (this sounds ridiculous - sorry! May just be pure luck, but thought I'd ask anyway). Has anyone seen a drop in their rankings for May also? I checked everywhere, and I don't think there has been a major update going on.
Thanks!
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RE: A Solution to Keywords Being Grouped in Google Keyword Planner
Hi Jack, try to copy-paste your keyword list directly into the ad group list on the right hand panel. From there, download your list and it should show the search volumes of all keywords on the list even if they've been grouped originally on the 'keyword ideas' table. You would also find that grouped keywords have the same search volume individually. Hope this helps, let me know how you go.
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RE: New Google My Business - No more Google+?
Thanks, Donald and Miriam! It amazes me how I can get more useful responses here than from Google's actual support team.
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RE: Copied Content - Define Canonical
Using a canonical depends on how much duplicate content you'll have on the page. If it's a sentence or two, an attribution at the end of the article should be enough. If more than that, you may have to add a canonical tag on the section of the page in order to avoid the duplication issue. If a page has a canonical, Google would likely not index the page and index the original source instead.
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RE: High clicks and low rankings - Correlation?
Hi Martin, thanks for sharing the article and for the tips on what to check! I need that article right now to help me calm down

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RE: Adding Location to Title Tags has dropped SEO Rankings
Hi, I would wait it out a few weeks. There was one instance where we updated metadata and content on a page and the rankings visibly dropped a couple of days later. We thought it was because of this change, but decided to wait it out so we can be sure. A few weeks later, the rankings went up higher than where it was originally. Try resubmitting a sitemap in search console so Google can reindex your pages quicker.
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Where does Google get its meta descriptions from?
We have a new client and they don't have meta descriptions yet. However, Google has assigned descriptions for them now appearing on the SERPs. The problem is that Google added a phone number that's totally not the client's and goes to a different unrelated business. Our plan is to update the meta to reflect the correct information, however, we're just perplexed as to how Google came up with the incorrect phone number. Where does it get its information from? The page currently has all the correct phone number, hours, and content.
I've read that Google sometimes also doesn't recognise our meta descriptions if it thinks they could serve up a better one. My next question is, what if Google insists on showing the incorrect phone number. Is there a way we can fix this? Thanks!
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RE: Raising Domain Authority
If your current backlinks also average DA 20-30, that may be preventing your site to go any higher. Try obtaining links that are in the DA 40-50 range or higher. Having those quality sites consistently linking back to you should move the needle up.
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Google+ Brand Account Separate from Google My Business
Hi everyone,
I tried to create a Google+ account from a client's Google My Business, but found that 'Enable Google+' is no longer available on the sidebar of the GMB dashboard. I used this tutorial to do that before - http://onlineownership.com/create-google-page-connected-google-business-page/
An update on that article:
Update: 31st October 2017
Google My Business has confirmed that enabling a G+ business page will no longer be available. Users will need to now create a G+ Brand page for their business on G+.My question is: If we create a separate G+ Brand page, are we still able to tie it up with GMB or are they going to be completely different platforms? On the dashboard for our older clients we have a list that goes like:
Your Business is Live on Google
- View on Search
- View on Maps
- View on Google+
In light of this new change. Do we still really have to bother creating G+ brand pages? It seems like the newly launched Google Posts is more user-friendly and easier to update. The posts could be created on GMB and it's going to appear on searches within the local knowledge graph. Thoughts?
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RE: What kind of home page need to be, to show good results of SEO?
Hello, just some guidelines:
- Write simple and straightforward headlines. Add compelling content that explains what your product is and how it solves customers' problems. Your content should provide readers all the value that they'll get from buying your product.
-Avoid super long paragraphs. Try to write your content in a way that it's easy to read and understand. Break them apart into lists, add subheadings or Question and Answers.
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Use calls to action that entice users to click. Try to instill a sense of urgency in your CTA buttons. Depending on how long your content / page is, you should have a couple of CTAs.
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Add images and videos. Make sure the images are in sync with your content. Layout matters - it needs to guide your customers to the end goal, which is to convert. It needs to be easy on the eyes.
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To help improve web page speed, make sure that your images are optimised for web page use.
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RE: Where does Google get its meta descriptions from?
Thank you! Yes, we have a feeling the phone number came from a hidden code somewhere. We asked our client if their website was built by the same developer that built the site of the business where the phone number goes to. If this is the case, then that solves the mystery.
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RE: Rel=canonical and redirect on same page
Hello, the canonical should be enough in this case as it helps Google determine which page is the original out of the many duplicates. 301 is used if you want the duplicate pages gone and its link authority transferred to the original page.
From Search Engine Watch:
301 – Hey, Search Engines: My page is no longer here, and has permanently moved to a new page. Please remove it from your index and pass credit to the new page.
Canonical – Hey, (most) Search Engines: I have multiple versions of this page (or content), please only index this version. I’ll keep the others available for people to see, but don’t include them in your index and please pass credit to my preferred page.
https://searchenginewatch.com/sew/how-to/2288690/how-and-when-to-use-301-redirects-vs-canonical
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RE: Never ending new links and our rank continues to plumet
Hello there, according to this article by Rand - https://moz.com/blog/what-if-my-competitors-point-spammy-links-to-my-site Google is pretty good at determining spammy links and if you have such pointing to your site, they should be able to discount these links. However, your site is clearly being affected by this as shown by your rankings drop.
Have you checked that your site isn't hacked? http://www.isithacked.com/
Have you checked that you don't have any manual actions on your search console?
Have you checked whether you have some traffic coming from weird locations? I ask because there was a time when a site we're working on published a harmless blog on children and the use of snapchat and there was a spike of visitors searching for explicit materials landing on that page. As a result, we suddenly had a ton of backlinks with explicit anchors that go to that page. Their rankings went down. The page was deleted though and all went back to normal.
This article might also help you: https://moz.com/blog/preparing-for-negative-seo
The author, however, said that for an attack with the same scale as yours, it is a good idea to audit your links regularly and submit a disavow file. Hope this helps.