Welcome to the Q&A Forum

Google doesn't have a minimum, but as a rule of thumb, I stay above 500 words per page.

Some things to consider are how many links are on the page. You want to keep your HTML to text ratio at about 1:2. It will help avoid duplicate content issues in the future.

Hutch has a great point, you can't limit yourself to fill the target words per page if it will inhibit your ability to convey your message. If you need 1000 words then you need 1000 words.

Just some helpful tips about content writing, make sure to utilize images and try to incorporate some user generated content. Both of these things will help increase the value of your content and offer an advantage to your searchers.

Good luck!

I really think that it is debatable. You want to have a good user experience so you want to display the text to them in an aesthetically pleasing way, but you don't necessarily want to hide it because that is no good for the engine. When choosing between good for the searcher or good for the engine, I would pick whatever is good for the searcher. Can you add some coding to display it differently on a mobile device, perhaps add the content below the image instead?

As far as penalized, it is hard to say. How is the rest of your content on page? Is it quality? On the grand scheme of things, this could be really small in your overall SEO success. You have to make the decision on what is more important to you, customer or engine.

I believe the Schema markups are better for user experience, which is why they are important to SEO. What is the point of having a completely optimized site and great content if you can't get anyone to click on your SERP? This is especially true for ECommerce stores. Those markups give the customers the first glimpse of a price and the quality of a product, and, can often drastically increase CTR.

You should add Schema markups to the things that are important on your site, prices, brands, reviews; the things that are more important to the searcher. What is good for the searcher is good for the search engine. Highlight the things that you have over your competition. Highlight the things you want to be recognized for, like promotions or guarantees. The benefit of the markups should be thought of as what is good for the searcher, not the bots.

Any further news on a mobile index? Realistically, how can this update not affect search results if there is no mobile index in place? I would be curious to see the results in m.domains and /mobile folders vs responsive design. Previously, Google said there would be no ranking difference, that the mobile experience was the most important part of this update, but I have a sneaking suspicion that the responsive designs may do slightly better than the other mobile versions of sites.

I think that they help more for conversions and click through rate personally. It could help with your brand recognition, which can have a positive effect on your SEO. I use them more for CTR than SEO. Which I guess the CTR is important to SEO as well. So in a round a bout way, call to actions can help your SEO.

My first question would be, how long ago did you get the message that your penalty was lifted? If there hasn't been a Penguin refresh since then you won't see the improvements in keyword rankings and domain authority until there is a refresh.

I think that if you are trying to improve your link profile you are in the wrong link neighborhoods. You should be targeting a handful of links monthly from sites with DA of 70+, unless you are linking to sources that will provide high amounts of traffic. You shouldn't worry about how many links you are building as opposed to the quality of the links you are building. Links are about **quality. **

I do not believe that changing your domain name is going to give you what you are looking for. If your business is in the UK you should have a ,uk address.

The most important thing to understand is that Penguin penalties aren't going to have rubber band effects. You have to wait it out and continue working hard every month to really see the improvement in SEO. It takes time, you won't see an immediate result. Knowing if there has been a Penguin refresh or not will tell you whether or not the work you are doing is actually benefiting your site. The refresh will give you the instant results you are looking for.

Use the tool in GWT, Go to Google Index > Remove URLs

Right now, Google is saying there is not a difference between the two, however, I think most people would say that Responsive is the way to go.

I think the only thing that could hinder that thought is if the responsive design couldn't produce enough functionality or visual appeal to have a good user experience. Some stores just have too many product options to really make a responsive design work, so they use a mobile version of the site. Google likes uniformity, which I why most people prefer the responsive design.

If I am not mistaken, you can upload spreadsheets. If you can export your products from your current platform into a CSV you can manipulate the field names to be able to import them to Magento. I would do a test export from Magento to get the correct field names. If your images are on a CDN or File Server you should be able to add the file name and description to fields on the spreadsheet. I haven't worked with Magento in awhile, so this info might be outdated. Good luck!

Videos from Youtube are great. Make sure you embed them with an http and not the standard http. Pinterest is a great link source, BBB if you have access to that.

Did you recently have your site in maintenance mode? That is usually what the 503 code represents.

This is something that I am very familiar with. We are in almost the exact same situation. Matt Cutts at Google is pretty responsive on this subject. Here is a video where he describes in detail how Google views duplicate content : https://www.youtube.com/watch?v=mQZY7EmjbMA

My professional opinion is that you should try to get as much unique content on the page as possible. I have been successful at getting my customer reviews to appear on site and in the source code of the page. I believe this has directly helped the rankings of my product pages. If everyone has the same content there is really nothing to separate its relevancy in the eyes of the engine and most times the searcher as well. If you are all on the same level where is your competition? What sets you apart from their pages.

Customer reviews, in my opinion, are the holy grail of on page content. If you have no product reviews (tsk tsk) then you can implement in house reviews, like a manager's review or have someone in the company write, in their own words, some informative article between 500-600 words to help give you content that is unique.

Content is king, even duplicate relevant content can be harmful in my opinion. Just because it won't cause a Panda penalty doesn't necessarily mean that the content isn't negatively effecting your SEO.

When you have keywords in a campaign that rank on pages of your site, that is what you will see under keyword rankings. Unfortunately, sometimes those pages aren't your targeted pages. And sometimes, you actually rank for a keyword on more than one page of your site.

You can use the on page grader to rate keyword on a specific page or use the rank tracker to monitor a specific keyword on a specific page over time.

Here is the link for Rank Tracker: https://moz.com/researchtools/rank-tracker

I use this one because I have a keyword that ranks on a couple of pages on my site and the campaign only gives me information for one of the pages.

I would add to Rob's suggestions that you need to make sure you have user generated content on these pages. If you do not add reviews to your pages you will have a very difficult time ranking. You will have to make sure that you have something uniquely valuable to offer your customers, something they can't find on any other site, and that is why user generated content is so important on product pages. You can only rewrite a product description so many ways. Chances are, your static content will not provide anything to a customer they can't find elsewhere. With a low DA in a competitive market, UGC is your best friend.

I would also add that it helps to have a video or two on your product pages. Add a video on how the product works or record an in house review of the product. It will really help your rankings and user experience.

I agree. You will need to add the https version of your site to GWT. Google sees these URLs as two different URLs, so you will want to add the HTTPS version of your site.

If the PDF is available in other places, then it could be considered duplicate content. If you want to prevent that then no index the PDF. Unless the PDF is something you want to rank for.

Don is correct. If you have thin or missing content, the HTML becomes your content, which is probably why you see duplicate content errors. The way to fix that is to get some content on those pages, to help even out the text to html ratio.  User generated content, especially product reviews would really help. If you use an app, like Yotpo, make sure it is fully integrated so that the reviews show in the source code.

Yes, you are not incorrect. As I said, this is not necessarily bad, but it isn't necessarily good. The tactic isn't bad, but the implementation is bad. If you can rewrite the content, that would be my recommendation. Before you disavow, ask the webmaster of the other sites to remove the links if you feel that is what you want to do.

If the current company you are working with published these articles, you should remind them of Hummingbird, Panda and Penguin. I am not saying these links are best practice, but there are alternatives to disavowing them. Without knowing what the rest of your link profile is I cannot say that removing them would be my first jump. I would first try to fix the content and anchor text, second I would ask whichever webmaster has links you can't salvage to remove them, and my last resort would be to disavow them.

I would make sure when you do those searches that you are logged out of everything, using IE (I know, that is ridiculous, but trust me on that one) and have deleted all of your browsing history. You can change your search settings to not display local results, or you can change your location in your search settings if you wanted more local results.

What your saying does make sense. I have no idea if a tool like this exists, I really don't think it does unfortunately. It is so hard to predict a SERP that I don't know how someone would create a program to do it.

Sorry I couldn't be more helpful. Good Luck!

Did you also move to HTTPS? It looks like your canonical tags are set to the https version of your site. Have you added that site to GWT?

There is something in your CSS/HTML file that is taking forever to load. I would look for bad JS. The page spins for about 45 seconds before it actually loads.

In GWT, go to Crawl > Sitemaps > and look at your submitted sitemap. Make sure it sees all of the pages. You should also be able to see if pages are being indexed. It looks like you have about 565,000 pages indexed for www.jmac.com. You still have 360,000 pages indexed for www.jmacsupply.com. So, I would infer that the old site is still being deindexed and until that is finalized you might be having issues with duplicate content. Two weeks is a little premature to freak out in my opinion. This can take 4-6 weeks to finalize. There is always a period of time after a migration where traffic kind of plummets. If after 4 weeks you are still having issues, I would try fetching some pages as Google and seeing what happens.

Google's mobile bot tends to crawl pages faster than the desktop bot. That would explain why your mobile page is ranking in engines for specific product searches. If I just Google the name of your company, your mobile site is a few pages deep.

Some things to check would be that your 301 redirects have been implemented accurately, make sure you have set the preferred domain in GWT, add both the www version and non www version of the site as well as the https and non https version of your site, and make sure that your canonical tags are set correctly. If the https is your preferred version, whenever someone types in jmac.com they should land on the https version, and that is not happening.