Welcome to the Q&A Forum

Here we are all giving advices based on their own knowledge. So i personally think Google cannot read images or what a specific image relates to. If I'm wrong and I hope I'm not ... can i get more details EGOL

Thanks.

I suggest your give the products (franchise) use their own sort of domain(logo) but add    franchise [your logo].

1. Their Own Domain

2. Their own product description even if it's the same product (maybe add your logo to make sure people recognizes the brand.

3. Design does not matter (urls, title, description, content etc counts) as Google cannot read images or colors

Hope it helps.

I think if you use   Product Name | product Category    you shouldn't use your brand name as second keyword but your product category.

On pages that you're not putting as much focus on the title ex:        About us | Long Brand Name Here

Remember each page is treated as a unique page.

I'm going to be honest. With your design it's hard to sell anything.

My opinion is that you should do the following.

1. Wireframe Your Website (for SEO purpose, Design Purpose - also helps programming)
2. Get a high-class designer that can create a visually appealing design that will increase your ROI (also reduces bounce rate)
3. Hire a programmer to create basic/complex clean functionality of a shop - all ready made shops are either to expensive or if it's free most of them load slow or you will have hard time implementing your design or adding extra features on your shop.
4. Conclusion the best thing is to hire a company that can offer high-class design & clean programming along with that you make sure they keep a high seo on-page etc.

Hope it helps.

Adrian

P.S. We do all of that. If interested PM me for details.

Yes pause existing. and just review the history & analyze keywords etc.

The idea is not to have the same keyword running at the same time. I think that would affect your keyword performance.

I did not have any downside for creating new campaign. Remember That your Landing Page is important so if you just work on adwords only and leave the website as before, there is a chance that you won't feel huge of improvement.

Hope it helps.

Adrian

Hi Jeff,

Don't delete the old campaign as the history there may help you analyze better and plan the future actions etc.

I am doing the same thing for a client of mine.

I would suggest to build a completely new campaign and create multiple adgroups targeting your website categories => keywords.

Avoid broad match unless you have an extensive list of negative keywords.

There is a lot of work in getting the Adwords campaign properly setup. If not you will loose money.

What i have learned from other SEO Authorities around here is that unless your domain name is exact ex: widgets.com targets "widgets" keyword the rest having the keyword in the name doesn't affect rankings as you wish.

so if you have either my-widgets.com or widgets-now.com it's the same won't help you much on rankings.

Also i would suggest you get a better name without hiphens as well as one that you can build sort of a brand on it.

Also you may want to look at 2 keyword match domains... ex: my client sells school books and i bought buybooks.tld so the idea is "buy books" and long term "school books"

Ahhh. so i think now is all about thumbs up or blog article to gather more mozpoints

Added 2 comments on 2 questions and my points are still at the same level.

Anyone knows why? I don't.

I think it's about what you want to get and for how much.

It all starts from there.

For example:

budged : 1k  - for a 8-10 page website with no complex features you should be able to find good designers.

budged : 300  - for a 8-10 page website with no complex features you should be able to find poor designers that could still do the job.

It's also about luck to find a quality and reliable designer. (depends on background, location, etc)

Hope it helps.

Got it. Thanks for both the good responses.

I'm changing title and description several times throught 1-2 months...  will Google penalize me?

I'm worried that testing several title and description ideas would affect the site rankings on google.

Anyone had a problem with that... or can i continue testing as many titles and descriptions as i want?

I never thought of this question before. Maybe because i didn't focus myself on content but only on optimizing existing content from clients.

So how do you measure the content on a specific page?

http://www.google.com/support/webmasters/bin/answer.py?answer=83105

Check this ->

Use the Change of Address tool in Webmaster Tools to notify Google of your site's move. (Note: To use the Change of Address tool, you must be a verified owner of both the new and the old sites.)

Also as i moved the domain i learned it takes between 1-3 months for the new domain to receive all the value from google.

Also did not mention of course a must is the Google webmaster move domain.

apart from domain 301 which is usual. You can redirect  page by page   domain-a.com/pagename  to domain-b.com/pagename

This would help those pages get listed within 1 day. Did it yesterday and today i got 38 links on the new site. I did however tweet and add the new domain on twitter.

Hope this helps.

FACT:

Personally i moved a shop with 2000 pages indexed ... yesterday and today i have 38 pages already indexed

Try http://www.google.com/intl/en/adwordseditor/  i think is great for managing your keywords/ads.

I think 301 is good especially if you bought new domains and you wish to pass on the value from your old domain/domains.

I did it myself with 2 domains just the other days. Just remember it may take up to 3 months for google to properly move everything and also if you're not moving 1:1  -> every-old-url   to new-urls then you will have a loss in value.

As most people know it's usual that the main menu is after the top right small links in html.

My questions are:

What is more important for google or how does google tell which link is more important than the other to pass juice on?

If the top right links are in front of the main menu in html would they get more link juice than the main menu?

Should i focus in working on better html structure but still keeping the same look ( reverse the html code but keep the same look through css)?

Any suggestions?